Orum

AI that performs conversations that connect orum.com

Dialers & VOIP

2018 Founded

101-250 Employees

1,200+ Customers

San Francisco, CA, USA Headquarters

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Quick Facts

✓ Free Trial

Website

orum.com →

Pricing Model

per-user

Free Trial

unknown days

Phone

(510) 988-9920

Business Type

Travel agency, Service establishment

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About Orum

Orum is an AI-powered Live Conversation Platform built to help revenue teams have more, better-quality conversations with prospects over the phone. Its AI dialer automates manual dialing, detects live humans versus voicemails, and navigates dial trees so reps can focus on talking instead of waiting. Orum has powered more than a billion calls and is used by over 1,200 revenue teams to increase connect rates, book more meetings, and shorten ramp time for SDRs and AEs. orum.com

Founded in 2018 by Jason Dorfman and Karthik Viswanathan, Orum has raised approximately $51M across Seed, Series A, and Series B rounds led by Unusual Ventures, Craft Ventures, and Tribe Capital. The company positions itself as the original "live conversation platform," combining dialing, analytics, coaching, and a virtual sales floor into a single system designed specifically for outbound sales teams. orum.com

Product-wise, Orum centers on an AI Dialer (power, parallel, and click-to-call), Conversation Acceleration features like Boost Connect and Hot Numbers, AI Coaching (roleplay agents, scorecards, objection detection), and a Salesfloor experience that recreates the energy of an in-person sales floor for remote teams. It integrates natively with major sales tools such as Salesforce, HubSpot, Outreach, Salesloft, Apollo, Gong, and ZoomInfo to log activity, sync data, and surface context for every call. orum.com

Headquartered in San Francisco and operating as a remote-first company, Orum primarily serves B2B SaaS and technology organizations with dedicated outbound sales motions. Its market position is in the premium, AI-forward segment of the dialer and sales engagement stack, competing with parallel dialers and auto dialer tools but differentiating through its depth of AI features (call detection, summaries, scoring, and coaching) and strong security posture, including SOC 2 Type II and multiple ISO certifications. cbinsights.com

Key Features

AI Power & Parallel Dialer - Dial one number at a time or multiple numbers in parallel, with AI handling ringing, skips, and call bridging to live humans.

AI Detection & Call Screening - Detects voicemails, bad numbers, dial trees, and iOS call screeners, automatically skipping unproductive calls so reps only speak to real people. orum.com

Dial-tree Navigation - Automatically navigates phone menus and dial trees so reps don't waste time on IVRs or key presses. orum.com

Voicemail Sequencer & Drops - Automates voicemail drops with pre-recorded messages and configurable rules, ensuring consistent follow-up while saving rep time. orum.com

Click-to-Call - Allows targeted, one-off dialing directly from CRM lists or tasks for high-priority prospects.

Boost Connect & Number Intelligence - Uses AI and a large pool of pre-screened numbers to auto-select the best call-from number for each dial, boosting connect rates and reducing spam-likely issues. orum.com

Data Enrichment - Enriches contact records with additional phone numbers and data credits so reps can reach more prospects on valid lines. orum.com

Smart Lists & Prioritization - Ranks and prioritizes who to call and when based on historical connect data, time zones, and AI-driven signals.

AI Notes & Call Summaries - Auto-generates structured call notes and summaries immediately after each conversation, reducing manual data entry and improving CRM hygiene. g2.com

AI Scorecards & Objection Detection - Scores calls on key behaviors and identifies common objections to support coaching and process improvement. orum.com

AI Roleplay Agents - Provides simulated roleplay calls for reps to practice pitches and objection handling with instant AI feedback. orum.com

Virtual Salesfloor - Creates always-on rooms for teams to run call blitzes, listen in live, spotlight reps, and celebrate wins, recreating the buzz of a physical sales floor. support.orum.com

Analytics & Reporting - Dashboards for dials, connects, meetings, connect rate by list or number, and rep performance to guide coaching and optimization. support.orum.com

International Calling - Supports outbound calling into the US, Canada, and over 160 international countries and regions. orum.com

Webhooks & Data Export - Optional add-on webhooks to push Orum events into downstream systems, BI tools, and custom workflows. orum.com

Best For

Company Size

smb mid-market enterprise

Industries

SaaS Technology Information Technology & Services Cybersecurity Marketing & Advertising Financial Services

Use Cases

High-volume outbound calling and sales prospecting Cold calling and list-based phone outreach ABM and targeted account outreach Pipeline generation and top-of-funnel acceleration Sales coaching and call quality improvement Reducing SDR ramp time and improving activity consistency

FAQ

What is Orum?

Orum is an AI-powered live conversation platform and sales dialer that automates outbound calling, detects live humans versus voicemails, and integrates with tools like Salesforce, HubSpot, Outreach, Salesloft, Apollo, Gong, and ZoomInfo. It helps SDRs and AEs make far more calls in less time, boost connect rates, and capture structured notes and analytics for every interaction. orum.com

How much does Orum cost?

Public information indicates that Orum's Launch plan starts around $250 per user per month with a 3-seat minimum and annual commitment, while higher-tier Ascend and enterprise plans are priced via custom quotes. All plans include unlimited dials, with advanced AI features, international calling, and coaching capabilities available at higher tiers. Exact pricing details and discounts require contacting Orum's sales team. orum.com

What are the main features of Orum?

Key features include an AI-powered power and parallel dialer, AI Detection for voicemails, bad numbers, dial trees, and iOS screeners, voicemail sequencing, Boost Connect number intelligence, data enrichment, Smart Lists, AI-generated call notes and scorecards, AI roleplay agents, a virtual Salesfloor for remote call blitzes, and rich analytics and reporting. Orum also offers international calling, webhooks, and deep integrations with leading CRMs and sales engagement platforms. orum.com

Who are Orum's main competitors?

Orum commonly competes with other parallel dialers and sales engagement tools such as Nooks, Dialpad Sell, Convoso, CloudTalk, and PowerDialer AI. Buyers may also compare it against broader platforms like JustCall or Aircall when evaluating outbound calling, but Orum differentiates itself with deeper AI coaching and virtual sales floor capabilities. powerdialer.ai

Is Orum good for small businesses?

Orum can deliver strong value for small teams that make a lot of outbound calls and can commit to at least three seats and annual pricing, because it dramatically increases dials and connects per rep. However, very small or budget-constrained businesses that only make occasional calls, prefer month-to-month contracts, or need a lightweight all-in-one phone system may find simpler or cheaper dialers more appropriate and should carefully weigh Orum's cost and feature depth against their current outbound volume. sacra.com