Good backlinks can do wonders for your SEO.
The problem is, reaching out to people to get those backlinks can be such a hassle! If only there was a magic formula you could use to get your email outreach noticed, and people linking to your content.
Sorry to say, there is no magic formula, but these 10 link building email templates are as close as it gets. Remember to focus on personalizing your outreach and offering as much value as possible to the reader.
Early Access
Subject Line: New In-Depth Data About Email Outreach
Dear John,
I love your resources on email outreach and regularly employ some of your techniques in my own emails.
We’ve been running a huge outreach campaign and collected a ton of data on the most effective email outreach techniques. We found some surprising insights about subject lines that boosted open rates by an impressive amount.
I think this data could give you some great new content, so I’d be happy to give you exclusive early access to our report so you can write a blog on it - what do you think?
Thanks,
Carrie
Did You Know?
Subject Line: Did You Know Emojis Boost Email Opens?
Dear John,
Did you know that subject lines with an emoji get twice as many opens?
We found a lot of surprising insights from our complete email outreach study, and I think your audience would benefit from the data.
[link to article]
Do you think it would be a good fit for an article on your site?
Let me know if you have any questions,
Carrie
Comment on Blog Post or Social Media
Subject Line: You’re Right - Cold Calling Isn’t Dead
Dear John,
You’re right, cold calling isn’t dead!
As your recent blog post so wonderfully put it, cold calling is still one of the best ways to generate leads (when it’s done right). I’ve been digging into the statistics, and I’ve put together an infographic that neatly highlights why.
[Link to infographic]
I was wondering if you might like to feature my infographic on your page, as I think it might add to the user experience.
Thanks for the great article,
Carrie
Broken Link
Subject Line: Broken Link On Your Site
Dear John,
I was looking for resources on cold email outreach and I came across your guide.
[link to article]
I found it extremely helpful, but I noticed the external link about email signatures is broken. I’ve done a lot of research on email signatures, and created a blog you might like to link to.
[link to article]
I think it would be a nice addition to your article and a quick way to fix the broken link.
Let me know if you have any questions,
Carrie
A Page that Links to a Competitor
Subject Line: Another Resource for Your Review
Dear John,
Thanks for your article on the best cold email outreach services. It’s a valuable resource and a quick way for people to find the right option for their outreach.
I run a small email outreach program called Reach Out, and I’d love it if we could be added to your list. We are experts in the field, and our many happy clients would attest that we’ve got a lot to offer your readers.
[link to website]
If you’d like to learn more about our services, then I’m happy to answer any questions.
Thanks,
Carrie
The Shout Out
Subject Line: Your Data in Our Report
Dear John,
We loved your article on the 10 Greatest Subject Lines of All Time!
In fact, we liked it so much that we’ve written a whole section about it in our most recent article. We love the work you do, and we think our readers will really appreciate it.
[link to article]
It would be great if you would check it out and tell us what you think.
[insert link]
Best,
Carrie
Social Proof
Subject Line: Top 10 Email Outreach Tips
Dear John,
I know you probably get a lot of outreach about content, but I thought I’d show you our Top 10 Email Outreach Tips.
We’ve studied hundreds of thousands of emails and analyzed the data to come up with these original insights.
[insert link]
Our readers seem to love it, and we’ve had over 5,000 downloads so far, so I thought it might be something you’d like to check out. I think the ideas in there might be really useful for some of your future content.
Do you think it would be a good fit for your blog? I’d love to know your thoughts.
Carrie
Respond to a Recent Event
Subject Line: Is Cold Email the Answer?
Dear John,
As someone who is so involved with the digital marketing industry, I’m sure you’ve seen the latest news about Facebook advertising.
It seems like it’s getting harder and harder to reach your target audience on this key platform.
Do you think that cold email marketing is likely to pick up the slack as people look for alternative ways to reach their customers?
I recently wrote an article comparing ROI on email marketing to Facebook ads, and I think there’s some great content you might be able to use there.
[insert link]
I would love to hear your thoughts,
Carrie
Be as Direct as Possible
Subject Line: Useful Data for Future Content
Dear John,
I’ve put together a complete guide to email outreach and I think it’s something you could use in your future content. I’ve attached the link and would love for you to feature some of our insights in a future article.
[insert link]
Thanks,
Carrie
Give Your Opinion
Subject Line: Thoughts on Your Email Marketing Article
Dear John,
I read your recent article on The State of Email Marketing and I found it very insightful.
You make lots of great points in the blog, but one area I felt you didn’t focus on enough was automation. I think this aspect of email marketing is so important that it may even warrant its own article.
If it’s something you would consider, then I’d love to collaborate with you on it. As you can see from my recent blog my specialty is in email software, so I think I could add some great insights to your content.
[link to article]
Let me know if you have any questions,
Carrie
Conclusion
Email outreach is an art.
There are hundreds of emails competing for someone’s attention in their inbox - what makes yours any different from the rest?
If your email is going to inspire the reader to take action, then it has to be well-thought-out.
These templates are a great way to reduce the learning curve on your email outreach for backlinks, but if you really want to ramp up what you’re doing, then it’s best to speak to the professionals.
At SalesHive, we specialize in email marketing and we know how to get email marketing results right from the get-go.
Learn about email marketing!
