B2B Cold Calling Blog

Cold calling is alive and thriving in 2022. In fact, 82% of buyers agreed to meetings when salespeople approached them, and 69% of buyers accepted one or more cold calls from a salesperson in the previous year. Cold calling remains one of the most successful methods for salespeople to contact potential clients. It is a […]

There are two tried and true methods to growing a business and boosting sales: cold emailing and cold calling. Email marketing vs. cold calling is a dilemma that salespeople and marketers regularly face. Some sales reps prefer cold calls, whereas others favor email outreach. Is one strategy more effective at contacting potential customers than the […]

Cold calling has always had a bittersweet reputation. It’s an opportunity to get people on the phone, but since it’s a spontaneous conversation, it doesn’t always end in a new customer.  By definition, cold calling is a type of telemarketing technique involving an unsolicited telephone call to people who have never expressed interest in your […]

In a society where remote teams and digital technology are becoming the norm, B2B cold calling is a successful way to reach potential clients. B2B cold calling requires the use of interpersonal skills to turn a stranger into a customer. While this can seem daunting at first, it is one of the most cost-effective opportunities […]

Cold calling is feared by salespeople and business owners all over the world. The process of calling a stranger to introduce a product or service to them can be nerve-wracking and exhausting. When done incorrectly, both the receiver and the initiator can suffer, so you might be wondering why it still exists. The answer is […]

Are you looking to get more out of your cold calling efforts? If so, then these ten cold calling tips might be exactly what you need! 1. Invest In Your List There’s no point calling people who have absolutely no interest in your products or services. You may be the greatest salesperson in the world, […]

Want to know the secret about B2B cold outreach? While everyone else is avoiding picking up the phone by sending an email, you can be creating promising leads for your business through cold calling. B2B cold calling is far from dead, and this essential guide will show you why. Why Do B2B Cold Calling? In […]

Cold Calling Statistics can help define a company's Cold Calling Success Rates. Before you invest time and energy in any marketing strategy, it’s important you evaluate whether it has the potential to effectively generate leads for your business. While some marketers may suggest that B2B cold calling isn’t worth your time, cold calling statistics say […]

Use this cold calling conversion rate calculator to measure the return on investment (ROI) of your sales team cold calls. In sales, any strategy that your company adopts must be measured to guarantee your team is on the right track. You can use a conversion rate formula. And when it comes to SDRs, there are […]