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HubSpot Sales Hub

The easy-to-use CRM to scale your business. linkedin.com

Sales Engagement 3.9 (157 reviews)
2006 Founded
5001-10000 Employees
250,000+ Customers
Cambridge, Massachusetts, USA Headquarters

Quick Facts

Website
hubspot.com →
Pricing Model
per-user
Company Type
public
Business Type
Software company
Verified on Google View →

About HubSpot Sales Hub

HubSpot, Inc. is a US-based software company best known for its cloud CRM platform, which brings together marketing, sales, customer service, content management, and data tools in a single system. The platform is delivered as multi-tenant SaaS with a large ecosystem of native features and third‑party integrations, aimed at helping companies attract, engage, and delight customers across the full lifecycle. en.wikipedia.org

Founded in 2006 by Brian Halligan and Dharmesh Shah, HubSpot pioneered the concept of inbound marketing and has since expanded into a broad customer platform. The company is headquartered in Cambridge, Massachusetts, went public on the New York Stock Exchange under the ticker HUBS, and has grown into a global organization with more than 8,200 employees. en.wikipedia.org

HubSpot Sales Hub is the sales engagement and revenue workspace within this platform. It combines Smart CRM records, pipeline management, sequences, email and call tracking, quotes, forecasting, and AI-powered automation in a single interface. Sales Hub is designed to help reps build pipeline, deepen customer relationships, and close more deals faster, while giving managers robust forecasting and performance insight. g2.com

HubSpot serves a large and diverse customer base, with roughly a quarter of a million organizations using its platform in 135+ countries and tens of thousands specifically licensed on Sales Hub. Customers range from startups and SMBs to mid-market and enterprise companies across software, professional services, manufacturing, education, nonprofit, and more. ir.hubspot.com

Key Features

Smart CRM and unified records - Centralized contact, company, and deal records with full activity timelines so reps always have context for every conversation. g2.com

Prospecting workspace - Dedicated workspace for sequences, task queues, call queues, and views that helps reps manage daily outreach and stay focused on high-priority leads.

Sales engagement (sequences, templates, snippets) - Multi-step, personalized email sequences, templates, and reusable snippets to scale outbound and follow-up while preserving personalization. blog.hubspot.com

Email tracking and meeting links - Track opens and clicks, log emails automatically from Gmail or Outlook, and share personalized booking links that sync with calendars. ecosystem.hubspot.com

Task & activity management - Task queues, reminders, and to-dos tied to deals and contacts so reps never lose track of follow-ups across channels.

Deal pipeline management & forecasting - Customizable deal stages, multiple pipelines, weighted forecasts, and forecast dashboards for pipeline visibility and revenue projections. blog.hubspot.com

Calling, call recording & conversation intelligence - Built-in calling with logging, recording, transcription, and AI-powered conversation intelligence for coaching and win-loss analysis (Pro & Enterprise). blog.hubspot.com

Quotes, CPQ, and payments - Generate branded quotes, manage product catalogs, handle approval workflows (Enterprise), and collect payments through HubSpot's commerce tools and integrations.

Sales playbooks and guided selling - Interactive playbooks surfaced on records to standardize discovery, qualification, and objection handling while capturing structured notes. hubspot.com

Automation and workflows - From basic task triggers in Starter to hundreds of customizable workflows in Professional and up to 1,000 in Enterprise for routing, nurturing, and internal processes. blog.hubspot.com

Custom reporting & analytics - Customizable dashboards, attribution and pipeline reports, call and sequence performance, and revenue analytics (expanded significantly in Pro & Enterprise).

