B2B Sales Quotes

While we continue to revolutionize Lead Generation and Sales, we would be nothing without the collective wisdom of all those who came before us. Check out some of our favorite quotes that comprise an important part of SalesHive's foundation.

222 Inspirational Quotes

Companies should be selling ideas more than benefits. Sell Ideas. Not stuff.

AR

Aaron Ross

Killer Salespeople Uncover True Problems Behind Desired Solutions.

AR

Aaron Ross

I don't like that man. I must get to know him better.

AL

Abraham Lincoln

Whatever you are, be a good one.

AL

Abraham Lincoln

Humor is the universal solvent against the abrasive elements of life.

AS

Alan Simpson

In the middle of every difficulty lies opportunity.

AE

Albert Einstein

We cannot solve our problems with the same thinking we used when we created them.

AE

Albert Einstein

Far too often, salespeople get ahead of the prospect. They predict a close date based on their quota instead of on the prospect’s needs. The only way to know when a deal will close is to ask the customer.

AH

Alice Heiman

There is no magic to closing. There are no magic phrases. Closing the deal is completely dependent on the situation.

AH

Alice Heiman

The most difficult thing is the decision to act, the rest is merely tenacity. The fears are paper tigers. You can do anything you decide to do. You can act to change and control your life; and the procedure, the process is its own reward.

AE

Amelia Earhart

Life shrinks or expands in proportion to one's courage.

AN

Anais Nin

There is little success where there is little laughter.

AC

Andrew Carnegie

You need to let the little things that would ordinarily bore you suddenly thrill you.

AW

Andy Warhol

Grit, in a word, is stamina. But it’s not just stamina in your effort. It’s also stamina in your direction, stamina in your interests. If you are working on different things but all of them very hard, you’re not really going to get anywhere. You’ll never become an expert.

AD

Angela Duckworth

Opportunities are usually disguised as hard work, so most people don’t recognize them

AL

Ann Landers

Care enough to create value for customers. If you get that part right, selling is easy.

AI

Anthony Iannarino

You are what you repeatedly do. Excellence, then, is not an act, but a habit.

A

Aristotle

Nothing is impossible; the word itself says 'I'm possible!'

AH

Audrey Hepburn

You just can't beat the person who never gives up.

BR

Babe Ruth

Don’t sell life insurance. Sell what life insurance can do.

BF

Ben Feldman

Prospecting. Find the man with the problem.

BF

Ben Friedman

Well done is better than well said.

BF

Benjamin Franklin

For a leader, getting results is more important than getting credit.

BB

Bob Burg

Internalize the Golden Rule of sales that says: All things being equal, people will do business with, and refer business to, those people they know, like and trust.

BB

Bob Burg

Sometimes the most influential thing we can do is listen.

BB

Bob Burg

What you focus on is what you get.

BB

Bob Burg

If you are not taking care of your customer, your competitor will.

BH

Bob Hooey

The best salespeople wonder what it would be like to be in the other person’s shoes. They know they can’t play that game unless they continually strive to train themselves in how we as human beings communicate.

BP

Bob Phibbs

Success is where preparation and opportunity meet.

BU

Bobby Unser

Approach each customer with the idea of helping him or her solve a problem or achieve a goal, not of selling a product or service.

BT

Brian Tracy

Dream big! There are no limitations to how good you can become or how high you can rise except the limits you put on yourself.

BT

Brian Tracy

Keep your sales pipeline full by prospecting continuously. Always have more people to see that you have time to see them.

BT

Brian Tracy

There are no limits to what you can accomplish, except the limits you place on your own thinking.

BT

Brian Tracy

Train your prospects to pay attention and to open and read emails that you send. Don’t encourage them to ignore or delete your messages because they are of inconsistent or no value to them.

BG

Bridget Gleason

I fear not the man who has practiced 10,000 kicks once, but I fear the man who has practiced one kick 10,000 times.

BL

Bruce Lee

The successful warrior is the average man, with laser like focus.

BL

Bruce Lee

You are never too old to set another goal or to dream a new dream.

CL

C.S. Lewis

If you are not too large for the place you occupy, you are too small for it.

CA

Chester A. Arthur

You will attract way more buyers if you are offering to teach them something of value to them than you will ever attract by simply trying to sell them your product or service.

CH

Chet Holmes

Stop saying ‘later.’ You WON’T do it later. Do it or decide not to do it.

CB

Chris Brogan

Opportunities don’t happen. You create them.

CG

Chris Grosser

Big shots are only little shots who keep shooting.

CM

Christopher Morley

Success is often achieved by those who don’t know that failure is inevitable.

