Content Allies

Drive Revenue with a B2B Podcast Agency

Creative & Content Agencies
2018 Founded
11-50 Employees
100+ Customers
Colorado Springs, CO, United States Headquarters
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Quick Facts

Website
contentallies.com →
Starting Price
3000
Pricing Model
custom
Company Type
private
Social
LinkedIn Twitter/X

About Content Allies

Content Allies is a specialized B2B podcast production and marketing agency that turns podcasts into revenue-generating assets for complex, enterprise and high-growth businesses. The company provides white‑glove, end‑to‑end services that cover strategy, production, guest booking, promotion, and audience growth so that clients "show up for interviews" while Content Allies handles everything behind the scenes. contentallies.com

Founded in 2018 by entrepreneur Jake Jorgovan, Content Allies began as a broader content creation agency and quickly pivoted to focus on podcasting after seeing outsized results for podcast clients. Today it operates as Build Freedom LLC dba Content Allies, is headquartered in Colorado Springs, Colorado, and has grown to roughly 43 employees plus a global bench of 40+ on‑call specialists, generating an estimated $4.2M in annual revenue as of 2024. starterstory.com

The agency positions itself as a strategic partner rather than a simple production house. Its services span podcast strategy and launch planning, production and engineering, guest research and outreach, organic promotion, SEO content repurposing, paid growth campaigns, and analytics and revenue attribution via BI dashboards and CRM integrations. Content Allies also operates the Listen Network to run targeted pay‑per‑download campaigns using data partners like TowerData and LiveRamp, giving clients firmographic listener data and predictable podcast growth. contentallies.com

Content Allies has produced shows for global brands such as Meta, AWS, Siemens Energy, Alibaba.com, Gusto, Cisco, Zendesk, Korn Ferry, General Dynamics, and many others, and its case studies highlight outcomes like 7x exceeding download targets, #1 category rankings, and converting 50%+ of interviews into revenue. With this track record and a narrow focus on B2B podcasting, it competes as a premium, high‑touch partner in the podcast production and creative content services market. contentallies.com

Key Features

End-to-end B2B podcast strategy and planning - positioning, goals, KPIs, and launch roadmap tailored to your business objectives.

Senior podcast strategists with deep enterprise experience who advise on format, messaging, and growth for complex B2B markets.

Existing show audits to analyze what is and isn't working and provide recommendations to improve performance and ROI.

B2B analytics and revenue attribution with a podcast BI dashboard that consolidates podcast, YouTube, social, ads, and web metrics and connects listening data to your sales CRM.

Host training and ongoing coaching to improve interviewing, storytelling, and on-mic presence for executives and subject-matter experts.

Producer prep calls and interview briefs for every guest, including question design and talking points to keep episodes focused and high-impact.

Live recording engineering support on each session to manage technical setup, fix issues in real time, and ensure high-quality audio and video.

Full podcast production including audio and video editing, sound design, human-verified transcription, and rigorous quality assurance.

SEO-optimized show notes and long-form article repurposing from each episode to drive organic traffic from search and support content marketing.

Multi-channel publishing and syndication to Apple Podcasts, Spotify, Google Podcasts, YouTube, client websites, and major podcast directories.

Social media content creation from each episode, including short video clips, audiograms, quote graphics, and copy for LinkedIn, Twitter, Instagram Reels, YouTube Shorts, TikTok and more.

Guest research, outreach, and scheduling focused on C-level and industry thought leaders within your ideal customer profile, including full calendar coordination.

Podcast website design and implementation, or seamless integration of the show into an existing corporate site following best practices.

Paid podcast growth campaigns via the Listen Network with pay-per-download ads, firmographic targeting, and detailed reporting on which companies are listening.

Podcast SEO backlink and co-marketing campaigns by enabling guests to publish content on their own sites, generating backlinks and incremental traffic to the show.

