Uplift Sales

SDRs as a Service for B2B Tech Companies. Fill Your Pipeline with Highly Qualified Meetings.

SDR & Lead Gen Services
2020 Founded
1-10 Employees
50+ Customers
Sydney, NSW, Australia Headquarters

Quick Facts

Starting Price
5000
Pricing Model
custom
Company Type
private

About Uplift Sales

Uplift Sales is a specialist B2B sales development agency focused on helping technology companies generate qualified pipeline through outsourced SDR services, appointment setting, and strategic go-to-market support. Originally launched under the Uplift Sales brand and now operating as UpliftGTM, the firm partners with SaaS and IT providers that need a steady flow of high-quality sales conversations without building large in‑house SDR teams.

Founded in 2020 by Jamie Partridge in Sydney, Australia, the company has grown as a boutique, high-touch provider serving B2B technology businesses in markets such as Australia, New Zealand, the United Kingdom, and Europe. Its teams combine human SDR expertise with modern sales technology and data-driven processes to prospect target accounts, qualify decision-makers, and book meetings that closely match each client’s ideal customer profile.

Beyond core outbound SDR programmes, Uplift offers a broader GTM services stack under the UpliftGTM brand, including go-to-market strategy, sales enablement and playbook development, revenue operations (RevOps), paid advertising, SEO, content and social media, and website development optimized for conversion. This full-funnel approach is designed to ensure that outbound activity is tightly aligned with messaging, positioning, and underlying systems such as CRM and marketing automation.

Positioned between generic lead-gen shops and large global agencies, Uplift focuses on depth rather than breadth: a small senior team, a narrow vertical focus on B2B tech, and an emphasis on measurable outcomes such as qualified meetings, pipeline value, and market expansion (e.g., APAC or UK entry). Their case studies highlight work with enterprise and mid-market technology vendors that had previously struggled with inconsistent or low-quality outbound results before engaging Uplift.

Key Features

Outsourced SDR as a Service - Dedicated SDR teams that prospect, qualify, and book meetings with your ideal B2B technology buyers.

Multi-channel outbound outreach - Coordinated campaigns across cold email, cold calling, and LinkedIn to maximize contact and response rates.

ICP definition and targeted list building - Research and build account and contact lists aligned with your ideal customer profile and markets.

Appointment setting and calendar management - Book qualified sales meetings directly into your team's calendars with all relevant context.

Messaging, sequencing, and playbook design - Development of outbound messaging, cadences, and sales playbooks tailored to each client.

CRM and pipeline support - Support for CRM setup, data hygiene, and basic pipeline reporting so outbound activity is fully trackable.

Comprehensive reporting and analytics - Regular reports and dashboards on outreach volume, conversations, meetings, and pipeline created.

GTM strategy and consulting - Go-to-market diagnostics, ICP and positioning work, and 90-day execution roadmaps for B2B tech companies.

Sales enablement and playbooks - Creation of sales playbooks, battlecards, call scripts, and objection-handling guides to help AEs close.

SDR training programmes - Structured SDR training for in-house teams covering prospecting skills, discovery, and conversion techniques.

Revenue operations (RevOps) management - Alignment and optimization of CRM, data flows, and reporting across marketing, sales, and CS.

Paid advertising for lead generation - Management of paid search and paid social campaigns to support outbound with additional demand.

SEO, content, and social support - Content and organic programmes that provide air cover and additional intent for SDR outreach.

Website development for conversion - Design and build of B2B marketing sites optimized for conversion and integrated with funnels.

SDR ROI tools and resources - Self-serve SDR ROI calculator and educational content to benchmark in-house vs outsourced SDR economics.

Pros & Cons

👍 Pros

  • Delivers high-quality, well-qualified meetings that closely match clients' ideal customer profiles.
  • Professional, responsive team that collaborates closely with client sales and marketing stakeholders.
  • Deep specialization in B2B technology and complex sales cycles, including SaaS, AI/ML, and cybersecurity.
  • Agile in testing and iterating messaging, segments, and cadences based on performance and client feedback.
  • Transparent reporting and clear visibility into outbound activity, meetings booked, and pipeline contribution.

👎 Cons

  • Limited independent reviews on major software review platforms like G2, Capterra, and TrustRadius.
  • Pricing and packaging are not publicly listed, so prospects must engage with sales to understand exact costs.
  • Niche focus on B2B technology means organizations outside that space may not see as many relevant case studies.

User Reviews

G2
unknown
☆☆☆☆☆
Capterra
unknown
☆☆☆☆☆
TrustRadius
unknown
☆☆☆☆☆

Integrations

Salesforce Outreach Salesloft Saleshandy LinkedIn

Best For

Company Size

smb mid-market enterprise

Industries

SaaS B2B Technology Cybersecurity AI & Machine Learning Networking & Infrastructure HealthTech

Use Cases

Cold Email Outreach Sales Prospecting and Qualification Outbound Appointment Setting Pipeline Generation for New Markets APAC and UK Market Expansion GTM Strategy and Revenue Operations Support

FAQ

What is {vendor_name}?

+

{vendor_name} is a specialized outsourced SDR and lead generation agency for B2B technology companies, originally launched as Uplift Sales and now operating under the UpliftGTM brand. The firm builds and runs SDR programmes that prospect target accounts, qualify decision-makers, and book sales meetings, while also offering broader go-to-market services such as GTM strategy, sales enablement, revenue operations, SEO, paid advertising, and website development.

How much does {vendor_name} cost?

+

{vendor_name} does not publish standard package pricing on its website. Public directory listings indicate a minimum engagement size of around $5,000+, with work typically structured as custom projects or monthly retainers that depend on scope, markets, and meeting targets. They also share industry benchmarks on outsourced SDR costs, but exact pricing is provided only after a discovery conversation where they understand your ICP, regions, channels, and desired outcomes.

What are the main features of {vendor_name}?

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Core offerings from {vendor_name} include outsourced SDR as a Service, multi-channel outbound prospecting (email, phone, LinkedIn), appointment setting, ICP definition and list building, SDR training, and comprehensive reporting. In addition, they provide GTM strategy and diagnostics, sales enablement and playbook creation, revenue operations management, paid advertising for lead generation, SEO and content support, and website design and development optimized for B2B conversion.

Who are {vendor_name}'s main competitors?

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{vendor_name} competes with other B2B lead generation and outsourced SDR providers, particularly those focused on technology companies. Common alternatives include KlientBoost, memoryBlue, INFUSE, and CIENCE, along with other SDR-as-a-service and GTM agencies that offer appointment setting, pipeline generation, and related revenue operations services.

Is {vendor_name} good for small businesses?

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{vendor_name} can be a strong fit for smaller B2B technology companies that sell higher-value solutions and need a predictable stream of qualified meetings but lack the resources to hire and manage an in-house SDR team. However, very small or purely local businesses, low-ACV products, or B2C brands may find the minimum engagement size and strategic focus better suited to mid-market and growth-stage B2B tech organizations rather than extremely small or transactional businesses.

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