CC

Coco Chanel

Treat your salesperson like you would treat your most important customer—because he is!

CS

Colleen Stanley

Success depends upon previous preparation, and without such preparation, there is sure to be failure.

C

Confucius

Success seems to be connected with action. Successful people keep moving. They make mistakes but they don’t quit.

CH

Conrad Hilton

You can’t propose a mutually beneficial business relationship if you can’t understand their business.

CR

Craig Rosenberg

Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all.

DC

Dale Carnegie

Trying is winning in the moment.

DW

Dan Waldschmidt

One of the best predictors of ultimate success … isn't natural talent or even industry expertise, but how you explain your failures and rejections.

DH

Daniel H. Pink

There is always room at the top.

DW

Daniel Webster

A successful man is one who can lay a firm foundation with the bricks that others throw at him.

DB

David Brinkley

Almost every successful person begins with two beliefs: the future can be better than the present, and I have the power to make it so.

DB

David Brooks

A straightforward way to show buyers that you genuinely like them is to identify something about them that you sincerely appreciate.

DH

David Hoffeld

Buyers don’t believe anything you have to say to them about your product or service until they first believe in you.

DC

Deb Calvert

Sales success comes from the right balance of quality human interaction and appropriate use of supplemental tools.

DC

Deb Calvert

What you lack in talent can be made up with desire, hustle, and giving 110% all the time.

DZ

Don Zimmer

We generate fears while we sit. We overcome them by action.

DH

Dr. Henry Link

Beware of monotony; it's the mother of all deadly sins.

EW

Edith Wharton

If you can’t describe what you are doing as a process, you don’t know what you’re doing.

ED

Edward Deming

I am who I am today because of the choices I made yesterday.

ER

Eleanor Roosevelt

Learn from the mistakes of others. You can't live long enough to make them yourself.

ER

Eleanor Roosevelt

No one can make you feel inferior without your consent.

ER

Eleanor Roosevelt

You’ve got enemies? Good, that means you stood up for something in your life.

E

Eminem

True nobility is being superior to your former self.

EH

Ernest Hemingway

I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard.

EL

Estée Lauder

I attribute my success to this: I never gave or took any excuse.

FN

Florence Nightengale

If you don’t believe in what you’re selling, neither will your prospect.

FB

Frank Bettger

Often when you think you're at the end of something, you're at the beginning of something else.

FR

Fred Rogers

Everything you’ve ever wanted is on the other side of fear.

GA

George Addair

We herd sheep, we drive cattle, we lead people. Lead me, follow me, or get out of my way.

GS

George S. Patton

The major difference between successful and unsuccessful people is that the former look for problems to resolve, whereas the latter make every attempt to avoid them.

GC

Grant Cardone

I am hitting my head against the walls, but the walls are giving way.

GM

Gustav Mahler

Don’t say you don’t have enough time. You have exactly the same number of hours per day that were given to Pasteur, Michelangelo, Mother Teresa, Helen Keller, Leonardo da Vinci, Thomas Jefferson, and Albert Einstein.

HJ

H. Jackson Brown, Jr.

Expect to make some mistakes when you try new and different approaches.

HM

Harvey Mackay

You don’t need a big close, as many sales reps believe. You risk losing your customers when you save all the good stuff for the end. Keep the customer actively involved throughout the presentation, and watch your results improve.

HM

Harvey MacKay

Every email is an opportunity to test a different benefit or angle.

HR

Heather R Morgan

Whether you think you can or you think you can't, you're right.

HF

Henry Ford

You can't build a reputation on what you are going to do.

HF

Henry Ford

There are three choices in life: be good, get good, or give up.

HL

Hugh Laurie

Change before you have to.

JW

Jack Welch

There is no easy button in sales. Prospecting is hard, emotionally draining work, and it is the price you have to pay to earn a high income.

JB

Jeb Blount

When reps take the role of a curious student rather than an informed expert, buyers are much more inclined to engage.

JH

Jeff Hoffman

Great salespeople are relationship builders who provide value and help their customers win.

JG

Jeffrey Gitomer

Quality performance starts with a positive attitude.

JG

Jeffrey Gitomer

The key is not to call the decision maker. The key is to have the decision maker call you.

JG

Jeffrey Gitomer

Value the relationship more than making your quota.

JG

Jeffrey Gitomer

I got lucky because I never gave up the search. Are you quitting too soon? Or are you willing to pursue luck with a vengeance?

JK

Jill Konrath

Sales is an outcome, not a goal. It’s a function of doing numerous things right, starting from the moment you target a potential prospect until you finalize the deal.

