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Sales Engagement

SalesLoft review

The Leading Predictive Revenue System

Salesloft is an AI-powered revenue orchestration and sales engagement platform that helps B2B revenue teams prioritize the right actions, run multichannel cadences, and manage deals and forecasting in one workspace.

Independently researched by SalesHive. This page is not sponsored by or affiliated with SalesLoft. Research updated December 2025.

Pricing
Custom pricing
Founded
2011
Customers
4,000+
Employees
1001-5000
Headquarters
Atlanta, GA, USA
Free trial
No
Platforms
Web, iOS, Android, Chrome Extension
Overview

What is SalesLoft?

Salesloft is a leading AI-powered revenue orchestration platform designed for B2B revenue teams. The platform brings together sales engagement, conversation intelligence, deal management, forecasting, analytics, and AI agents so sellers, managers, and revenue operations teams can coordinate outreach, understand buyer intent, and take the next best action from a single workspace. With strong integrations into CRMs like Salesforce and HubSpot, productivity tools like Gmail and Outlook, and a broad ecosystem of partner apps, Salesloft sits on top of the tech stack as the execution layer for modern revenue organizations.

Founded in 2011 in Atlanta, Georgia, Salesloft originally focused on sales development before expanding into a complete sales engagement platform and, more recently, a full revenue orchestration solution. Over the last decade the company has raised approximately $245M in venture funding, surpassed $100M in annual recurring revenue, and grown to more than a thousand employees worldwide while being consistently recognized by analysts as a category leader in sales engagement and revenue orchestration.

Salesloft’s product suite centers on Cadence for multichannel outreach, Conversations for call recording and analysis, Deals for opportunity management, Clari Forecast for revenue predictability, and Rhythm, an AI-driven engine that turns thousands of buyer and activity signals into a prioritized action queue. These capabilities are delivered across web, mobile (iOS and Android), and in-context experiences such as the Salesloft Connect extension for Gmail, Outlook, and popular CRMs. Embedded AI agents help draft and personalize emails, summarize calls, surface key moments, and recommend next steps to improve efficiency and effectiveness across the revenue lifecycle.

In 2024 Salesloft expanded its footprint in conversational engagement by acquiring Drift, and in August 2025 it agreed to merge with Clari. The merger closed on December 3, 2025, when Steve Cox became CEO, and on September 2, 2026 the combined company began operating under a single Salesloft brand. Clari Forecast keeps the Clari name, while Clari’s revenue intelligence, deal management, and conversation intelligence capabilities continue as part of Salesloft. In March 2026, Salesloft announced a gradual sunset of Drift and began referring Drift customers to partner 1mind. The company has also invested heavily in global expansion, security, and compliance (including SOC 2, ISO 27001, and GDPR), even as it navigated an August 2025 incident in which attackers used stolen OAuth tokens from the Salesloft Drift integration to export data from numerous Salesforce instances. That incident led many enterprise buyers to scrutinize vendor risk and integration governance more closely.

What makes it different

  • End-to-end revenue orchestration that unifies cadences, conversation intelligence, deal management, forecasting (including Clari Forecast), and analytics in one platform.
  • Rhythm and Conductor AI agents that transform billions of buyer and activity signals into a prioritized, explainable action queue for sellers and managers.
  • Enterprise-ready security, compliance, and mobile capabilities backed by a large ecosystem of 150+ pre-built integrations and partner apps.
Capabilities

SalesLoft key features

Teams typically use it for outbound prospecting and lead generation, cold email outreach and follow-up cadences, inbound lead routing and rapid-response workflows, and more.

