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Cold Calling Articles

Expert articles and insights about cold calling to help you scale your B2B sales.

87 articles
B2B sales rep writing a cold call script with objection handling tips on laptop
Cold Calling

Crafting the Perfect Cold Call Script: Tips and Examples

Cold calling is absolutely not dead – but with average cold call success rates sitting around 2–5%, lazy scripts are....

B2B SDR making outbound call while applying best practices to avoid spam likely labels
Cold Calling

Avoiding Spam Likely: Best Practices for Calls

Spam labeling isn’t just an annoyance anymore—it’s a pipeline killer. With 80% of Americans ignoring unknown numbers and over 95%...

B2B leader comparing internal vs offshore options for hiring a cold calling team
Cold Calling

Hiring a Cold Calling Team: Internal vs. Offshore

Cold calling is still one of the most reliable ways to create pipeline, with an average success rate of 4.82%...

B2B salesperson using SEO intent data to craft cold calling openers on laptop
Cold Calling

Cold Calling Openers: SEO Lead Warm-Ups

This guide breaks down how to turn SEO and inbound traffic into warm, high-intent cold calls with opener frameworks built...

B2B SDR on phone using cold calling for lead gen script on laptop
Cold Calling

Cold Calling for Lead Gen: Scripts That Actually Work

Cold calling for lead gen still works – just not the way it did 10 years ago. Modern data shows...

B2B sales team using dialer dashboard for cold calling technology outsourcing strategy
Cold Calling

Cold Calling Technology: Outsourcing Solutions

Cold calling hasn’t died—it’s just gotten a lot more technical and a lot more expensive to run in-house. With average...

SDR practicing cold calling openers script to hook B2B leads and book meetings
Cold Calling

Cold Calling Openers: Techniques to Hook Leads

Cold calling isn’t dead; lazy openers are. In 2025, the average cold call success rate sits around 2.3%, but data...

B2B SDR on headset practicing cold calling openers to spark lead interest
Cold Calling

Cold Calling Openers That Spark B2B Lead Interest

Cold calling isn’t dead, but lazy openers are. In 2025, buyers decide in about eight seconds whether to stay on...

B2B sales rep reviewing best practices for cold calling in B2B sales dashboard
Cold Calling

Best Practices for Cold Calling in B2B Sales

Cold calling in B2B sales isn’t dead; it’s just unforgiving for teams that don’t adapt. In 2025, the average dial-to-meeting...

B2B SDR comparing call script variations on laptop for A/B testing cold calling scripts
Cold Calling

A/B Testing Cold Calling Scripts for Better Results

Cold calling is getting tougher, but not hopeless. In 2025 the average cold call success rate sits around 2.3 percent,...

B2B sales rep checking caller ID to avoid spam likely on outbound calls
Cold Calling

How to Avoid ‘Spam Likely’ on Outbound Calls

Consumers are drowning in robocalls, and carriers have responded by aggressively labeling suspicious traffic—often catching legitimate outbound sales teams in...

Manager coaching reps in call room to train sales reps for cold calling mastery
Cold Calling

How to Train Sales Reps for Cold Calling Mastery

Cold calling is still one of the most direct ways to start B2B sales conversations, but with 2025 average success...

SDR using headset reviewing dashboard with cold calling strategies for B2B meetings
Cold Calling

Cold Calling Strategies: Best Practices for Calls in 2025

Cold calling in 2025 is tougher than ever—average dial-to-meeting rates hover around 2.3%, down from 4.82% in 2024—yet the phone...

B2B salesperson using AI dialer, illustrating top sales strategies 2025 cold calling benchmarks
Cold Calling

Top Sales Strategies 2025: Cold Calling Edition

Cold calling in 2025 is far from dead – it is just different. Average success rates hover around 2–3%, but...

SDR on phone using navigating gatekeepers cold calling script to reach decision-makers
Cold Calling

Navigating Gatekeepers: Cold Calling Hacks That Win

B2B cold calling is tougher than ever—average dial-to-meeting rates hover around 2–3%, while connect rates and buyer patience keep dropping....

B2B sales rep using cold calling strategies to schedule meetings with decision-makers
Cold Calling

Cold Calling Strategies: Winning More Deals

Cold calling is still one of the fastest ways to get in front of B2B decision-makers—if you treat it as...

SDR using cold calling technology dashboard and headset to boost call efficiency
Cold Calling

Cold Calling Technology: Strategies for Efficiency

Cold calling isn’t dead—it’s just unforgivingly inefficient if you’re still dialing like it’s 2010. In 2025, average cold calling success...

B2B sales rep reviewing cold calling scripts that convert on laptop dashboard
Cold Calling

How to Write Cold Calling Scripts That Convert

Cold calling isn’t dead—it’s just unforgiving of bad scripts. In 2025, average cold call success sits around 2–3%, but teams...

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Siemens
Otter.ai
Mrs. Fields
Revenue.io
GigXR
SimpliSafe
Zoho
InsightRX
Dext
YouGov
Mostly AI
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