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Lead Express

100% Results, 0% Risk – Australia’s #1 B2B lead generation agency

SDR & Lead Gen Services 4.8 (24 reviews)
2004 Founded
51-200 Employees
Scoresby, Victoria, Australia Headquarters

About Lead Express

Lead Express is a specialist B2B lead generation and marketing agency headquartered in Scoresby, Victoria, Australia, with operations spanning major Australian cities and campaigns that reach into Asia and North America. Positioning itself as Australia’s number one B2B lead generation services company, it focuses on delivering guaranteed, sales-ready opportunities for clients rather than just activity or raw inquiries. The firm operates under a performance-driven promise where clients only pay for qualified leads that meet jointly agreed criteria, encapsulated in its 100% results, 0% risk positioning.

Established in the mid‑2000s, Lead Express has grown from a telemarketing-led provider into a fully integrated outbound and inbound lead generation partner. Its services include executive-level appointment setting, B2B and B2C telemarketing, inbound and outbound phone campaigns, data procurement and cleansing, digital lead generation, and business events. The agency claims to have run more than 3,000 campaigns, generated over 50,000 qualified leads, and built a proprietary database of more than 3 million B2B contacts with email, which it uses to target decision-makers across a wide range of industries.

Beyond core demand generation, Lead Express offers sales enablement and consulting services such as sales training, inside sales outsourcing, and marketing automation strategy and implementation. The team works across leading CRM and marketing automation platforms and provides integrations into clients’ existing tech stacks, enabling seamless hand-off of qualified opportunities into internal sales pipelines. Clients work with a dedicated strategy manager, account manager, digital specialist, and a mature team of Australian-based calling agents who operate as an extension of the client’s own sales and marketing team.

In the market, Lead Express is known for its KPI-based guarantees, executive-level outreach, and strong understanding of complex B2B sales cycles. Case studies and third‑party reviews highlight significant uplift in sales pipeline and ROI, including large multi‑month and annual programs for consulting firms, technology vendors, and other high‑value B2B organisations. Its focus on the Australian market, combined with multichannel delivery and deep martech know‑how, positions the firm as a premium, high-touch alternative to generic volume-based lead gen providers.

Key Features

Guaranteed, KPI-backed lead generation - pay only for qualified, sales-ready opportunities that meet agreed criteria

Executive-level appointment setting - Australian-based callers secure meetings with senior decision-makers in target accounts

B2B and B2C telemarketing - inbound and outbound phone campaigns for cold calling, nurture, renewals, and customer follow-up

Data procurement and list building - access to a proprietary database of over 3 million B2B contacts plus custom data sourcing and refinement

Data cleansing and enrichment - data washing, list refinement, and ongoing database management to maintain lead quality

Digital lead generation - multi-channel campaigns using email, LinkedIn, Google Ads, PPC, and industry media to drive inbound interest

Account-based campaigns - targeted outreach into named accounts and C-suite stakeholders using integrated digital and calling sequences

Webinar and event promotion - campaign strategy, invitations, and attendance-driving for online webinars and executive business events

Inside sales outsourcing - outsourced SDR and inside sales services to qualify leads, follow up, and progress opportunities through the funnel

Sales training and enablement - training programs and consulting to improve internal sales team prospecting and conversion effectiveness

Marketing automation consulting - strategy, implementation, and optimisation across major marketing automation platforms

CRM and martech integrations - connecting campaign outputs into client CRMs and marketing systems for end-to-end lead tracking

Custom campaign design - bespoke programs scoped around specific verticals, deal sizes, and territories with clear KPIs

Dedicated account management - strategy managers, account managers, and digital specialists providing ongoing optimisation and reporting

Best For

Company Size

smb mid-market enterprise

Industries

Information Technology & Services Telecommunications Business Services & Consulting SaaS and Software Financial Services Mining, Energy & Industrial

Use Cases

B2B outbound appointment setting into target accounts Cold calling and executive-level lead qualification Digital lead generation via email, LinkedIn, and PPC Webinar and event promotion and attendee generation Database building, cleansing, and enrichment Pipeline acceleration and reu2011engagement of dormant accounts

FAQ

What is Lead Express?