  • Multichannel sales cadences. orchestrate email, phone, SMS, and LinkedIn touchpoints in structured workflows.
  • AI-prioritized Rhythm queues. use Conductor AI to turn buyer, intent, and activity signals into a single prioritized task list for each seller.
  • Conversation Intelligence. record, transcribe, and analyze calls and meetings with AI-generated summaries, key moments, and coaching insights.
  • Deal management. visualize pipeline health, risks, and next steps with Salesloft Deals to accelerate opportunities from first meeting to close.
  • Forecasting (Clari Forecast). build bottom-up forecasts using real-time deal data and AI-driven projections to improve accuracy and accountability.
  • Salesloft Connect. access cadences, templates, analytics, and dialer capabilities directly inside Gmail, Outlook, and supported CRMs via a browser extension.
  • Advanced analytics & reporting. track activity, engagement, conversion rates, and pipeline coverage across teams, cadences, and segments.
  • Bi-directional CRM sync. maintain accurate people, accounts, opportunities, and activity data with deep integrations to Salesforce, HubSpot, and other CRMs.
  • AI email agents. draft and personalize outbound emails, follow-ups, and recap messages using embedded generative AI.
  • Mobile apps. manage cadences, call and text prospects, respond to buyer signals, and book meetings from native iOS and Android apps.
  • Governance and permissions. enterprise-grade roles, permissions, audit trails, and governance controls for large, distributed teams.
  • Open API & marketplace. extend Salesloft data and workflows via REST APIs, webhooks, and 150+ marketplace integrations and embedded apps.
  • Website chat agents. capture website visitor signals through partner 1mind and route them into Salesloft workflows; Salesloft began a gradual sunset of its own Drift chat product in March 2026.
  • Coaching tools. snippets, call playlists, scorecards, and keyword trackers that help managers coach reps based on real conversations.
  • Automations & triggers. rules-based workflows to update records, unenroll contacts, create tasks, or enroll buyers into cadences based on behaviors.
Integrations
SalesforceHubSpotMicrosoft Dynamics 365Zoho CRMGmailOutlookLinkedIn Sales NavigatorSlackMicrosoft TeamsZoomGoogle MeetWebexMarketoPardot (Salesforce Marketing Cloud Account Engagement)Drift6senseCognism+16 more
The honest take

What reviewers love, and what to watch

A balanced view of SalesLoft, drawn from public reviews and product research.

Pros

  • Intuitive, easy-to-use interface that helps SDRs and AEs stay organized in structured cadences.
  • Strong CRM integrations, especially with Salesforce and HubSpot, including automatic logging of calls, emails, and other activities.
  • Powerful multichannel outreach that combines email, dialer, SMS, and LinkedIn steps in a single workflow.
  • Robust analytics and reporting that surface cadence performance, engagement metrics, and rep productivity.
  • Built-in conversation intelligence and call recording features that support sales coaching and continuous improvement.

Cons

  • The platform can be slow or glitchy at times, occasionally freezing or failing to log calls and activities correctly.
  • Reporting, export options, and some customizations are less flexible than teams expect for complex use cases.
  • Pricing and contract terms, including annual commitments and auto-renewal clauses, can feel rigid and expensive for smaller organizations.
What SalesHive does

Tool research is the easy part.

Someone still has to build the lists, write the copy, make the calls, and book the meetings.

SalesHive is the B2B sales agency that books qualified meetings for your team, cold calling and email outreach run end-to-end by US-based SDRs on our own AI platform.

  1. 01Sales Strategy

    Turn your ICP, offer, and market into messaging that earns attention.

  2. 02List Building

    Build a verified prospect universe around the accounts most likely to buy.

  3. 03Email Outreach

    Start relevant conversations with eMod personalization written for each prospect.

  4. 04Cold Calling

    Put US-based SDRs on the phones every day with a platform built for volume.

  5. 05Appointment Setting

    Qualify real interest and move the right buyers directly onto your calendar.

Pricing

SalesLoft pricing

Published pricing at the time of research. Always confirm current rates with the vendor.

Pricing Custom pricingModel CustomFree trial NoFree plan NoBilling AnnualMin. contract Annual
Essentials
Custom pricing (quote-based)
  • Salesloft Cadence for multichannel email, call, and social outreach
  • Bi-directional CRM sync and activity logging
  • Core analytics and reporting on cadence and rep performance
  • Access to Salesloft Mobile apps and Salesloft Connect browser extension
Advanced
Custom pricing (quote-based)
  • All Essentials features
  • Conversation Intelligence for call recording, transcription, and coaching insights
  • Opportunity management with Salesloft Deals for pipeline visibility
  • More advanced analytics and AI-powered recommendations across the sales cycle
Premier
Custom pricing (quote-based)
  • All Advanced features
  • Forecasting and revenue management for predictable revenue
  • Full revenue orchestration from prospecting to renewal
  • Enhanced governance, security options, and enterprise support

Setup: Custom, implementation and onboarding fees are typically quoted separately based on scope. Salesloft does not offer a free plan; access is via paid, quote-based subscriptions only. The edition names above reflect Salesloft’s earlier public packaging. Salesloft’s pricing address now redirects to a demo request page that lists no editions or prices, so ask which current package covers the capabilities you need.

Where it fits

Who SalesLoft is for

A strong fit for

B2B organizations with dedicated SDR, AE, and revenue operations teams that rely on a CRM like Salesforce or HubSpot and need an AI-powered platform to standardize multichannel outreach, manage complex deal cycles, and improve forecast accuracy at scale.

SMBMid-marketEnterpriseSDRsBDRsAccount ExecutivesSales ManagersSales LeadersRevenue OperationsCustomer Success ManagersMarketing and Demand Generation

Probably not for

Very small teams or solo sellers with limited budgets, companies without a modern CRM, and high-volume B2C or purely transactional sales motions that only need basic email tracking rather than a full revenue orchestration platform.

