Callbox

Grow Your Sales Pipeline With Human + AI

SDR & Lead Gen Services
★★★★★ 4.7
2004 Founded
501-1000 Employees
15,000+ Customers
Encino, CA, USA Headquarters

Quick Facts

Starting Price
unknown
Pricing Model
custom
Company Type
private

About Callbox

Callbox is a long-standing B2B lead generation and sales development services company that helps organizations build predictable pipeline through fully managed, multi-channel outbound programs. Founded in 2004 and headquartered in Encino, California, Callbox has grown into one of the largest outsourced B2B marketing and sales support providers worldwide, delivering over 1.3 million qualified leads and running 20,000+ lead generation programs for more than 15,000 clients across 60+ countries.

The company’s core offering centers on human-led SDR teams augmented by AI and a proprietary technology stack that includes the Callbox Pipeline CRM and Smart Engage orchestration platform. Campaigns are executed across phone, email, LinkedIn, chat, webinars and digital ads, underpinned by an AI-enhanced, human-curated global B2B database. This Team + AI model is designed to improve appointment rates, shorten sales cycles and increase conversion, particularly in complex, high-ACV B2B sales environments.

Callbox focuses on full-funnel execution rather than one-off lead delivery. Typical engagements include ICP definition, data research and enrichment, account-based marketing, outbound prospecting, lead nurturing, appointment setting, event and webinar promotion, and detailed handoff of qualified opportunities into the client’s CRM or marketing automation platform. Clients gain access to campaign pods comprising SDRs, data analysts, digital marketers and a client success manager who operate as an extension of in-house sales and marketing teams.

With delivery hubs in the Philippines and satellite offices in Australia, Singapore and Malaysia, Callbox supports cross-border growth across North America, APAC, EMEA and LATAM. It is especially strong in software, SaaS, cloud, cybersecurity, fintech, manufacturing, logistics and other complex B2B sectors, and has been repeatedly recognized by G2, Clutch, DesignRush, Outsource Accelerator and others as a top global lead generation and sales outsourcing provider.

Key Features

Multi-channel outbound lead generation - coordinated outreach across phone, email, LinkedIn, chat, webinars and digital touchpoints to reach decision-makers where they are.

Account-based marketing programs - ABM campaigns targeting named accounts and buying committees with personalized, multi-touch sequences.

Global B2B database - AI-enhanced, human-curated contact database covering tens of millions of B2B records across 60+ countries and multiple industries.

Dedicated SDR campaign pods - pods that include SDRs, data/research analysts, digital marketers and a client success manager acting as an extension of your team.

Smart Engage platform - AI-powered orchestration engine for account targeting, automated sequencing, intent scoring and performance analytics.

Callbox Pipeline CRM - proprietary CRM and marketing automation platform for lead management, live touchpoint tracking, lead scoring, appointment scheduling and campaign reporting.

Lead nurturing automation - drag-and-drop nurture schemes that automate follow-ups across email, calls, social, SMS and web to move prospects through the funnel.

Event and webinar marketing - end-to-end promotion, RSVP generation and follow-up for physical and virtual events, including webinars and roadshows.

Data research & enrichment - in-house research teams build, clean and enrich prospect lists aligned to your ideal customer profile, regions and buyer roles.

Cross-border and multi-language campaigns - localized outreach for North America, APAC, EMEA and LATAM with multi-language calling and email support.

SalesChat 365 live chat - 24/7 website chat service to capture inbound inquiries, qualify them and book meetings directly into your calendar.

Salesforce & HubSpot integration - options to run campaigns directly against client Salesforce or HubSpot instances and sync leads, activities and notes into your CRM.

Reporting & dashboards - program dashboards, funnel reports, appointment feedback and weekly summaries to track performance, ROI and optimization opportunities.

Compliance-focused outreach - list building, messaging and cadence designed to respect GDPR, CCPA, PDPA and CAN-SPAM requirements for B2B outreach.

Full-funnel services - from awareness and top-of-funnel prospecting through qualification, appointment setting and reactivation of dormant leads.

Pros & Cons

👍 Pros

  • Consistently delivers high-quality, well-qualified B2B leads and BANT-level appointments that align with client ICPs.
  • Professional, responsive and flexible teams that communicate frequently and act as an extension of in-house sales and marketing.
  • Strong global reach, with localized campaigns and multi-language support across North America, APAC, EMEA and LATAM.
  • Robust multi-channel execution and visibility through Callbox Pipeline, Smart Engage and detailed lead handoff briefs.
  • End-to-end, subscription-based model that includes data, tools, SDR capacity and strategy, reducing the need to build an in-house SDR stack.

👎 Cons

  • Lead and database quality can vary by geography, with some customers citing weaker coverage or results in certain regions (e.g., parts of Europe or India) compared to North America.
  • Some clients would like more granular, out-of-the-box reporting and analytics, including deeper intent data, profiling and attribution.
  • Content and email template editing cycles can be slow, and messaging may feel too formal or generic without close collaboration and clear guidance from the client.

User Reviews

G2
4.5
★★★★★
Capterra
unknown
☆☆☆☆☆
TrustRadius
9.6
★★★★★

Integrations

Callbox Pipeline CRM Callbox Smart Engage platform Salesforce HubSpot CRM & Marketing Hub Zoho CRM Microsoft Dynamics 365 Marketo ZoomInfo Zoom LinkedIn Sales Navigator LinkedHelper Google Ads / Google AdWords Gmail Microsoft Outlook / Office 365 SalesChat 365 Email service providers (ESPs) and SMTP services Web forms and landing pages for lead capture CSV/Excel import-export into additional CRM and BI tools

Best For

Company Size

smb mid-market enterprise

Industries

SaaS Software & Technology Cloud Services Cybersecurity Financial Services & Fintech Manufacturing

Use Cases

Outbound B2B lead generation and prospecting Sales appointment setting and pipeline creation Account-based marketing to named accounts Event and webinar promotion and attendee generation Cross-border market entry and geographic expansion Lead nurturing, reactivation and pipeline acceleration
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