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Lead Express is an Australian B2B lead generation and marketing agency that specialises in delivering guaranteed, qualified sales opportunities for its clients. It runs integrated campaigns that combine digital channels such as email, LinkedIn, and Google Ads with executive-level phone outreach, appointment setting, data services, and sales training. The agency focuses on complex, higher-value B2B sales where quality of engagement and pipeline impact matter more than raw lead volume.

How much does Lead Express cost?

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Lead Express works on a custom, campaign-based pricing model rather than fixed subscription tiers. Third-party profiles indicate a minimum project size of around $5,000, with many engagements falling in the $50,000-$199,999 range depending on scope, markets targeted, and the number of qualified leads committed to. Because pricing is proposal-based and tied to specific KPIs and campaign parameters, prospective clients typically need to speak with the team and request a tailored quote.

What are the main features of Lead Express?

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Key capabilities of Lead Express include KPI-backed lead generation guarantees, executive-level appointment setting, B2B and B2C telemarketing, digital lead generation via email, LinkedIn, and PPC, and data services such as list building and data cleansing. The agency also offers business events and webinar promotion, inside sales outsourcing, sales training, and marketing automation strategy and implementation. All of this is coordinated by dedicated strategists and account managers who design, run, and optimise campaigns end to end.

Who are Lead Express's main competitors?

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Lead Express competes with other B2B lead generation and SDR outsourcing providers that focus on complex sales cycles. Notable alternatives include SalesPond, Insight Marketing Solutions, Just Click Here, and Martal Group, as well as a broader field of global SDR agencies and sales engagement platforms. Buyers often compare these vendors on regional expertise, pricing model, channel mix, and the level of strategic involvement and performance guarantees they provide.

Is Lead Express good for small businesses?

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Lead Express can be a strong fit for growth-oriented small and mid-market businesses that sell higher-value B2B solutions and are ready to invest at least several thousand dollars into structured lead generation campaigns. Its programs are designed to deliver qualified, executive-level opportunities rather than low-cost lists or one-off emails. Very small businesses or early-stage startups with limited budgets, or those simply looking for a self-service prospecting tool, may find that lighter-weight software platforms or lower-cost providers better match their needs.

Customer Reviews

4.8 out of 5
Based on 24 Google reviews
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Troy Martin

Troy Martin 🏅

2 months ago

Lead Express has been a professional and responsive partner. Their structured, multi-channel approach gave us confidence to proceed, and their team worked hard to understand our business and support our outreach. We found them dedicated, easy to work with, and committed to delivering a positive experience.

Response from owner 2 months ago

Thank you so much for the wonderful feedback, Troy! We’re thrilled to hear that our structured, multi-channel approach gave you confidence and that our team’s efforts to understand your business have been valuable. We pride ourselves on being responsive, easy to work with, and dedicated to delivering real outcomes, so it’s great to know that came through in your experience. We’ve really enjoyed working with you and look forward to supporting your growth into the future.

Sam Fuggle

Sam Fuggle 🏅

3 months ago

Working with Lead Express has been a game-changer for our business development efforts. The team is highly experienced, strategic, and incredibly easy to work with. They took the time to understand our offering and target market, then delivered a campaign that opened doors to senior decision-makers we previously struggled to reach. Their communication, transparency, and dedication to quality set them apart. We’ve seen real results and a strong pipeline of qualified opportunities. Lead Express has become a trusted extension of our team.

Response from owner 3 months ago

Thank you so much for your generous feedback, Sam. We’re thrilled to hear that our approach has had such a positive impact on your business development efforts. Taking the time to deeply understand each client’s offering and target market is central to how we work, so it’s fantastic to see that resonate with you. We’re proud to have built a strong pipeline together and even prouder to be considered a trusted extension of your team. It’s a real pleasure working alongside you and we look forward to building on these results in the months ahead.

