SalesIntel

The signal-first, agentic pipeline generation platform

Sales Intelligence & Data
★★★★☆ 4.3
2018 Founded
201-500 Employees
5,000+ Customers
Arlington, Virginia, USA Headquarters

Quick Facts

✓ Free Trial
Starting Price
unknown
Pricing Model
custom
Free Trial
14 days
Company Type
private

About SalesIntel

SalesIntel is a U.S.-based B2B go-to-market intelligence and pipeline generation platform that helps marketing, sales, and revenue operations teams identify in-market accounts earlier, map buying groups, and activate multi-channel outreach. Founded in 2018 and headquartered in Arlington, Virginia, the company has grown to a few hundred employees and serves thousands of GTM teams worldwide. Its core value proposition is combining high-quality, human-verified contact data with broad firmographic, technographic and intent coverage to deliver more accurate targeting and higher connect rates.

The platform has evolved from a traditional sales intelligence tool into what SalesIntel describes as a signal-first agentic pipeline generation platform. Powered by its Signal360 engine, SalesIntel monitors thousands of predictive and in-market buying signals including funding events, executive moves, technology changes, hiring patterns, website behavior and third-party intent data. These signals feed into solutions such as ProspectIntel for contact and account discovery, ICPIntel for modeling and scoring ideal customers, JobsIntel for job-change tracking, VisitorIntel for de-anonymizing website visitors, AdsIntel for programmatic ABM campaigns, and FormsIntel for automated lead enrichment.

SalesIntel emphasizes data quality and coverage as a key differentiator. The company operates a large research-on-demand team that human-verifies contact records and fills data gaps on request, supporting a 95% accuracy claim for email and mobile numbers and refreshing data on a 90-day cycle. Its database includes detailed firmographic and technographic information across tens of millions of companies and over 100 million contacts, alongside 300M+ technographic and firmographic data points, enabling precise ICP definition and segmentation. Research-on-Demand comes with defined SLAs for turnaround time by volume, which is unusual in this category.

To turn intelligence into action, SalesIntel offers deep native integrations with major CRMs, marketing automation and sales engagement tools, as well as APIs, webhooks and its RevDriver Chrome extension. A no-code workflow builder, GTMCanvas, lets revenue teams construct agentic workflows that automatically trigger campaigns and plays based on detected signals, consolidating what often requires multiple point tools into a single platform. With SOC 2 certification, GDPR/CCPA compliance, dedicated customer success and an unlimited-usage pricing model, SalesIntel is positioning itself as a cost-effective, enterprise-ready alternative to incumbent data providers such as ZoomInfo for B2B teams that care most about data quality and signal-driven pipeline generation.

Key Features

Signal360 buying signals - monitors thousands of predictive and in-market signals (funding, leadership changes, hiring, web visits, competitor research, Bombora surges) to surface ready-to-buy accounts across the full buying journey

ICP modeling and account scoring - uses firmographic and technographic data on tens of millions of companies to build ideal customer profiles and score/prioritize target accounts

Human-verified contact data - provides 95% accurate, ethically sourced B2B contact records with verified emails and direct/mobile phone numbers refreshed on a 90-day cycle

Comprehensive firmographics and technographics - delivers detailed company size, industry, location, and technology stack information built from hundreds of millions of data points

VisitorIntel - identifies and scores anonymous website visitors, mapping them to accounts and known contacts so sales and marketing can follow up on active interest

AdsIntel ABM advertising - enables programmatic B2B advertising to in-market accounts and buying committees via LiveRamp and major DSPs such as The Trade Desk, Xandr, Google 360, StackAdapt and Semcasting

FormsIntel - automatically enriches inbound form submissions with account and contact data, reducing manual data entry and speeding lead routing and qualification

JobsIntel - tracks job changes, promotions and hiring patterns at target accounts to uncover new opportunities and timing signals for outreach

GTMCanvas agentic workflows - a no-code workflow builder that triggers sales and marketing plays across channels when specific buying signals or data conditions are met

Research-on-Demand - a 2,000+ person research team that sources and human-verifies net-new contacts and accounts on request, with documented SLAs by volume

RevDriver Chrome extension - overlays SalesIntel data on LinkedIn, LinkedIn Sales Navigator and company websites, allowing users to capture contacts and push them directly into CRM or sales engagement tools

Data enrichment and cleansing - bulk and automated enrichment for CRM and marketing automation databases, including inbound lead enrichment and ongoing hygiene

InboxIntel - syncs corporate Gmail inboxes with CRM, automatically capturing email signatures and updating or creating contact records with enriched data

Native CRM, MAP and sales engagement integrations - bi-directional sync with Salesforce, HubSpot, Microsoft Dynamics, Zoho CRM, Marketo, Outreach, Salesloft and more to keep go-to-market systems aligned

