Uplift Sales review
SDRs as a Service for B2B Tech Companies. Fill Your Pipeline with Highly Qualified Meetings.
Uplift Sales (now operating as UpliftGTM) is an outsourced SDR and lead generation agency that builds predictable sales pipelines for B2B technology companies across ANZ, the UK, and beyond.
Independently researched by the SalesHive team. Ratings are from public review platforms; this page is not sponsored by or affiliated with Uplift Sales. Research last updated December 2025.
What is Uplift Sales?
Uplift Sales is a specialist B2B sales development agency focused on helping technology companies generate qualified pipeline through outsourced SDR services, appointment setting, and strategic go-to-market support. Originally launched under the Uplift Sales brand and now operating as UpliftGTM, the firm partners with SaaS and IT providers that need a steady flow of high-quality sales conversations without building large in-house SDR teams.
Founded in 2020 by Jamie Partridge in Sydney, Australia, the company has grown as a boutique, high-touch provider serving B2B technology businesses in markets such as Australia, New Zealand, the United Kingdom, and Europe. Its teams combine human SDR expertise with modern sales technology and data-driven processes to prospect target accounts, qualify decision-makers, and book meetings that closely match each client’s ideal customer profile.
Beyond core outbound SDR programmes, Uplift offers a broader GTM services stack under the UpliftGTM brand, including go-to-market strategy, sales enablement and playbook development, revenue operations (RevOps), paid advertising, SEO, content and social media, and website development optimized for conversion. This full-funnel approach is designed to ensure that outbound activity is tightly aligned with messaging, positioning, and underlying systems such as CRM and marketing automation.
Positioned between generic lead-gen shops and large global agencies, Uplift focuses on depth rather than breadth: a small senior team, a narrow vertical focus on B2B tech, and an emphasis on measurable outcomes such as qualified meetings, pipeline value, and market expansion (e.g., APAC or UK entry). Their case studies highlight work with enterprise and mid-market technology vendors that had previously struggled with inconsistent or low-quality outbound results before engaging Uplift.
Uplift Sales key features
Teams typically use it for cold Email Outreach, sales Prospecting and Qualification, outbound Appointment Setting, and more.
- Outsourced SDR as a Service. Dedicated SDR teams that prospect, qualify, and book meetings with your ideal B2B technology buyers.
- Multi-channel outbound outreach. Coordinated campaigns across cold email, cold calling, and LinkedIn to maximize contact and response rates.
- ICP definition and targeted list building. Research and build account and contact lists aligned with your ideal customer profile and markets.
- Appointment setting and calendar management. Book qualified sales meetings directly into your team's calendars with all relevant context.
- Messaging. sequencing, and playbook design, Development of outbound messaging, cadences, and sales playbooks tailored to each client.
- CRM and pipeline support. Support for CRM setup, data hygiene, and basic pipeline reporting so outbound activity is fully trackable.
- Comprehensive reporting and analytics. Regular reports and dashboards on outreach volume, conversations, meetings, and pipeline created.
- GTM strategy and consulting. Go-to-market diagnostics, ICP and positioning work, and 90-day execution roadmaps for B2B tech companies.
- Sales enablement and playbooks. Creation of sales playbooks, battlecards, call scripts, and objection-handling guides to help AEs close.
- SDR training programmes. Structured SDR training for in-house teams covering prospecting skills, discovery, and conversion techniques.
- Revenue operations (RevOps) management. Alignment and optimization of CRM, data flows, and reporting across marketing, sales, and CS.
- Paid advertising for lead generation. Management of paid search and paid social campaigns to support outbound with additional demand.
- SEO, content, and social support, Content and organic programmes that provide air cover and additional intent for SDR outreach.
- Website development for conversion. Design and build of B2B marketing sites optimized for conversion and integrated with funnels.
- SDR ROI tools and resources. Self-serve SDR ROI calculator and educational content to benchmark in-house vs outsourced SDR economics.
What reviewers love, and what to watch
A balanced view of Uplift Sales, drawn from public reviews and product research.
Pros
- Delivers high-quality, well-qualified meetings that closely match clients’ ideal customer profiles.
- Professional, responsive team that collaborates closely with client sales and marketing stakeholders.
- Deep specialization in B2B technology and complex sales cycles, including SaaS, AI/ML, and cybersecurity.
- Agile in testing and iterating messaging, segments, and cadences based on performance and client feedback.
- Transparent reporting and clear visibility into outbound activity, meetings booked, and pipeline contribution.
Cons
- Limited independent reviews on major software review platforms like G2, Capterra, and TrustRadius.
- Pricing and packaging are not publicly listed, so prospects must engage with sales to understand exact costs.
- Niche focus on B2B technology means organizations outside that space may not see as many relevant case studies.
Uplift Sales pricing
Published pricing at the time of research. Always confirm current rates with the vendor.
- Dedicated outsourced SDR team aligned to your ICP
- Custom outbound strategy, messaging, and reporting
Who Uplift Sales is for
A strong fit for
B2B technology companies (typically SaaS or IT service providers) with complex, high-ACV sales cycles that need a predictable flow of qualified meetings in regions such as ANZ, the UK, and Europe, but prefer to outsource SDR execution rather than building a large internal team.
Probably not for
Very small local businesses, B2C brands, or companies looking for a self-service software tool rather than a managed outbound SDR and GTM service.
How Uplift Sales compares
Compared with large, generalist lead-generation firms, Uplift Sales (UpliftGTM) positions itself as a specialist partner for B2B technology companies that need both strategy and execution. Whereas many competitors focus narrowly on appointment setting or paid media, Uplift pairs outsourced SDR teams with GTM strategy, sales enablement, and RevOps support, which can be attractive for founders and revenue leaders who want a more integrated approach.
Against performance-focused outbound shops such as CIENCE or memoryBlue, Uplift’s differentiators are its tight regional expertise in ANZ and the UK, its emphasis on complex enterprise and mid-market tech sales, and its willingness to engage on broader strategic topics like positioning, website conversion, and revenue operations. However, larger global providers may offer more scale, broader geographic coverage (especially in North America), and more extensive review footprints on platforms like G2, which some buyers may prefer when de-risking a vendor selection.
Frequently asked about Uplift Sales
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