Zopto is a cloud-based LinkedIn and email automation platform designed to help B2B organizations generate a steady stream of qualified leads through omni-channel outreach. Positioned as an AI-powered social selling solution, it combines LinkedIn actions (profile views, connection requests, InMails, post engagement) with email sequences, enrichment and verification to automate top-of-funnel prospecting while mimicking natural human behavior to stay within LinkedIn’s safety limits. zopto.com Zopto includes an AI campaign assistant, Zhoo, built on GPT‑4 that generates outreach templates, LinkedIn posts and email copy, and powers end‑to‑end campaign flows for users on higher tiers. aitoolcenter.com
Founded in 2018 and headquartered in Kensington, London, Zopto focuses on B2B companies that rely heavily on LinkedIn for sales development, recruiting and partnership outreach. thestartupinc.com The platform’s feature set includes advanced audience building and filtering using LinkedIn Sales Navigator or Recruiter, dedicated IPs for each account, real‑time reporting dashboards, multi‑user and agency management, and deep integrations with CRM and marketing tools via Salesforce, HubSpot, Zapier, webhooks and more. website.zopto.com
Zopto differentiates itself with a strong services layer on top of the software. Every subscription includes a dedicated Customer Success Manager, 1‑to‑1 onboarding and strategy calls, and unlimited support via phone, chat and email, complemented by the Zopto Academy knowledge base for self‑service training. zopto.com For agencies and larger teams, Zopto offers an Agency & Enterprise edition with an agency dashboard, multi‑account management, white‑label option, global inbox and templates, and optional fully managed “Zopto Plus” campaigns where Zopto’s team runs outreach as a done‑for‑you service. zopto.com
In the LinkedIn automation market, Zopto sits at the higher end of the pricing spectrum and is typically compared to tools like Expandi, We‑Connect, Meet Alfred, Dux‑Soup and Dripify. It is often favored by teams that value cloud hosting, safety controls, integrated email, agency‑grade features and hands‑on support over bare‑bones Chrome extensions. Independent review sites highlight its powerful automation, strong targeting and quality support, while also noting concerns around price point and some historical complaints about billing and cancellation experience. zopto.com