Logistics & Supply Chain
Healthcare Workflow & Compliance MedTech SaaS Platform
Healthcare / MedTech
Key Results
32
Meetings Booked Total
- 32 Meetings Booked Total
- 11 Average Monthly Meetings
- 68% Meetings with Director-Level+ Decision Makers
- 28 Page Custom Sales Playbook
Client Challenges
Before partnering with SalesHive, our client was relying on founder-led sales and warm introductions, which could not generate enough conversations with large health systems and integrated delivery networks that control most physician purchasing decisions. Despite a differentiated MedTech SaaS offering, they struggled to break through hospital gatekeepers, navigate value analysis committees, and align with complex clinical, IT, and procurement buying groups. As a small startup without an in-house SDR team, they lacked the bandwidth, process, and call volume needed to consistently reach director- and VP-level stakeholders in a highly regulated, risk-averse healthcare environment.
SalesHive's Solutions
- 1 Deployed SalesHive’s outsourced SDR team on a phone-only Starter program, giving the client immediate access to trained cold callers, proven call scripts, and risk-free month-to-month onboarding without the cost or ramp time of hiring internal reps.
- 2 Conducted in-depth discovery to build a total addressable market (TAM) of priority hospital systems and ambulatory groups, then crafted a 28-page sales playbook with ICP definitions, compliance-safe messaging, objection handling for value analysis committees, and EHR-integration talking points.
- 3 Leveraged SalesHive’s proprietary calling platform and dialer to execute 150+ targeted dials per day into clinical operations, nursing leadership, and IT, focusing on multi-threading accounts and securing live conversations instead of simple voicemail drops.
- 4 Implemented structured feedback loops: weekly strategy calls reviewed connect rates, objection patterns around regulatory risk and workflow disruption, and win themes, allowing rapid refinement of call openings, value props, and qualification criteria specific to MedTech buyers.
- 5 Prioritized high-intent segments—such as health systems with active digital transformation or AI initiatives—based on live call feedback, then re-sequenced call priorities to focus SDR time on hospital systems showing the strongest interest and shortest paths through value analysis.
Explore More Case Studies
Manufacturing
Manufacturing Operations SaaS Platform
Professional Services
Boutique Management Consulting Firm
Recent Posts
Expert research and strategies for B2B sales success.
Sales Platforms: Best Practices for Adoption in 2025
The sales technology landscape has evolved dramatically in recent years, with platforms now serving as the backbone of modern revenue...
The Evolution of Lead Generation: From Traditional Methods to AI Innovation
Lead generation has undergone a dramatic transformation over the past century, evolving from manual, labor-intensive tactics to sophisticated, AI-driven strategies....
The Best SaaS Link Building Agency Services to Boost Your Growth
Are you striving to elevate your SaaS business’s search rankings and organic traffic? Look no further! At SalesHive, we understand...