Inturact is a Houston-based B2B SaaS marketing and growth agency founded in 2006. The firm focuses on helping sales-led software companies that have just reached product–market fit transform ad hoc early wins into predictable revenue through account-based marketing (ABM), product-led growth, and data-driven onboarding optimization. With more than 18 years of experience working with hundreds of SaaS products, Inturact has developed proprietary frameworks such as the SaaS Marketing Journey and the ABRA (Account-Based Revenue Acceleration) method to guide clients from initial traction to repeatable go-to-market motions.
Originally launched by founder Trevor Hatfield as a web design agency, Inturact evolved as its clients and the SaaS landscape matured. The team shifted toward integrated SaaS marketing, growth consulting, and customer onboarding, ultimately becoming a specialist in B2B SaaS growth. In 2021, Inturact created the Inturact Capital Fund to acquire, grow, and operate SaaS products themselves, giving the agency hands-on operator experience that it feeds back into its consulting work.
Inturact’s core offerings span ABM pilot programs and accelerators, B2B SaaS growth consulting, user onboarding optimization via its Optimize subscription service, inbound content and SEO, paid acquisition, product and website UX, analytics implementation, and HubSpot architecture and optimization. Its Optimize program layers purpose-built onboarding analytics and experimentation on top of a client’s existing customer data platform, while ABM programs bundle strategy, playbooks, content, HubSpot setup, paid distribution, outbound, and detailed reporting, with pilots starting at a premium monthly retainer.
Positioned as a boutique, senior strategist-led agency, Inturact primarily serves growth-stage SaaS businesses with $5M–$30M in ARR that are preparing for Series B or need to build a repeatable revenue engine. The agency is frequently featured in industry roundups of top SaaS marketing and ABM agencies and has published numerous case studies demonstrating step-change improvements in leads, activation, and ARR for brands such as Silvertrac Software, Whip Around, Keen, InnerTrends, and others.