Pete Gervasoni

Pete Gervasoni 🏅

3 months ago

Our team at Skefto has been impressed with the services provided by Lead Express, they have been a pleasure to work with. From day one, their team has been proactive, professional, and completely focused on delivering high-quality results. Their understanding of B2B strategy, lead generation, and executive engagement is second to none. What impressed us most was their ability to quickly grasp our business objectives and translate that into meaningful opportunities with the right decision-makers. We consider Lead Express a valuable partner in our growth and if you're looking for a smart, reliable partner to help grow your business, Lead Express is the team you want on your side.

Response from owner 3 months ago

Thank you, Pete. We’re delighted to hear that working with our team has been such a positive experience for Skefto. From the outset, our aim is always to deeply understand our clients’ goals and translate them into meaningful opportunities with the right decision-makers, so your feedback means a lot. We’re proud to be considered a partner in your growth and it’s been a real pleasure collaborating with your team. We look forward to continuing to deliver results together.

John Curtin

John Curtin 🏅

a year ago

It has been an absolute pleasure to work with James and the team at Lead Express, they go beyond the brief and introduce a clear set of strategies and we love seeing our results plus our team can concentrate on other opportunities

Response from owner a year ago

Thanks John. Very kind words. A pleasure working with you and your team as well.

Chris Lutz

Chris Lutz 🏅

a year ago

A results driven business that delivers! Very professional to deal with and great people to have in our corner.

Damon Kennedy

Damon Kennedy 🏅

2 years ago

I could not recommend these guys highly enough. This is a professional service run by experienced people who deliver results. Happy to chat to anyone as a reference.

Response from owner 2 years ago

Thanks Damon. It's been great working with you and your team. Appreciate the time taken to leave us a review. The audience you look to engage in market is complex and senior in terms of decision making process. As you know, B2B outreach often requires a multi-channel approach, and fortunately you and your team have been quick to respond to the opportunities we have assisted to identify in market. No doubt a lot of potential revenue for you. Look forward to a long and continued relationship together. Warm regards, James

Bev Taylor

Bev Taylor 🏅

2 years ago

Great company to work with, James was exceptional when addressing specific areas of concern.

Response from owner 3 months ago

Thank you, Bev. We really appreciate your kind words. It was a pleasure working with you and we’re glad we were able to address your specific needs and concerns. We look forward to continuing to support you and your business.

Arthur Esteban

Arthur Esteban 🏅

2 years ago

Big thanks to James and his team . Very professional and are delivering on what they promised . Highly recommended .

Response from owner 3 months ago

Thank you, Arthur. We truly appreciate your recommendation and are so pleased to hear that you’ve found our team professional and delivering on what we promised. It’s been a real pleasure working with you, and we look forward to building on these results together.

Paco Ortiz

Paco Ortiz 🏅

2 years ago

Compared to other B2B lead generation providers, the expertise Lead Express have in the Australian Tech market sets them well ahead others. They understand our business and target market and deliver efective marketing strategies. They are responsible for 50% of our SQL pipeline. Having a local provider is important to us, knowing the intricacies of our service we needed a team of experts who sound Australian and know about ERP. Lead Express is the company I’d call for any lead generation or marketing requirements. I’d highly recommend them for tech companies looking for new business.

Response from owner 3 months ago

Thank you, Paco. Your feedback means a lot to us, especially coming from someone with deep experience in the tech sector. We’re thrilled to have contributed so significantly to your SQL pipeline and to be recognised for our local expertise in the Australian market. Understanding our clients’ industries and representing them authentically is core to how we work, so it’s fantastic to see that resonate. We truly value the partnership and look forward to supporting your continued growth.

Cameron McKenzie

Cameron McKenzie 🏅

2 years ago

James, Steve, Ray and the team are amazing. Within a week of starting our campaign we had new clients asking us for work. James knows the ins and outs of how to generate interest in a business and they handle everything related to sales interest while you do what you do best (run your business). The best investment, we've made. Give Lead Express a try, you won't be disappointed!!