REST API and webhooks - programmatic access to contact, account, technographic and intent data, plus outbound webhooks for custom integrations and data pipelines

Pros & Cons

👍 Pros

  • High perceived data quality, with many users praising the accuracy of human-verified emails and direct/mobile phone numbers compared to other providers
  • Intuitive, easy-to-use interface and filters that make it straightforward to build targeted prospect lists and find decision makers
  • Strong customer support and customer success, including responsive Research-on-Demand that quickly sources missing contacts and imports them into CRM
  • Useful integrations with Salesforce, HubSpot, Outreach, Salesloft and other GTM tools, plus the RevDriver Chrome extension for prospecting directly from LinkedIn and company websites
  • Competitive value for money relative to larger incumbents like ZoomInfo, especially with unlimited export/enrichment options and bundled intent and technographic data

👎 Cons

  • Data coverage and accuracy can be weaker for certain regions outside the U.S. or in niche industries, with some users noting a strong U.S. bias
  • Users still encounter incorrect, outdated or duplicate records in some segments, and some report that overall contact coverage is not as deep as the largest competitors
  • Search and filtering capabilities, including complex boolean logic and some UI flows, are occasionally described as limited or confusing compared to more mature platforms
  • A few reviewers mention that pricing feels high for smaller teams and that understanding credit usage and add-on costs can be complex on legacy plans
  • Some users report integration quirks or export limits (for example, batch size caps or specific field-mapping issues with certain CRM and MAP integrations)

User Reviews

G2
4.3
★★★★☆
Capterra
4.3
★★★★☆
TrustRadius
8.4
★★★★★

Integrations

Salesforce HubSpot Marketo Microsoft Dynamics 365 Zoho CRM Outreach Salesloft CSV/Excel export SalesIntel REST API Webhooks RevDriver Chrome Extension LiveRamp The Trade Desk Xandr Google 360 StackAdapt Semcasting Bombora Gmail Carahsoft and public-sector procurement channels

Best For

Company Size

smb mid-market enterprise

Industries

SaaS Technology Advertising & Marketing Professional Services Financial Services Manufacturing

Use Cases

Outbound sales prospecting and list building Cold email and call outreach with verified contact data Account-based marketing and ads targeting in-market accounts ICP definition, territory planning and account scoring CRM and MAP data enrichment and hygiene Intent-based pipeline generation and prioritization

FAQ

What is SalesIntel?

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SalesIntel is a B2B sales intelligence and pipeline generation platform that combines human-verified contact data, firmographics, technographics and intent signals with a signal-first workflow engine. Powered by its Signal360 data layer and GTMCanvas workflow builder, it helps marketing, sales and revenue operations teams identify in-market accounts earlier, map buying groups, enrich CRM data and activate coordinated outbound and ABM campaigns across their existing GTM stack.

How much does SalesIntel cost?

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SalesIntel does not publish list pricing on its website. The current model centers on an unlimited-usage platform plan with quote-based annual contracts and optional add-ons such as advanced intent and the ABM-focused AdsIntel, VisitorIntel and FormsIntel modules. Prospective customers need to contact SalesIntel for a custom proposal based on user counts, feature mix and contract term, and third-party reviews commonly describe entry points in the five-figure-per-year range for teams, with smaller individual plans available through select partners.

What are the main features of SalesIntel?

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Key features of SalesIntel include Signal360 buying signals, ICP modeling and account scoring, 95 percent accurate human-verified contact data, comprehensive firmographic and technographic coverage, VisitorIntel website visitor identification, AdsIntel programmatic ABM advertising, FormsIntel lead enrichment, JobsIntel job-change tracking, a large Research-on-Demand team, the RevDriver Chrome extension, inbox and CRM enrichment tools such as InboxIntel, and deep integrations and APIs to connect with Salesforce, HubSpot, Marketo, Dynamics, Zoho, Outreach, Salesloft and other GTM systems.

Who are SalesIntel's main competitors?

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SalesIntel's main competitors in the sales intelligence and B2B data market include ZoomInfo, Apollo.io, Cognism, UpLead and Seamless.AI, as well as broader intent and ABM platforms like Demandbase or 6sense. Buyers often compare these tools on data coverage and accuracy, global reach, native engagement capabilities, integration depth and overall pricing models, especially around credit limits versus unlimited usage.

Is SalesIntel good for small businesses?

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SalesIntel can be a strong fit for small and midsize B2B businesses that rely heavily on outbound prospecting or targeted account-based marketing and need more accurate data than low-cost list providers typically offer. However, its enterprise-grade feature set and annual, sales-led contracts mean that it is usually best suited for teams that can justify a five-figure annual investment in data and pipeline generation. Very small or early-stage companies with minimal outbound volume or highly constrained budgets may find lighter-weight tools or pay-as-you-go data services more economical, using SalesIntel later as they scale.

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