Olark

Provide 24/7 affordable customer service with AI-powered chat.

Live Chat & Chatbots
★★★★★ 4.6
2009 Founded
11-50 Employees
11,000+ Customers
Wilmington, Delaware, United States Headquarters

Quick Facts

✓ Free Trial
Website
olark.com →
Starting Price
29
Pricing Model
per-user
Free Trial
14 days
Company Type
private

About Olark

Olark is a live chat and chatbot platform that makes it easy for businesses to talk to visitors while they browse their website. With a simple, browser-based agent console, real-time visitor data, and integrations to popular CRMs and help desks, Olark helps teams answer questions, qualify leads, and resolve issues without forcing customers to pick up the phone or wait for an email response. The product emphasizes accessibility and usability so that both agents and end-users can chat comfortably and efficiently.

Founded in 2009 as part of the Y Combinator accelerator, Olark was built to “humanize the web” by giving small and mid-sized businesses an affordable way to strengthen customer relationships through live conversations. Over time the company has grown from four founders in a Palo Alto house into a fully remote team, serving more than 11,000 paying businesses worldwide across ecommerce, SaaS, higher education, nonprofits, and more.

Olark differentiates itself with a strong focus on accessibility and responsible AI. The chat widget and agent interface are third‑party tested to meet WCAG 2.1 AA standards, and the company operates as a Public Benefit Corporation and Certified B Corp with web accessibility as a core social-impact focus. Its newer Pro offering adds AI-powered chatbots, advanced automation, and professional services on top of the core live chat platform.

Bootstrapped with under $85K of outside capital, Olark has intentionally stayed lean and product-focused, offering transparent per-agent pricing, optional a‑la‑carte PowerUps, and a generous free tier. It positions itself as a straightforward, accessible alternative to heavier customer service suites—ideal for organizations that want powerful live chat and automation without the complexity of a full contact center platform.

Key Features

Customizable chatbox - Match widget colors, text, and placement to your brand so chat feels native to your site.

Real-time live chat console - See active visitors, their page paths, and chat with multiple visitors via tabbed conversations.

Automation rules - Automatically greet visitors, trigger targeted messages based on behavior, route chats to groups, and show or hide chat by conditions.

Searchable transcript archive - Store every conversation with powerful search, filters, tags, and visitor history to mine insights and maintain context.

Live chat analytics & reporting - Real-time dashboards and scheduled email summaries showing volume, agent activity, and satisfaction scores.

Custom pre-chat and offline forms - Drag-and-drop form builder to collect fields like name, email, account ID, or issue type before a chat starts.

Team management & routing - Agent groups, roles, presence controls, and routing to distribute chats and support all-hands or dedicated teams.

Shortcuts & canned responses - Shared, searchable snippets so agents can reply quickly and consistently to common questions.

PowerUps add-ons - Optional Cobrowsing, Visitor Insights data enrichment, Live Chat Translation, and Non-branded chatbox for advanced use cases.

AI-powered chatbots - Custom bots and automation flows (Olark Pro) to deflect simple questions, qualify leads, and escalate complex issues to humans.

WCAG 2.1 AA accessible chat - Chat widget and agent console designed and third-party tested for screen readers, keyboard navigation, and assistive tech.

Multi-channel experiments - Early support for SMS/WhatsApp-style asynchronous messaging to reach customers on mobile devices.

Extensive integrations - Native connectors for CRMs, help desks, marketing tools, ecommerce platforms, plus Zapier and webhooks for custom workflows.

Pros & Cons

👍 Pros

  • Very easy to set up and use, with an intuitive interface for both agents and visitors.
  • Affordable, transparent per-agent pricing that works well for small and mid-sized teams.
  • Strong real-time visibility into who is on the site, what pages they've visited, and past chat history.
  • Useful integrations with tools like WordPress, Shopify, Salesforce, Mailchimp, and other CRMs and help desks.
  • Robust reporting and searchable chat transcripts that support coaching, QA, and customer insight mining.
  • Responsive, friendly support team and all-hands support culture that keeps product close to customer needs.