JK

Jill Konrath

What differentiates sellers today is their ability to bring fresh ideas.

JK

Jill Konrath

Before LinkedIn and other social networks, in the sales world, ABC stood for Always Be Closing. Now it means Always Be Connecting.

JR

Jill Rowley

Become the person who would attract the results you seek.

JC

Jim Cathcart

Selling through social channels is the closest thing to being a fly on the wall in your customers, prospects and competitors’ world.

JK

Jim Keenan

Don’t wish it were easier, wish you were better.

JR

Jim Rohn

Practice is just as valuable as a sale. The sale will make you a living; the skill will make you a fortune.

JR

Jim Rohn

Successful people do what unsuccessful people are not willing to do. Don’t wish it were easier; wish you were better.

JR

Jim Rohn

Buyers do business with you, not with your company and not with your technology.

JB

Joanne Black

Don’t expect to be motivated every day to get out there and make things happen. You won’t be. Don’t count on motivation. Count on Discipline.

JW

Jocko Willink

When a team takes ownership of its problem, the problem gets solved.

JW

Jocko Willink

If you aren’t going all the way, why go at all?

JN

Joe Namath

Leaders must be close enough to relate to others, but far enough ahead to motivate them.

JC

John C. Maxwell

If you want to succeed you should strike out on new paths, rather than travel the worn paths of accepted success.

JD

John D Rockefeller

Don't be afraid to give up the good to go for the great.

JD

John D. Rockefeller

Leaders must get across the why as well as the what.

JD

John Doerr

The road to Easy Street goes through the sewer.

JM

John Madden

Don't let what you cannot do interfere with what you can do.

JW

John Wooden

Don’t measure yourself by what you have accomplished, but by what you should have accomplished with your ability.

JW

John Wooden

If you’re not making mistakes, then you’re not doing anything.

JW

John Wooden

If we had no winter, the spring would not be so pleasant: if we did not sometimes taste of adversity, prosperity would not be so welcome.

JB

Josh Billings

Catch a man a fish, and you can sell it to him. Teach a man to fish, and you ruin a wonderful business opportunity.

KM

Karl Marx

Make a customer, not a sale.

KB

Katherine Barchetti

The real problem with closing is not adequately defining or diagnosing the prospect’s problems in the first place.

KE

Keith Eades

If you do not have a defined process that moves your people forward so the can achieve greater results, then what is it you are managing?

KR

Keith Rosen

No matter how deep a study you make. What you really have to rely on is your own intuition and when it comes down to it, you really don’t know what’s going to happen until you do it.

KM

Konosuke Matsushita

And I urge you to please notice when you are happy, and exclaim or murmur or think at some point, 'If this isn't nice, I don't know what is.

KV

Kurt Vonnegut

On any given Monday I am one sale closer and one idea away from being a millionaire.

LD

Larry D. Turner

If your sales have tanked, maybe the issue is not your lack of sales skills, but you are rushing the knowing and trusting aspects of the buying process.

LH

Leanne Hoagland-Smith

Be an example. Are you prompt? Are you professional? Are you engaged? As sales leaders, we have to set the bar high for ourselves as well as our teams.

LR

Lori Richardson

Never confuse activity with accomplishment

LR

Lori Richardson

Selling is really about having conversations with people and helping improve their company or their life. If you look at it like that, selling is a very admirable thing to do.

LR

Lori Richardson

I'd rather regret the things I've done than regret the things I haven't done.

LB

Lucille Ball

You only live once, but if you do it right, once is enough.

MW

Mae West

Sales is the most important aspect of a company, which in turn is about how well you treat your customer and stay ahead of your customer’s requirements.

MC

Mark Cuban

It’s not about having the right opportunities. It’s about handling the opportunities right.

MH

Mark Hunter

It’s no longer about interrupting, pitching and closing. It is about listening, diagnosing and prescribing.

MR

Mark Roberge

The sales compensation plan is Batman, the sales contest is Robin.

MR

Mark Roberge

The secret of getting ahead is getting started.

MT

Mark Twain

Faith is taking the first step even when you don’t see the whole staircase.

ML

Martin Luther King Jr.

The difference between involvement and commitment is like ham and eggs. The chicken is involved; the pig is committed.

MN

Martina Navratilova

A mediocre idea that generates enthusiasm will go further than a great idea that inspires no one.

MK

Mary Kay Ash

Pretend that every single person you meet has a sign around his or her neck that says, ‘Make me feel important.’ Not only will you succeed in sales, you will succeed in life.

MK

Mary Kay Ash

Filter everything you’re doing, saying and pitching through the customer point of view, and you’ll improve just about every metric you care about today.

