Hopin review
Run engaging event experiences that reflect your brand, build community, and create a lasting impression.
Hopin, now part of RingCentral Events, provides an all-in-one platform for running virtual, hybrid, and onsite events that feel like in-person experiences.
Independently researched by the SalesHive team. Ratings are from public review platforms; this page is not sponsored by or affiliated with Hopin. Research last updated December 2025.
What is Hopin?
Hopin began as one of the fastest-growing virtual event platforms of the COVID era, enabling organizations to recreate conferences, trade shows, and community events entirely online. Its product introduced a multi-area virtual venue with a reception, stage, breakout sessions, networking, and expo booths, helping attendees learn, interact, and connect from anywhere while organizers managed registration, sponsorships, and analytics in a single platform.
Founded in 2019 by Johnny Boufarhat as a remote-first company headquartered in London, Hopin raised over $1 billion in venture funding and reached a peak valuation of around $7.8 billion. During that period it rapidly expanded its portfolio through acquisitions, including live-streaming studio StreamYard, video hosting platform Streamable, onsite event tech provider Boomset, and mobile event app Attendify. These moves positioned Hopin as a multi-product suite for virtual, hybrid, and physical events as in-person gatherings returned.
In August 2023, RingCentral acquired Hopin’s flagship Events platform and Session product lines and subsequently rebranded them as RingCentral Events. The technology, customers, and much of the events-focused team joined RingCentral, which now sells and supports the product as part of its broader video and communications portfolio. Hopin, meanwhile, continued operating its video brands StreamYard and Streamable before being acquired by Bending Spoons in 2024.
Today, prospective buyers looking at “Hopin” in the events and webinar category are effectively evaluating RingCentral Events (formerly Hopin Events). The platform retains the core Hopin experience, multi-track virtual venues, rich engagement tools, and extensive integrations, while benefiting from RingCentral’s global infrastructure, AI roadmap, and enterprise support. The Hopin name primarily survives as a historical brand and on legacy listings, but the underlying product is very much active in market.
Hopin key features
Teams typically use it for virtual conferences and summits, thought-leadership webinars and digital events, hybrid and onsite conferences, and more.
- All-in-one virtual. hybrid, and onsite events, host conferences, webinars, and multi-day summits with reception, main stage, sessions, networking, and expo areas.
- Native registration and ticketing. customizable registration forms, multiple ticket types, promo codes, and automated confirmation emails.
- Built-in live streaming and Studio. produce professional, branded broadcasts directly in the browser without third-party production tools.
- AI Writer. automatically generate landing page copy, session descriptions, and email text in different tones and lengths.
- AI Clips. generate highlight reels from event recordings for post-event marketing and social promotion.
- Interactive engagement. live chat, polls, Q&A, reactions, surveys, and gamification to keep attendees participating throughout the event.
- Content Hub. branded pages to host on-demand recordings, resources, and upcoming events for year-round engagement.
- Hybrid and onsite support. onsite registration, badge printing, check-in, floor plans, and lead retrieval to connect in-person and virtual audiences.
- Advanced analytics. real-time dashboards and post-event reports on registrations, attendance, engagement, and pipeline impact, with export to CRMs and marketing tools.
- Extensive App Store. 40+ partner apps for engagement, translation, whiteboarding, fundraising, games, and more that embed directly in event areas.
- Deep CRM and marketing integrations. bi-directional sync of registrations, magic links, and engagement data with Salesforce, HubSpot, Marketo, Pardot, Eloqua, Mailchimp and others.
- Networking and matchmaking. speed networking, 1:1 video meetings, group breakout rooms, and virtual tables to foster attendee connections.
- Multi-track agenda management. manage complex schedules across multiple stages and sessions with calendar views and time-zone handling.
- Mobile experiences. attendee and onsite apps for agenda browsing, check-in, scanning badges, and engaging with content on the go.
- APIs and webhooks. public APIs and webhook support for custom integrations, data sync, and automated workflows.
What reviewers love, and what to watch
A balanced view of Hopin, drawn from public reviews and product research.
Pros
- Intuitive, conference-style attendee experience with reception, stages, sessions, networking, and expo areas.
- Powerful networking tools such as 1:1 video matchmaking, breakout rooms, and virtual tables that help attendees connect.
- All-in-one platform combining registration, live streaming, engagement tools, and analytics, reducing the need for multiple point solutions.
- Strong integrations with major CRM and marketing platforms like Salesforce, HubSpot, Marketo, Pardot, and Cvent for streamlined data flows.
- Responsive and knowledgeable support team that helps organizers set up complex events and troubleshoot issues quickly.
- Scales reliably from small workshops to large, multi-day conferences with thousands of concurrent attendees.
Cons
- Organizer backend has a noticeable learning curve, especially for smaller teams or one-off events.
- Registration and login flow can be confusing for some attendees, which may impact sign-up and show-up rates.
- Occasional technical glitches and browser compatibility issues, particularly around streaming and speaker setup.
- Pricing can feel high for very small organizations or simple, infrequent events compared with lightweight webinar tools.
- Some users find limitations or complexity in certain features like polls, email templates, and advanced branding or reporting options.
Hopin pricing
Published pricing at the time of research. Always confirm current rates with the vendor.
- Unlimited AI-powered webinars and virtual events
- Unlimited registrations per event
- Full virtual venue (reception, stages, sessions, networking, expo)
- Advanced registration and attendee management
- Event analytics and reporting
- Built-in production studio
- Standard support
- All Events Pro features
- Onsite and hybrid event capabilities
- Access to 40+ App Store integrations
- Additional MarTech integrations
- Single sign-on (SSO)
- Dedicated customer success manager
- All Events Pro+ features
- Lead retrieval and advanced onsite tools
- Full API access and deeper integrations
- Assisted implementation and onboarding
- Enhanced enterprise support options
Who Hopin is for
A strong fit for
Marketing and event teams at mid-sized to large organizations that run recurring, high-impact virtual or hybrid events and need a highly branded, multi-track event hub deeply integrated with their CRM and marketing automation stack.
Probably not for
Very small teams or organizations that only host occasional, simple webinars and do not need advanced branding, networking, on-site capabilities, or tight integrations with enterprise systems.
How Hopin compares
Compared with basic webinar platforms like Zoom Webinars or Microsoft Teams, Hopin (now RingCentral Events) offers a far more complete event environment. Its reception, stages, networking, and expo areas, combined with native registration, onsite tools, and AI features, make it better suited for conferences, trade shows, and complex multi-track programs rather than one-off webinars. This does come with additional configuration complexity and higher price points, but it also unlocks richer attendee experiences and more detailed engagement data.
Against specialized enterprise event platforms such as Cvent, ON24, and vFairs, RingCentral Events competes on flexibility and user experience. Cvent tends to excel in large-scale in-person logistics and venue sourcing, while ON24 leans heavily into marketing analytics and webinar-driven demand generation. vFairs is strong in virtual expos and 3D-style environments. RingCentral Events differentiates itself with its modern UI, strong networking capabilities, broad integration ecosystem, and AI-enhanced workflows, making it a compelling choice for teams that prioritize attendee engagement and tight alignment with their existing sales and marketing stack.
Tool research is the easy part. Someone still has to build the lists, write the copy, make the calls, and book the meetings.
Frequently asked about Hopin
The short version is on the surface. Open any question to go deeper.