Belkins

Double your sales pipeline value

SDR & Lead Gen Services
★★★★★ 4.9
2017 Founded
201-500 Employees
1,000+ Customers
Dover, Delaware, USA Headquarters
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Quick Facts

Website
belkins.io →
Starting Price
5000
Pricing Model
custom
Company Type
private
Social
LinkedIn Twitter/X

About Belkins

Belkins is a Delaware-headquartered B2B lead generation and appointment-setting agency that helps mid-market and enterprise companies build predictable sales pipelines. Founded in 2017, the company has grown from a two-person startup into a global team of 200+ employees serving 1,000+ clients across more than 50 industries.﹀citeturn3search2turn8search3turn8search6turn22search3

The firm focuses on outbound pipeline generation, offering services such as omnichannel appointment setting, cold email outreach, cold and intent-based calling, LinkedIn lead generation, account-based marketing, lead research, lead nurturing, and outsourced SDR teams. Belkins also provides HubSpot CRM consulting and broader sales and marketing enablement, positioning itself as an extension of clients’ go-to-market organizations rather than a pure list provider.﹀citeturn0search1turn10view0turn22search1

Belkins differentiates through manual, human-verified research, granular ICP and total addressable market mapping, and a strong focus on email deliverability via its proprietary Folderly platform. The agency reports metrics such as 10:1 average ROI, 25% average closing rates across dozens of industries, and more than 200,000 appointments scheduled for nearly 1,000 clients, supported by high ratings on G2, Capterra, Clutch, and TrustRadius.﹀citeturn3search2turn8search3turn11search3turn14search0turn17view0

Operating primarily from Dover, Delaware with distributed teams in North America and Europe, Belkins works with B2B brands in SaaS, IT services, financial services, healthcare, manufacturing, professional services, and more. It is recognized in the market as a top-rated U.S. B2B lead generation provider, earning awards and placements in rankings from Clutch, Inc., G2, and other industry research platforms.﹀citeturn8search6turn8search8turn1search1turn11search3

Key Features

Omnichannel appointment setting - coordinated cold email, LinkedIn, phone, SMS/WhatsApp and voicemails to book qualified meetings with decision-makers.ufe40citeue0b0turn0search1ue0b0turn10view0ue0b1

Cold email outreach - multi-step sequences, A/B-tested messaging, domain setup and deliverability optimization to maximize open and reply rates.ufe40citeue0b0turn1search0ue0b0turn0search3ue0b0turn11search3ue0b1

Cold and intent-based calling - SDRs execute cold calls, callbacks and intent-triggered outreach using tailored scripts and objection handling.ufe40citeue0b0turn1search0ue0b0turn10view0ue0b1

LinkedIn lead generation - LinkedIn profile optimization, content support, connection campaigns and multi-touch messaging to engage B2B buyers.ufe40citeue0b0turn3search1ue0b0turn11search3ue0b1

Manual lead research & ICP/TAM mapping - human-verified contact lists built around detailed ideal customer profiles and total addressable market analysis for each client.ufe40citeue0b0turn0search1ue0b0turn1search0ue0b0turn3search2ue0b1

Account-based marketing programs - ABM strategies that coordinate outbound, content, events and partnerships to penetrate high-value target accounts.ufe40citeue0b0turn0search1ue0b0turn10view0ue0b0turn22search1ue0b1

Outsourced SDR teams - dedicated SDRs, account managers, researchers and copywriters who work as an extension of the client's sales organization.ufe40citeue0b0turn0search1ue0b0turn8search4ue0b0turn11search3ue0b1

Lead nurturing & sales enablement - follow-up cadences, sales collateral, and consulting to move marketing-qualified leads to sales-qualified opportunities and improve close rates.ufe40citeue0b0turn0search1ue0b0turn10view0ue0b0turn11search3ue0b1

HubSpot CRM consulting and implementation - HubSpot onboarding, CRM migrations, process design, and sales/marketing alignment as a certified HubSpot Solutions Partner.ufe40citeue0b0turn22search1ue0b0turn10view0ue0b1

Email deliverability & spam testing - infrastructure setup, warm-up, monitoring and remediation powered in part by Belkins' Folderly deliverability platform.ufe40citeue0b0turn1search0ue0b0turn8search4ue0b0turn10view0ue0b1

Verticalized outreach playbooks - industry-specific messaging and cadences for finance, fintech, SaaS, healthcare, manufacturing, agencies, education and more.ufe40citeue0b0turn1search0ue0b0turn1search6ue0b0turn22search1ue0b0turn11search3ue0b1

Programs for SMBs, startups and enterprises - packages tailored by company size, from small-business offerings via partner agencies to bespoke enterprise Centers of Excellence.ufe40citeue0b0turn3search1ue0b0turn10view0ue0b1

Performance analytics & reporting - dashboards and regular reports that surface open rates, replies, booked meetings, pipeline contribution and ROI.ufe40citeue0b0turn1search0ue0b0turn14search0ue0b0turn21view1ue0b1