MH

Matt Heinz

The story is the heart of the sale.

MP

Matthew Pollard

The vision of a champion is bent over, drenched in sweat, at the point of exhaustion, when nobody else is looking.

MH

Mia Hamm

The best salespeople know that their expertise can become their enemy in selling. At the moment they are tempted to tell the buyer what ‘he needs to do,’ they instead offer a story about a peer of the buyer.

MB

Mike Bosworth

The one thing you’re putting off or dreading? That’s your brain telling you it’s the thing you need to do most and next. Get it done. Stop dreading. Do.

NN

Nancy Nardin

A goal is a dream with a deadline.

NH

Napolean Hill

Missing a train is only painful if you run after it! Likewise, not matching the idea of success others expect from you is only painful if that’s what you are seeking.

NN

Nassim Nicholas Taleb

Successful people ask a lot more questions during sales calls than do their less successful colleagues.

NR

Neil Rackham

I never lose. I either win or learn.

NM

Nelson Mandela

Motivation will almost always beat mere talent.

NR

Norman Ralph Augustine

Always do your best. What you plant now, you will harvest later.

OM

Og Mandino

Failure will never overtake me if my determination to succeed is strong enough.

OM

Og Mandino

Sales success comes after you stretch yourself past your limits on a daily basis.

OP

Omar Periu

What we dwell on is who we become.

OW

Oprah Winfrey

Success is a science; if you have the conditions, you get the result.

OW

Oscar Wilde

Learn the rules like a pro, so you can break them like an artist.

PP

Pablo Picasso

Don’t celebrate closing a sale, celebrate opening a relationship.

PF

Patricia Fripp

It is not your customer’s job to remember you. It is your obligation and responsibility to make sure they don’t have the chance to forget you.

PF

Patricia Fripp

You don’t close a sale; you open a relationship if you want to build a long term, successful enterprise.

PF

Patricia Fripp

Don't bother telling the world you are ready. Show it. Do it.

PD

Peter Dinklage

Authentic marketing is not the art of selling what you make but knowing what to make. It is the art of identifying and understanding customer needs and creating solutions that deliver satisfaction to the customers, profits to the producers and benefits for the stakeholders.

PK

Philip Kotler

Strategy is indeed about choosing what not to do as well as what to do. A business unit needs to decide what need it aims to satisfy in what group of people and with what value proposition that distinguishes the business from its competitors.

PK

Philip Kotler

Fall down seven times and stand up eight.

P

Proverb

Excellence is not a skill. It’s an attitude.

RM

Ralph Marston

You need to be able to paint a picture in a conversation. The lost part of sales is the storytelling side.

RH

Richard Harris

Success is the sum of small efforts, repeated day in and day out.

RC

Robert Collier

A salesperson’s ethics and values contribute more to sales success than do techniques or strategies.

RW

Ron Willingham

Most people think ‘selling’ is the same as ‘talking’. But the most effective salespeople know that listening is the most important part of their job.

RB

Roy Bartell

If you don’t give up on something you truly believe in, you will find a way.

RT

Roy T. Bennett

Don't watch the clock; do what it does. Keep going.

SL

Sam Levenson

Don’t watch the clock; do what it does. Keep going.

SL

Sam Levenson

High expectations are the key to everything.

SW

Sam Walton

Don’t find customers for your products, find products for your customers.

SG

Seth Godin

Hard work is about risk. It begins when you deal with the things that you’d rather not deal with: fear of failure, fear of standing out, fear of rejection. Hard work is about training yourself to leap over this barrier, drive through the other barrier. And after you’ve done that, to do it again the next day.

SG

Seth Godin

If you’re offered a seat on a rocket ship, don’t ask what seat! Just get on.

SS

Sheryl Sandberg

Leadership belongs to those who take it.

SS

Sheryl Sandberg

Ninety percent of selling is conviction and 10 percent is persuasion.

SK

Shiv Khera

Sales is not about selling anymore, but about building trust and educating.

SD

Siva Devaki

Numbers alone won’t fix anything. But they will help you identify where the problem is.

SE

Steli Efti

Talking isn’t selling and selling isn’t closing.

SE

Steli Efti

Accountability breeds responsibility.

SC

Stephen Covey

I am not a product of my circumstances. I am a product of my decisions.

SC

Stephen Covey

I'm not a product of my circumstances. I am a product of my decisions.

SC

Stephen Covey

Leadership is a choice, not a position.

SC

Stephen Covey

Trust is the glue of life. It’s the most essential ingredient in effective communication. It’s the foundational principle that holds all relationships.

