Bluewolf, an IBM company, is a global Salesforce consulting and systems integration firm focused on helping organizations design and realize their future state on the Salesforce platform. Founded in 2000 in New York City, Bluewolf built its reputation as one of Salesforce’s very first and longest‑standing services partners, delivering thousands of CRM, marketing automation, and customer experience projects around the world. Over time it evolved from a niche cloud consultancy into a full-service digital transformation partner, combining strategy, experience design, and technical implementation.
In 2016 IBM acquired Bluewolf and integrated it into IBM’s Interactive Experience (IBM iX) and, more broadly, IBM Consulting. The Bluewolf brand became the tip of IBM’s global Salesforce practice, giving customers access to IBM’s scale, data and AI capabilities, and industry expertise while retaining Bluewolf’s agile, Salesforce‑first culture. The combined practice has delivered more than 9,500 Salesforce projects, built a large library of industry‑specific accelerators, and earned repeated recognition from Salesforce and analysts like IDC as a leader in the Salesforce implementation ecosystem.
Bluewolf’s offerings span Salesforce Sales, Service, Marketing, Commerce and Experience Clouds, as well as industry clouds and add‑on technologies such as CPQ, Pardot, and Field Service. They complement core implementation with digital strategy, experience design, data and integration services, and change management. Packaged offerings such as Bluewolf Go provide fixed‑price, 30–60 day implementations for organizations that want to get live on Salesforce quickly, while the Bluewolf Sightline™ delivery methodology and Bluewolf Beyond managed services focus on accelerating time‑to‑value and sustaining innovation post‑go‑live.
Today, under the IBM umbrella, Bluewolf’s Salesforce practice continues to focus heavily on applying AI and data to customer and employee experience. By combining Salesforce with IBM’s watsonx, analytics, and integration capabilities, the team helps enterprises build connected, AI‑enabled experiences across sales, service, marketing, and industry‑specific processes. This position at the intersection of Salesforce, enterprise integration, and AI differentiates Bluewolf in a crowded systems integrator market.
