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Cold Calling Articles

Expert articles and insights about cold calling to help you scale your B2B sales.

87 articles
SDR using AI tools for cold calling and cold emailing on sales dashboard
Cold Calling

Revolutionizing B2B Sales: The Superiority of AI Tools for Cold Calling and Cold Emailing

AI isn’t here to replace your SDRs; it’s here to make them dangerous. With roughly 81% of sales teams already...

Campaign sales strategist planning cold calling and email sequences on B2B sales dashboard
Cold Calling

The Vital Role of a Campaign Sales Strategist in Elevating Cold Calling and Email Campaigns

In a world where average cold-call success hovers around 2.3% and B2B cold email replies sit near 3–5%, simply pushing...

Buyer personas in B2B sales comparing email outreach and cold calling preferences on screen
Cold Calling

Understanding Buyer Personas: Deciphering Email Enthusiasts and Cold Calling Connoisseurs

Channel preference is now a core part of your buyer persona, not a nice-to-have detail. Around 83% of B2B buyers...

Sales rep planning cold calling and email outreach cadence to book B2B meetings
Cold Calling

Enhancing B2B Outreach: Combining the Power of Cold Calling and Email for Maximum Effectiveness

Modern buyers are drowning in outreach, and cold email alone is no longer enough. Average B2B cold email reply rates...

SDR planning email and cold calling outreach campaigns cadence on laptop dashboard
Cold Calling

Uniting the Forces of Email and Cold Calling in Outreach Campaigns

Email and cold calling are still the workhorses of B2B outbound—but the real lift comes when you intentionally combine them...

Team planning B2B marketing strategy with multichannel campaign metrics and ICP notes
Cold Calling

How to Create a B2B Marketing Strategy

B2B buyers now use an average of seven channels before purchasing and often avoid sales reps until late in the...

B2B sales rep using headset and script, applying effective cold call strategies in 2025
Cold Calling

The Best Strategies for an Effective Cold Call

Cold calling in B2B is far from dead—it’s just unforgiving if you wing it. In 2025, average dial-to-meeting success hovers...

B2B salesperson on cold call reviewing sales questions to ask prospects checklist
Cold Calling

17 Crucial Sales Questions to Ask Prospects

Most SDRs still talk too much and ask weak, generic questions—then wonder why cold calls stall. This guide breaks down...

Sales rep reviewing B2B cold call checklist with script, objections, and follow-up steps
Cold Calling

The Ultimate B2B Cold Call Checklist

Cold calling isn’t dead—it’s just unforgiving if you wing it. This guide gives B2B sales teams a complete, practical cold...

B2B sales rep using headset and CRM dashboard for lead generation cold calling strategy
Cold Calling

The True Purpose of Lead Generation Cold Calling

Lead generation cold calling isn’t about pitching until someone caves; it’s about starting the right conversations with the right people...

B2B sales team choosing to outsource cold calling using analytics and call scripts
Cold Calling

Why You Should Outsource Cold Calling for Your Business

Cold calling still works, but it’s become a specialized, high-volume sport that most in-house teams struggle to execute consistently. With...

B2B sales rep comparing cold emailing vs cold calling results on laptop dashboard
Cold Calling

Cold Emailing vs Cold Calling

Cold emailing vs cold calling isn’t a religious war—it’s a resource allocation problem. In 2025, average cold-calling success hovers around...

B2B sales leaders comparing in-house vs outsourced cold calling costs and performance metrics
Cold Calling

In-House vs Outsourced Cold Calling as a Service: Which One is Better?

Cold calling is brutally hard in 2025 — average dial-to-meeting rates hover around 2.3% — so whether you build an...

Sales rep making outbound call, exploring does B2B cold calling work in 2022
Cold Calling

Does B2B Cold Calling Work in 2022?

B2B cold calling wasn’t dead in 2022—and it’s still not dead today. But the bar has gotten brutally high. Recent...

B2B sales team reviewing cold calling as a service performance metrics and vendor results
Cold Calling

Things to Know About Cold Calling as a Service

Cold calling as a service turns outbound dialing into a plug‑and‑play revenue engine instead of an internal science project. Done...

B2B sales rep reviewing call metrics dashboard with cold calling tips for 2025
Cold Calling

10 Cold Calling Tips

Cold calling in 2025 is brutal but far from dead. With average dial-to-meeting success rates around 2–3%, the gap between...

SDR team making B2B cold calling sales calls with performance metrics on screen
Cold Calling

The Essential Sales Call Guide to B2B Cold Calling

Cold calling is far from dead—it’s just grown up. In 2025, most SDR teams still see modest 2–5% call-to-appointment rates,...

B2B sales reps reviewing cold calling statistics and success rates on analytics dashboard
Cold Calling

Cold Calling Statistics and Cold Calling Success Rates

Cold calling isn’t dead—it’s just unforgiving. In 2025, average B2B cold calling success rates sit around 2–3%, but top teams...

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Siemens
Otter.ai
Mrs. Fields
Revenue.io
GigXR
SimpliSafe
Zoho
InsightRX
Dext
YouGov
Mostly AI
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