Custom objects, permissions & team hierarchies - Enterprise-grade modeling for territories, subscriptions, or other entities plus granular permissions and hierarchies for complex org structures (Enterprise). blog.hubspot.com

AI features and Breeze agents - AI-assisted email writing, content suggestions, call summaries, lead scoring, and the Breeze AI agents for prospecting and customer interactions embedded across the platform. hubspot.com

Best For

Company Size

smb mid-market enterprise

Industries

SaaS Technology Professional Services Financial Services Manufacturing Education

Use Cases

Cold Email Outreach Sales Prospecting Inbound lead qualification and routing Pipeline Management and forecasting Account-based selling and expansion Sales reporting and revenue analytics

FAQ

What is {vendor_name}?

+

HubSpot Sales Hub is HubSpot's sales engagement and sales CRM product. Built on the HubSpot Smart CRM, it provides reps with a unified workspace for managing leads, emails, calls, meetings, tasks, and deals, while giving managers forecasting, reporting, and coaching tools. It's part of HubSpot's broader customer platform alongside Marketing Hub, Service Hub, Content Hub, Data Hub, and Commerce Hub. g2.com

How much does {vendor_name} cost?

+

Pricing for HubSpot Sales Hub starts with a free tier for up to two users. Paid plans begin with Sales Hub Starter at around $9/user/month when billed annually (or $15/user/month monthly), Sales Hub Professional at about $90-$100/user/month plus a one-time $1,500 onboarding fee, and Sales Hub Enterprise at $150/user/month with a $3,500 onboarding fee. Actual costs depend on seats, hubs, and any additional products such as Marketing Hub or Service Hub. blog.hubspot.com

What are the main features of {vendor_name}?

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Core features of HubSpot Sales Hub include Smart CRM records, prospecting workspace, email templates and sequences, meeting links, task queues, deal pipelines and forecasting, calling and call recording, conversation intelligence, quotes and payments, sales playbooks, automation workflows, and custom reporting. Enterprise customers also get custom objects, advanced permissions, predictive lead scoring, and expanded workflow limits. blog.hubspot.com

Who are {vendor_name}'s main competitors?

+

Primary alternatives to HubSpot Sales Hub include Salesforce Sales Cloud and Microsoft Dynamics 365 for highly customizable enterprise CRM, as well as dedicated sales engagement platforms like Outreach and Salesloft. Other CRM competitors used by similar segments include Pipedrive, Zoho CRM, and Freshsales from Freshworks. trustradius.com

Is {vendor_name} good for small businesses?

+

Yes. HubSpot Sales Hub is particularly popular with startups and small to mid-sized businesses because of its free tier, low-cost Starter seats, and ease of use. Smaller teams can start with basic CRM, email tracking, and meeting links for free, then add automation, reporting, and AI features as they grow - without migrating off the platform. The main caveat for small businesses is to watch contact, seat, and hub growth over time, as advanced tiers can become expensive if not managed carefully. blog.hubspot.com

Customer Reviews

3.9 out of 5
Based on 157 Google reviews
5★
98
4★
13
3★
7
2★
3
1★
36
View on Google
JIIZOOM (Virtual Tours 360)

JIIZOOM (Virtual Tours 360) 🏅

2 months ago
William Libman

William Libman 🏅

2 months ago

Excellent service, they just have to improve some of their inaccurate automated collections, otherwise splendid.

samantha escudero

samantha escudero 🏅

2 months ago

La peor experiencia de compra de software que hemos tenido, son un fraude y no brindan canales de atención para escalar las situaciones, no cumplen con lo propuesto, son de las empresas que quieren vender por vender: en nuestro caso llevamos 10 meses pagando y nunca pudimos utilizarlo, pero nadie se hace responsable. Es increíble lo poco profesional que resultaron.

Owen

Owen 🏅

3 months ago
Mark Rockwell

Mark Rockwell 🏅

4 months ago

HubSpot is loved by some, but I found the software complex, the onboarding way too "self-service" and the company soulless, money-grubbing, and overpriced. I hired a consulting firm who required we sign up for a $32k/year subscription to HubSpot. Annual contract was the only option. 6 months in that engagement failed, and HubSpot forced us to pay the remaining $16k despite us actively not using it, with threats of lawsuit if we didn't pay. Out of integrity we paid the bill, because we did sign the contract, but I've been bitter ever since. I now have 16,000 reasons to hate this company who has zero compassion for a bad recommendation to overinvest in a complex product we should never have bought. What ever happened to "do the right thing?" Just because I signed a contract doesn't make it "right" to force it to be paid.