Response from owner 2 years ago

Thanks Cam. Kind words. Terrific working with you and your team. You make our job thoroughly enjoyable.

Adam Wiser

Adam Wiser 🏅

2 years ago

Lead Express have become a driving force in finding us qualified prospects that are looking for our technology solutions. Over the past 3 years, they have generated a considerable amount of new business for us and we couldn’t be happier with their team, especially Karen, Sarah and Ellaine. One of the things that sets these guys apart from their competitors is their in-depth knowledge of our business, longevity of staff, overall competency and ability to qualify leads and set KPIs that are aligned to our company’s marketing and sales ROI, and their continual innovation. They have also advised us in areas such as sales process, selection of CRM, sales proposal improvements and how to build a better sales engine generally. Would recommend Lead Express to any technology company looking to accelerate their sales performance.

Response from owner 3 months ago

Thank you, Adam. We’re so pleased to hear that our partnership has been such a strong driver of growth for your business over the past three years. Our team will be delighted to know their work has been recognised. They’re a big part of what makes our team so effective. Your comments about our industry knowledge, consistency of staff, and focus on ROI really capture what we strive to deliver for every client. It’s been a privilege to support your sales engine and we look forward to continuing to innovate and deliver results together.

Chris Gerendasi

Chris Gerendasi 🏅

2 years ago

After an extensive review of different marketing and lead generation agencies, we engaged Lead Express to find new prospects for my IT services business. James and his team are great to work with and understand deeply the prospect audiences we wanted to target. Within 6 months, we've achieved great results thanks to their work. Highly recommended to other business owners who are looking to scale.

Response from owner 2 years ago

Thanks for the review Chris. Greatly appreciated. There's a lot of companies in market that are looking for advanced managed IT solutions and you guys are certainly top performers. For instance, without question, your security solutions are of so much interest to so many organisations for the moment. It seems that your many years of working across businesses of all sizes has assisted greatly in the results our team has been able to achieve. Look forward to continuing our efforts with you as we move to additional strategic marketing and lead generation activity. Thanks again for taking the time to share your experiences with potential clients looking to engage Lead Express.

Jason Ayoubi

Jason Ayoubi 🏅

2 years ago

We recently engaged Lead Express to undertake a strategic consolidation and verification of our database. With many hundreds and thousands of records, the project was complex and required careful planning and a structured process to ensure a successful outcome. The team at Lead Express were great to deal with and exceeded all our expectations. The results were delivered on time, within budgets and have allowed us to maximise the potential from the data available in market. If you are looking for strategic data solutions across B2B or B2C, you’d be hard pressed to find a more capable and professional organisation than Lead Express. I’d recommend them to any business looking for advanced database solutions. Jason Ayoubi Director Division Agency

Response from owner 2 years ago

Thanks for the feedback Jason. Database consolidation and validation is always challenging given the complex nature of regulations, variants, field requirements and accurate matching doctrines. It was a delight working with you and your team. Looking forward to supporting your additional business database requirements as they present themselves. All the best.

Jason Butcher

Jason Butcher 🏅

2 years ago

We have been working strategically with Lead Express over the past 12 months and the results for our organisation have exceeded all expectations. Without question, their team are professional, competent and provide us with the tools we need to reach new audiences and convert opportunities into new business. Whilst we have used different agencies over the years, the stand out for Lead Express is their deep understanding of the process behind strategic lead generation. As a result, they execute campaigns for us in a way that allows our sales team to speak to qualified prospects. Without question, we would recommend James and his team to any organisation looking to advance their marketing programs. Jason Butcher CEO - Arthur Reed Photos

Response from owner 2 years ago

Great review Jason; thank you. The education audience is particularly challenging given the nature of decision making timeframes and breaks that occur at different stages of the year. It's been extremely enjoyable working with you and your team. Look forward to supporting your requirements for years to come. Regards, James

Dan Holman

Dan Holman 🏅

3 years ago

James and his team did a fantastic job of creating leads for our business. They were able to secure meetings with CXO level people at well known brands using a combination of phone, email and social selling. They took the time to understand the business and our market and craft a compelling outreach campaign.