👎 Cons

  • No fully featured native mobile app, making it harder for agents to respond on the go without third-party apps.
  • Some users find auto-response and chatbot customization limited compared to more advanced automation platforms.
  • Integrations with certain tools or email clients can be shallow or require workarounds, and not every stack is supported out of the box.
  • Occasional reliability issues or brief outages reported, including delayed chats or status discrepancies for agent availability.

User Reviews

G2
4.3
★★★★☆
Capterra
4.5
★★★★★
TrustRadius
10.0
★★★★★

Integrations

Salesforce HubSpot Slack Zendesk Front Help Scout Desk.com SugarCRM Nutshell Mailchimp ActiveCampaign GreenRope Pardot Zapier Google Analytics Google Meet Zoom Calendly WordPress Shopify Magento BigCommerce WooCommerce Drupal Squarespace Webflow Constant Contact Slate Webhooks

Best For

Company Size

smb mid-market enterprise

Industries

Ecommerce & Retail SaaS Technology Higher Education Financial Services Nonprofits

Use Cases

Real-time customer support on websites Ecommerce sales assistance and cart recovery Lead capture and qualification via pre-chat forms and automation Student recruitment and enrollment support for colleges and universities Customer success and onboarding for SaaS products Remote team support and internal help desks

FAQ

What is Olark?

+

Olark is an accessible live chat and chatbot platform that lets businesses talk to visitors in real time on their websites. Agents use a browser-based console to see who is on the site, which pages they've visited, and what they've chatted about before, while automation rules, PowerUps, and integrations connect those conversations with CRMs, help desks, and marketing tools.

How much does Olark cost?

+

Olark uses per-agent (per-seat) pricing. The Standard plan starts at $29 per agent per month on a monthly contract, with discounts to about $23 per agent per month on annual contracts and $19 per agent per month on two-year contracts. There is a free 14-day trial, a free plan with 1 agent and up to 20 chats per month, and a custom-priced Olark Pro plan for organizations that need AI chatbots, all PowerUps, and dedicated account management.

What are the main features of Olark?

+

Key Olark features include a customizable chatbox, real-time visitor list and page tracking, automation rules for greetings and routing, searchable transcript archives, live chat analytics and email reports, drag-and-drop pre-chat and offline forms, team management and canned responses, optional PowerUps like Cobrowsing, Visitor Insights and Translation, AI-powered chatbots with Olark Pro, and 100+ integrations with CRM, help desk, analytics, and ecommerce platforms.

Who are Olark's main competitors?

+

Major alternatives to Olark include LiveChat, Intercom, Zendesk Suite (Zendesk Chat), Drift, and Tidio. Many organizations also compare it to other website chat tools and help desk suites depending on whether they need simple live chat or a broader omnichannel support platform.

Is Olark good for small businesses?

+

Yes. Olark was originally built to make live chat accessible to small businesses without large budgets or engineering teams, and it remains well suited to SMBs. The product is easy to install, simple for new agents to learn, and priced per agent with a free tier and flexible month-to-month or subscription contracts. Small teams can start with basic live chat and core integrations, then add PowerUps or upgrade to Pro as their automation and AI needs grow.

Book a Call

Ready to Scale Your Pipeline?

Schedule a free strategy call with our sales development experts.

SCHEDULE A MEETING TODAY!
1
2
3
4

Enter Your Details

Select Your Meeting Date

MONTUEWEDTHUFRI

Pick a Day

MONTUEWEDTHUFRI

Pick a Time

Select a date

Confirm

SalesHive API 0 total meetings booked
SCHEDULE A MEETING TODAY!
1
2
3
4

Enter Your Details

Select Your Meeting Date

MONTUEWEDTHUFRI

Pick a Day

MONTUEWEDTHUFRI

Pick a Time

Select a date

Confirm

New Meeting Booked!