Pros & Cons

👍 Pros

  • Consistently high-quality, well-targeted leads and appointments that align closely with each client's ICP and produce real pipeline.ufe40citeue0b0turn14search0ue0b0turn17view0ue0b0turn16view0ue0b1
  • Strong omnichannel outreach execution with impressive engagement metrics (often ~30% open rates and ~12% reply rates in email campaigns).ufe40citeue0b0turn14search0ue0b0turn17view0ue0b0turn22search9ue0b1
  • Highly tailored, research-driven approach; Belkins takes time to understand each client's niche, value proposition and ideal buyers before scaling campaigns.ufe40citeue0b0turn14search0ue0b0turn15search0ue0b0turn11search3ue0b1
  • Responsive, proactive communication and project management, with account teams that feel like an extension of in-house sales and marketing.ufe40citeue0b0turn14search0ue0b0turn16view0ue0b0turn22search1ue0b1
  • Clear reporting and measurable ROI, including meaningful increases in booked meetings, pipeline value, and, in many cases, double- or triple-digit percentage revenue growth.ufe40citeue0b0turn1search1ue0b0turn8search3ue0b0turn22search3ue0b1

👎 Cons

  • Pricing can be relatively high compared to some smaller agencies, making Belkins less suitable for very budget-constrained small businesses.ufe40citeue0b0turn16view0ue0b0turn14search0ue0b0turn21view1ue0b1
  • Onboarding and ramp-up periods can take longer than some clients initially expect before campaigns fully optimize and results stabilize.ufe40citeue0b0turn14search0ue0b0turn11search1ue0b1
  • A minority of reviewers report missed expectations around guaranteed appointment numbers or perceived over-promising relative to results.ufe40citeue0b0turn17view0ue0b0turn12view0ue0b1

User Reviews

G2
4.8
★★★★★
Capterra
5.0
★★★★★
TrustRadius
9.6
★★★★★

Integrations

HubSpot CRM Salesforce Pipedrive Google Workspace Microsoft Outlook / Office 365 Reply.io Expandi Chili Piper Nooks Apollo.io Dreamdata Folderly Frostbite Charge HubSpot Marketing Hub & Sales Hub

Best For

Company Size

smb mid-market enterprise

Industries

SaaS Technology Financial Services Fintech Healthcare Manufacturing

Use Cases

Cold Email Outreach Outbound Sales Prospecting Appointment Setting with Target Accounts Account-Based Marketing Campaigns Pipeline Acceleration and Expansion into New Markets Email Deliverability and Spam Testing

FAQ

What is Belkins?

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Belkins is a B2B lead generation and appointment-setting agency that builds and runs outbound engines for companies in SaaS, technology, financial services, healthcare, manufacturing and other B2B industries. The team combines manual prospect research, omnichannel outreach (email, phone, LinkedIn, messaging and paid), and sales enablement to deliver qualified meetings and pipeline for its clients.ufe40citeue0b0turn0search1ue0b0turn1search0ue0b0turn11search3ue0b1

How much does Belkins cost?

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Belkins works on custom monthly retainers that vary by target market, number of outreach channels and desired appointment volume. Public benchmarks and third-party analyses indicate that typical retainers start around $5,000 per month, with many programs in the $5,500-$25,000+ per month range depending on scope, while some vertical packages list starter pricing from $5,000-$8,000.ufe40citeue0b0turn0search0ue0b0turn1search0ue0b0turn1search6ue0b0turn0search3ue0b0turn21view1ue0b1

What are the main features of Belkins?

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Core service capabilities include omnichannel appointment setting, cold email and cold calling, LinkedIn lead generation, manual lead research and ICP/TAM analysis, account-based marketing, outsourced SDR teams, lead nurturing, HubSpot CRM consulting, and email deliverability and spam testing via proprietary tools such as Folderly, Frostbite and Charge.ufe40citeue0b0turn0search1ue0b0turn1search0ue0b0turn10view0ue0b0turn22search1ue0b0turn8search4ue0b1

Who are Belkins's main competitors?

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Belkins competes with other B2B lead generation and outsourced SDR agencies including CIENCE, Martal Group, SalesRoads, Cleverly, SalesHive and various niche providers. On software review platforms, these companies are often listed as top-rated alternatives within the lead generation and outbound marketing services categories.ufe40citeue0b0turn12view2ue0b0turn3search3ue0b1

Is Belkins good for small businesses?

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Belkins offers programs for SMBs and startups, and many small businesses report strong results in reviews. However, because retainers typically start in the mid four-figure range per month and contracts often span several months, the service is best suited to small and mid-sized B2B firms with clear product-market fit, defined ICPs and sufficient ACV and budget to justify a specialized outbound partner.ufe40citeue0b0turn3search1ue0b0turn14search0ue0b0turn17view0ue0b1

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