Compare your options

How SalesLoft compares

Compared with other sales engagement and revenue platforms, Salesloft is positioned at the higher end of the market in both capability and price. Its biggest distinction is the breadth of its revenue orchestration suite: Cadence, Conversations, Deals, Clari Forecast, Rhythm, and Analytics are delivered as a tightly integrated workspace, whereas many competitors require stitching together multiple point solutions for engagement, call intelligence, and forecasting. For mid-market and enterprise teams that want a single system of execution layered on top of their CRM, this unified approach can translate into better adoption, cleaner data, and more consistent coaching.

Against Outreach, Salesloft is often favored for its task clarity, Rhythm-driven queues, and mobile experience, while Outreach is sometimes preferred for very advanced conditional workflows and complex automation. Versus less expensive tools like Apollo.io or HubSpot Sales Hub, Salesloft generally offers deeper conversation intelligence, governance, and forecasting capabilities but at a significantly higher cost and with more sophisticated implementation requirements. Buyers evaluating the platform should weigh the benefits of its end-to-end coverage and AI features against higher licensing, implementation effort, and the need for rigorous security and compliance reviews, especially in light of the 2025 Drift-related security incident.

Groove, which still appears in the alternatives below, is now a sister product rather than an independent rival: it came to Salesloft through the Clari merger, and Salesloft offers current Groove customers a migration to Salesloft at no cost. If you run Groove or Drift today, ask Salesloft for a written transition plan that covers timing, what migrates, and any change to your contract.

SalesLoft alternatives
What reviewers say across the web
G2
4.5 / 5
Capterra
4.3 / 5
TrustRadius
7.8 / 10

Questions, answered

Frequently asked about SalesLoft

The short version is on the surface. Open any question to go deeper.

What is Salesloft?
Salesloft is an AI-powered revenue orchestration and sales engagement platform used by B2B revenue teams to run multichannel cadences, analyze buyer engagement, manage opportunities, and forecast revenue. It brings together modules for email and call workflows (Cadence), conversation intelligence (Conversations), deal management (Deals), forecasting (Clari Forecast), AI-driven prioritization (Rhythm), and analytics into a single workspace that sits on top of your CRM. Salesloft completed its merger with Clari in December 2025 and now operates as one company under the Salesloft name; Clari Forecast keeps the Clari name inside the Salesloft platform.
How much does Salesloft cost?
Salesloft does not publish list pricing on its website. Subscriptions are sold on an annual, quote-based model that typically scales with the number of users and the capabilities you choose. Earlier Salesloft packaging used Essentials, Advanced, and Premier editions, but salesloft.com/pricing now redirects to a demo request page that lists no editions or prices. Most deals are priced on a per-user, per-year basis, and enterprise implementations may include additional fees for onboarding, enablement, and advanced capabilities. To get an accurate price, you need to work directly with Salesloft or a certified partner and provide details about your team size, regions, CRM, and required modules.
What are the main features of Salesloft?
Core features of Salesloft include multichannel sales cadences across email, phone, SMS, and LinkedIn; AI-prioritized task queues via Rhythm; call recording, transcription, and coaching insights through Conversation Intelligence; deal management with Salesloft Deals; revenue forecasting; advanced analytics and reporting; bi-directional CRM sync with platforms like Salesforce and HubSpot; an open API and app marketplace; and native mobile apps so reps can act on buyer signals from anywhere.
Who are Salesloft's main competitors?
Salesloft's primary competitors in the sales engagement and revenue orchestration space include Outreach, Apollo.io, and HubSpot Sales Hub, along with Gong for conversation intelligence and forecasting. Clari and Groove are no longer outside competitors: Clari merged with Salesloft in December 2025, bringing Clari Forecast and the Groove sales engagement product into the same company, and Salesloft now offers existing Groove customers a migration to Salesloft at no cost. Many buyers compare Salesloft and Outreach directly when standardizing their sales engagement stack, while smaller teams may weigh it against more affordable tools like Apollo.io or native capabilities in their CRM.
Is Salesloft good for small businesses?
Salesloft can deliver strong value for smaller B2B teams that run serious outbound and account-based motions, but its pricing, annual contracts, and implementation effort are generally geared toward mid-market and enterprise customers. If you have a small sales team with simple needs or a limited budget, lighter-weight tools or CRM-native sales engagement features may be more cost-effective. For growing teams that want to standardize cadences, coaching, and forecasting early, Salesloft can be a good fit if you are prepared to invest in onboarding and ongoing administration.
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