B2B marketing trends show how the world is constantly changing, and 2022 has brought a flood of brand-new trends and business opportunities. Influencer marketing, content marketing, and creative social media marketing are just a few of the recent trends in B2B marketing.If you want your company to succeed in the current marketplace and beyond 2022, […]

An important question to ask before embarking in lead generation services or any effort is “How many leads can I realistically expect to get?” As usual. It depends.The average number of leads that you can expect from a lead generation campaign will depend on a number of factors, including the quality of your leads, the […]

A lead generation strategy is a process or technique used to generate new leads for a business. This can be done through various tactics, such as online advertising, cold calling, content marketing, and many others.There are numerous lead generation agencies out there, but not all of them are created equal. In order to create a […]

There are a number of ways to improve the quality of your B2B lead generation outreach.First, you need to make sure that you are targeting the right audience. This means that you need to know who your target market is and what they are interested in. Once you have this information, you can then create […]

When considering the best way to build a sales pipeline, a vital question every company eventually asks themselves is, “How much will it cost me and my company to acquire lead generation services?”There's no set-in-stone answer to this question since B2B lead generation companies can vary greatly in terms of their services, the methods used […]

Contrary to popular belief, the purpose of outsource SDRs making cold calls as part of a lead generation service strategy is not “to book a meeting”. To elaborate on this little-known truth, SalesHive’s Director of SDR Training and Enablement, Paul Ballwebber, put together this knowledge base on the true purpose of lead generation cold calling.The […]