Travel, Hospitality & Leisure

Lead Generation for Hospitality Companies

Selling into hospitality is tough because buying decisions are often split across owners, management companies, brand stakeholders, and property-level operators—each with different priorities and timelines. Add seasonality, staffing constraints, and a crowded vendor landscape, and even strong solutions get ignored. SalesHive helps hospitality teams consistently start the right conversations and book qualified meetings through targeted list building, tailored personalization, and multi-touch outreach across email and phone.

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We Target Your Ideal Hospitality Buyers

Our SDRs are trained to navigate hospitality’s layered org structures (brand vs. management vs. property) and speak the language of RevPAR, guest experience, labor efficiency, and systems integrations to earn meetings with the real decision-makers.

Decision-Makers We Reach

VP of Revenue Management
Director of Sales & Marketing (Hotels/Resorts)
Head of Group Sales / Catering Sales
CIO / VP of Information Technology (Hospitality)
VP of Operations / Regional Operations Director

The Challenge

Why Hospitality Sales Development is Hard

Hospitality buying is decentralized, time-sensitive, and operationally driven—so generic outbound gets filtered out fast.

Fragmented buying committees

Hospitality vendors rarely sell to a single stakeholder. Owners, brand teams, management companies, and property operators can all influence the decision—so outreach must be mapped to the right level and sequenced to avoid dead ends and internal handoffs.

Seasonality squeezes response rates

Peak periods and event-heavy calendars leave little time for vendors, even when there's a real need. If your messaging and timing don't match operational reality, deals stall until "later," then disappear into the next busy stretch.

High turnover disrupts deals

Leadership and department heads change frequently, which breaks continuity in active evaluations and renewals. A strong pipeline requires constant re-verification of contacts, role changes, and ownership/management shifts across properties.

RFP-driven, compliance-heavy procurement

Many hospitality purchases run through formal RFPs, brand standards, and vendor onboarding steps. Without early-stage relationship building, you only show up at the RFP stage—when price pressure is highest and differentiation is hardest.

Margin pressure demands fast ROI

Hospitality leaders prioritize initiatives that clearly impact revenue, labor efficiency, or guest satisfaction. If outbound messaging doesn't tie directly to property economics and operational outcomes, it's quickly deprioritized against more urgent needs.

Guest data security concerns

Hotels manage sensitive payment and guest information, so IT and finance scrutiny is intense. Vendors must earn trust early by addressing security posture, integration readiness, and deployment risk—especially when systems touch PMS, POS, CRS, or payments.

Our Approach

How We Generate Leads for Hospitality

We combine clean hospitality account targeting with personalized outreach that aligns to how hotels and management groups actually buy.

Account mapping by portfolio

We build lists that reflect hospitality reality—properties, management companies, ownership groups, and brand affiliations—so you don't waste touches on the wrong entity. This helps your team land meetings at the right level, from portfolio leadership to property operators.

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Personalized email sequences

We tailor outreach to the buyer's lens—RevPAR and channel mix for revenue leaders, service consistency for ops, integrations for IT, and risk controls for finance. Using AI-powered personalization, we make messages feel relevant to the property type, segment, and operational context.

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Phone-first follow-up strategy

Hospitality leaders are often on the floor, in meetings, or moving between properties—so calls and structured follow-up matter. Our SDRs use calling to confirm who owns the decision, validate timelines, and secure qualified meetings faster.

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Meeting-setting systems & reporting

We run outreach with clear qualification criteria, tight feedback loops, and meeting-focused reporting so your team knows what's working by persona, segment, and message. You get a repeatable pipeline engine without locking into an annual contract.

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