Response from owner 2 years ago

Thanks Daniel. Greatly appreciate you taking the time to provide us with a review. It's been terrific working with you and your team. Reaching decision makers and getting them interested in solutions takes time, but is aided greatly when the teams we work with are as professional as yours. Take care and speak soon.

Karlie Cremin

Karlie Cremin 🏅

5 years ago

We initially engaged Lead Express in 2016 and are happy to still be working together in 2020. The motivating factor for partnering was twofold. Firstly we simply did not have the internal resources to adequately focus on lead generation and conduct the follow up activity required for leads. Secondly, when we had made previous attempts to generate leads or gain attendees to webinars we felt the conversion rate and numbers were not where they should or could be if managed better, so we decided to call on the expertise of Lead Express. The skill set and level of professionalism that is displayed by their calling team is exceptional and unlike anything else we’ve seen in the market. It provides us the highest quality resource without the ongoing internal cost of employing and managing staff. What has stood out during our long term partnership is the ROI. Whilst we have seen short term opportunities convert we are also seeing sales come from historical prospecting conducted by Lead Express some time ago. Our sales cycle can be lengthy but the efforts put into engaging with decision makers allows us to build and nurture relationships and convert sales over a period of time. We have seen, and are confident we’ll continue to see good returns over many years as a result of the work done to date.

Response from owner 3 months ago

Thank you, Karlie. It’s been a privilege to partner with you since 2016 and to see the long-term impact of our work together. We’re so pleased that our team’s professionalism and focus on ROI have made such a difference, both in achieving immediate wins and in nurturing relationships that convert over time. Knowing that our efforts continue to deliver returns years later is exactly what we strive for. We value the trust you’ve placed in us and look forward to many more years of collaboration and success.

Rob Villanti

Rob Villanti 🏅

5 years ago

We have been working with Lead Express for the past 8 months and our experience with them has been excellent. We were able to deploy a very targeted campaign that met our key criteria to businesses in key industry verticals using their competent calling and digital team. They achieved the guaranteed qualified lead target which produced closed sales and a strong pipeline for our sales team for a business grade nbn solution.

Jason Midler

Jason Midler 🏅

5 years ago

I’ve done my fair share of cold calling, capturing email address and trying to generate new business leads, but with limited response rates. I engaged Lead Express based on the success they have demonstrated as lead generation specialists. Their expertise in accessing and refining a suitable data list, combined with the multi-channel, digital marketing approach has been an effective way to create a good volume of inbound enquiry. I’ve been pleasantly surprised at both the quality of responses and volume of companies expressing interest in speaking further about my services. Lead Express delivered weekly updates on campaign metrics and outcomes and proactively measured the success. I now have a good pipeline and a large database that can be used for ongoing marketing activity.

CJ

CJ 🏅

5 years ago

Constant telemarking calls after hours. Putting your number on their do not call list doesn't work.

Response from owner 5 years ago

This review has been left in error. Our business does not contact consumers in any way and would never contact someone out of hours. Unfortunately there are people that contact people after hours and those companies say they are working from a ‘lead generation company’. When looking up our domain, our domain is leadgeneration.com.au so people confuse us with the company that’s made a call. It is not. We are a B2B sales and marketing agency that generates opportunities for businesses looking for more business. We have reported this review to Google and reached out to the person that has written this review to explain they have made an error. We are awaiting its removal but wanted to make sure there wasn’t any confusion about services provided or about the contacting of consumers after hours.

Chris Bristow

Chris Bristow 🏅

5 years ago

James and his team are fantastic. They take the time to understand your business to deliver a solution that is aligned to your businesses unique business requirements and value proposition. They adopt long-term partnership thinking and are highly invested in the success of your business. Could not recommend more highly.

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