A sales development playbook is a collection of best practices, processes, and scripts that a sales development team can use to more effectively generate and qualify leads. Sales development playbooks…

A sales dashboard is a visual display of key performance indicators (KPIs) that allow sales teams to track their progress and performance against their goals. Sales dashboards can include a…

A sales deck is a presentation that salespeople use to sell products or services to potential customers. A typical sales deck includes slides with information about the product or service,…

On-Premise CRM systems are those systems that are installed and operated from a company’s own premises, as opposed to being hosted by a third-party provider. They’re also sometimes referred to…

A loss leader is a product that is sold at a low price in order to attract customers and increase sales of other products. A loss leader is a product…

Sales margin is one of the most important metric for any business. It tells you how much profit you’re making from each sale. To calculate it, simply divide your total…