Pros & Cons

👍 Pros

  • Deep specialization in B2B podcasting and strong understanding of enterprise buyer dynamics and complex sales cycles.
  • Truly end-to-end, white-glove service that covers strategy, booking, production, promotion, and analytics so clients only need to show up for interviews.
  • Proven track record with marquee brands like Meta, AWS, Siemens Energy, Alibaba.com and others, with case studies showing 7x+ download growth and high interview-to-revenue conversion rates.
  • Strong project management and timeliness, with Clutch reviewers praising reliable delivery and responsiveness on multi-episode engagements.
  • Robust growth and promotion capabilities including social repurposing, SEO content, and pay-per-download campaigns through the Listen Network with firmographic targeting.

👎 Cons

  • Premium pricing starting in the low thousands of dollars per month, which places it out of reach for many small businesses, coaches, and solo creators.
  • Best suited to B2B organizations with clear strategy and budgets; companies looking for a simple, low-touch editing service may find the offering more than they need.
  • Some clients and reviewers note an initial learning curve to fully align production outputs and creative style with brand guidelines, requiring early-cycle feedback and iteration.

User Reviews

G2
unknown
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Capterra
unknown
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TrustRadius
unknown
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Integrations

Apple Podcasts Spotify Google Podcasts YouTube Libsyn Simplecast Captivate LinkedIn Twitter Meta Threads Instagram Reels YouTube Shorts TikTok TowerData LiveRamp Listen Network

Best For

Company Size

smb mid-market enterprise

Industries

B2B SaaS Technology Financial Services Professional Services Industrial & Manufacturing Energy

Use Cases

B2B podcast production to support brand awareness and demand generation Account-based marketing and relationship building with ideal buyers and strategic partners via interviews Executive thought leadership and category design through recurring podcast content Pipeline influence and sales acceleration by turning interviews into sales and partner conversations Content repurposing from audio into articles, social media, and video to feed multi-channel campaigns

FAQ

What is Content Allies?

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Content Allies is a specialized B2B podcast production and marketing agency that helps companies launch, produce, and grow revenue-generating podcasts. The firm provides end-to-end services covering strategy, guest research and outreach, recording support, editing, transcription, publishing, social repurposing, SEO content, and paid growth campaigns, with a focus on turning podcasts into account-based marketing and sales assets rather than just content channels.

How much does Content Allies cost?

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Content Allies operates on a premium, custom monthly retainer model rather than fixed software-style tiers. Third-party sources indicate that packages generally start around $3,000 per month and scale up based on scope, such as number of episodes, depth of social and SEO repurposing, and whether paid promotion campaigns are included. Exact pricing, contract structure, and scope are defined during the sales process, so prospective clients should contact Content Allies directly for a tailored proposal.

What are the main features of Content Allies?

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Key features of Content Allies include strategic podcast planning and launch support; senior podcast strategists with enterprise experience; full podcast production with recording engineers, editing, and human-verified transcription; SEO-optimized show notes and article repurposing; guest research, outreach, and calendar management; multi-channel publishing to Apple Podcasts, Spotify, Google Podcasts, YouTube, and client websites; social media content creation for LinkedIn, Twitter, Instagram Reels, YouTube Shorts and TikTok; podcast websites and on-site implementation; and paid growth campaigns via the Listen Network with firmographic targeting and detailed performance reporting.

Who are Content Allies' main competitors?

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Content Allies competes with other B2B-focused and branded podcast agencies such as Sweet Fish Media, Fame, Lower Street, and Lemonpie. These firms also provide production and promotional services for business podcasts, but differ in their mix of strategy, creative approach, pricing, and emphasis on growth versus production. Buyers often compare them based on level of strategic support, case studies with similar industries, pricing structure, and how directly each vendor ties podcasting to pipeline and revenue.

Is Content Allies good for small businesses?

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Content Allies can be a strong fit for small and midsize B2B companies that already generate at least seven figures in annual revenue and want a podcast tightly aligned with sales and marketing goals. However, its premium monthly retainers and comprehensive service model are generally overkill for early-stage founders, solo creators, or very small businesses simply looking for basic editing or a low-cost production partner. Those organizations may be better served by lighter-weight production services or platforms, while Content Allies is best reserved for B2B teams that view podcasting as a strategic, long-term growth channel and have the budget to invest accordingly.

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