SC

Stephen Covey

If you are working on something that you really care about, you don’t have to be pushed. The vision pulls you.

SJ

Steve Jobs

Innovation distinguishes between a leader and a follower.

SJ

Steve Jobs

All men dream, but not equally. Those who dream by night in the dusty recesses of their minds, wake in the day to find it was in vanity: but the dreamers of the day are dangerous men, for they may act on their dreams with open eyes, to make them possible.

TL

T.E. Lawrence

Courage is not having the strength to go on; it is going on when you don't have the strength.

TR

Teddy Roosevelt

Our greatest weakness lies in giving up. The most certain way to succeed is to try just one more time.

TE

Thomas Edison

The questions you ask are more important than the things you could ever say.

TF

Thomas Freese

Whenever an individual or a business decides that success has been attained, progress stops.

TJ

Thomas J. Watson Jr

Do you want to know who you are? Don't ask. Act! Action will delineate and define you.

TJ

Thomas Jefferson

The harder the conflict, the more glorious the triumph.

TP

Thomas Paine

How you sell matters. What your process is matters. But how your customers feel when they engage with you matters more.

TB

Tiffani Bova

If you harness the power of innovation, you’ll convert sales complexity into a brutal competitive advantage.

TS

Tim Sanders

Begin always expecting good things to happen.

TH

Tom Hopkins

I never see failure as failure, but only as the game I must play and win.

TH

Tom Hopkins

Setting goals is the first step in turning the invisible into the visible.

TR

Tony Robbins

An effective process has the reps thinking in terms of ‘them’ as opposed to ‘us.’

TB

Trish Bertuzzi

Lean in, speak out, have a voice in your organization, and never use the word 'sorry.'

TB

Trish Bertuzzi

Prospects are making their purchase decision based on whether they think you understand their problems and you have the knowledge, resources, and commitment to solving them.

TB

Trish Bertuzzi

I will never quit. I persevere and thrive on adversity. My Nation expects me to be physically and mentally stronger than my enemies. If knocked down, I will get back up, every time. I will draw on every remaining ounce of strength to protect my teammates and to accomplish our mission. I am never out of the fight.

UN

U.S. Navy SEALs credo

‘I can’ is 100 times more important than IQ.

U

Unknown

Never sacrifice who you are, just because someone has a problem with it.

U

Unknown

The ordinary focus on what they’re getting. The extraordinary think about who they’re becoming.

U

Unknown

The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack of will.

VL

Vince Lombardi

Winning isn’t everything, but wanting to win is.

VL

Vince Lombardi

Great things are done by a series of small things done together.

VV

Vincent van Gogh

Fortune favors the bold.

V

Virgil

The way to get started is to quit talking and begin doing.

WD

Walt Disney

You may not realize it when it happens, but a kick in the teeth may be the best thing in the world for you.

WD

Walt Disney

When you're good at something, you'll tell everyone. When you're great at something, they'll tell you.

WP

Walter Payton

It is not necessary to do extraordinary things to get extraordinary results.

WB

Warren Buffett

The only question is whether you’re going to do it today or tomorrow. If you keep saying you’re going to do it tomorrow, you’ll never do it. You have to get on it today.

WB

Warren Buffett

Be miserable. Or motivate yourself. Whatever has to be done, it's always your choice.

WD

Wayne Dyer

You miss 100% of the shots you don’t take.

WG

Wayne Gretzky

Sales are contingent upon the attitude of the salesman, no the attitude of the prospect.

WC

William Clement Stone

Act as if what you do makes a difference. It does.

WJ

William James

A fool thinks himself to be wise, but a wise man knows himself to be a fool.

WS

William Shakespeare

Once you replace negative thoughts with positive ones, you’ll start having positive results.

WN

Willie Nelson

If you're going through hell, keep going.

WC

Winston Churchill

Success is never final. Failure is never fatal. It is courage that counts.

WC

Winston Churchill

It ain't over 'til it's over.

YB

Yogi Berra

Every sale has five obstacles: no need, no money, no hurry, no desire, no trust.

ZZ

Zig Ziglar

For every sale you miss because you were too enthusiastic, you’ll miss a hundred because you weren’t enthusiastic enough.

ZZ

Zig Ziglar

If you aim at nothing, you will hit it every time.

ZZ

Zig Ziglar

Outstanding people have one thing in common: An absolute sense of mission.

ZZ

Zig Ziglar

Selling is essentially a transference of feelings.

ZZ

Zig Ziglar

Success occurs when opportunity meets preparation.

ZZ

Zig Ziglar

You can have everything in life you want, if you will just help enough other people get what they want.

ZZ

Zig Ziglar

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