B2B phone sales is the process of selling products or services to businesses over the phone. This can include cold calling, lead follow-up calls, and appointment setting calls. The goal…

Telemarketing is the use of the telephone to solicit business from potential customers. It is a form of direct marketing in which businesses contact customers by phone via cold callers,…

A B2B call center is a physical or virtual location where cold call SDRs make outgoing calls, receive incoming calls from prospects, and book sales meetings. The call contact center…

The process of contacting potential customers who have not previously expressed interest in your product or service. In contrast to inbound marketing, cold calling is unsolicited; the salesperson or cold…

Cold calling outsourcing is the process of hiring a third-party company and their cold call SDRs to make outgoing calls on your behalf. When looking for a cold calling outsourcing…

The cold calling conversion rate measures the number of sales or leads that are generated from a given number of cold calls. The higher the conversion rate, the more effective…