Ola Nilsson

Ola Nilsson 🏅

4 months ago

The basic toolset is a must, but beyond that, the pricing isn't reasonable. I will keep it, but if I need to expand, I will start evaluating other software.

Ahmad Al Saife

Ahmad Al Saife 🏅

5 months ago
Mink Marks

Mink Marks 🏅

5 months ago
Lexis Green

Lexis Green 🏅

5 months ago
CF

CF 🏅

6 months ago

One of the worst decisions we ever made was to contract with this company. They have a great sales team but their after sales service is unbelievably bad and worst of all there is no way that you can call anyone. The best that you get is an opportunity to send an email or leave a message. And email responses take anything from two days to two weeks. They are only about sales which is really such a pity. Avoid this company.

Rishi

Rishi 🏅

6 months ago
Dr MP ASHOK

Dr MP ASHOK 🏅

6 months ago
Jorge Oquendo

Jorge Oquendo 🏅

7 months ago

If there was minus stars to score a company performance we would give Hubspot minus 5 stars. Madison Garcia, sales representative for companies, located in Texas, has mocked and despised our company and the staff since the very first contact with her. On top of that, after coming many times and advising Hubspot and the other customer service and sales managers about the fully improper approach they were deploying on us, there was not even an intention of solving and fixing the situation, on the contrary, they remained totally silent and unattended to our claims and requests of being taken care of. Please do not even think about considering Hubspot for your CRM needs.

Tim King

Tim King 🏅

8 months ago

Their software stinks. Like a butt.

Nicolas Peitz

Nicolas Peitz 🏅

9 months ago
Pedro Rodriguez Samon

Pedro Rodriguez Samon 🏅

11 months ago

I have been a paying customer of HubSpot and, while the application itself offers excellent functionalities, my experience with their technical support has been disappointing. I encountered an issue with two-factor authentication (2FA) after upgrading my phone, which prevented me from logging into my account. The support representative, Yesenia A., was unhelpful and unresponsive, often taking more than a day to reply. This lack of assistance resulted in me being locked out of my account for over a week. It's worth noting that HubSpot's own documentation states that the 2FA reset process takes a minimum of 48-72 hours. While the platform's features are commendable, the bureaucratic and sluggish support significantly hampers the overall user experience. Therefore, I am rating HubSpot with 3 stars; the application deserves higher, but the poor technical support cannot be overlooked.

Shaun Lowry

Shaun Lowry 🏅

11 months ago

HubSpot CRM is ok - requires quite a bit of configuring to make it relevant to your business - pretty cumbersome with separate data field correlation management. The Email campaign functionality is "ok" but has A LOT of restrictive policies that automatically block or suspend email sending privileges - not a fan! And Customer Service by HubSpot is intentionally terrible! HubSpot intentionally makes it extremely difficult to even find the access link to support and even when you get through the AI chat bot, the service group has NO authority, insufficient training, and resolve very little and add significantly to your already rising frustration! We are actively looking for an alternative platform!

Fernando Angulo

Fernando Angulo 🏅

11 months ago
Vic King

Vic King 🏅

11 months ago

Absolutely in love with this CRM software. I prefer it over SaleForce to be honest!

Andreas Dittrich

Andreas Dittrich 🏅

a year ago

I licenced the product today. Unfortunately 70% of my navigation is spammed with " the next upgrade version". There was a conscious decision to go with a certain version.

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Siemens
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Revenue.io
GigXR
SimpliSafe
Zoho
InsightRX
Dext
YouGov
Mostly AI
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