Copysmith is a generative AI content platform focused on helping marketing and ecommerce teams produce high-quality, on-brand content across channels. Originally launched as a GPT‑3-powered copywriting tool for ads, product descriptions, and SEO metadata, it has evolved into a broader "AI tech stack" that now includes the Rytr, Frase, and Describely products under one umbrella. Together these tools cover ecommerce product content, SEO blog workflows, and general marketing copy.
Founded in 2020 by sisters Jasmine and Anna Wang, Copysmith quickly gained traction in the early wave of GPT‑3 startups. In 2021 the company raised a $10 million investment led by Harmony Venture Labs (HVL) and funds advised by PSG, bringing experienced SaaS operator Shegun Otulana in as CEO. The funding has been used to expand the engineering and product teams, deepen enterprise capabilities, and build out integrations and an API to support large-scale deployments.
The company is headquartered in Birmingham, Alabama, with an additional presence in San Francisco, and operates as Copysmith Artificial Intelligence, Inc. Its platform is used by a mix of freelancers, agencies, and in-house teams, but it is particularly focused on ecommerce and marketing departments that need to generate and update thousands of pieces of content — from product descriptions and ad variants to SEO articles and email campaigns. Copysmith positions itself as a way to remove the "blank page" problem while still keeping humans in control of strategy and final editing.
In recent years, Copysmith has differentiated itself from generic AI writing tools by emphasizing bulk generation, ecommerce workflows, and a modular product strategy. With Describely targeting product data and descriptions, Frase handling SEO content research and optimization, and Rytr providing brand-voice-aware copy, Copysmith aims to be a consolidated AI content stack rather than a single-purpose point tool. The company markets itself as trusted by over 10 million users worldwide across its product family.
