Insights & Strategies
Expert tips, industry trends, and actionable strategies to help you scale your B2B sales development.
Sales Outsourcing: Best Practices for Savings
Sales outsourcing can absolutely cut costs, but only if you model the real fully loaded cost of in-house SDRs and...
Top 10 Tools for B2B Lead Generation in 2025
B2B lead generation in 2025 is a tech-driven, buyer-controlled game: 61% of buyers now prefer a rep-free experience and 73%...
Sales Development Rep Outsourcing: Does It Work?
Sales development rep outsourcing is no longer a fringe tactic; roughly 38% of B2B SaaS companies now outsource part or...
AI Email Customization: Outsourcing Tech
AI email customization has moved from buzzword to core infrastructure for B2B outbound, with AI-personalized emails driving roughly 41% more...
Sales Development Reps: Email Outreach Tips
Cold email is still the #1 outreach channel for B2B decision-makers, but the average campaign reply rate sits at just...
Outsourcing Cold Calling to the Philippines: A Guide
Outsourcing cold calling to the Philippines can cut SDR labor costs by 40%+ while plugging into one of the world’s...
Sales Development Agencies: Strategies for Growth
Sales development agencies have gone from ‘nice-to-have’ to critical growth infrastructure as outbound gets harder and buyers get noisier. In...
AI Tools for B2B Lead Gen: What’s Hot in 2025
AI tools have moved from experiment to core infrastructure for B2B lead gen. In 2025, 81% of sales teams use...
Google Search Console: Best Practices for Use in 2025
Google Search Console is still one of the most powerful—and underused—revenue tools in B2B. In 2025, B2B websites get roughly...
Cold Calling Technology Platforms: 2025 Picks
Cold calling in 2025 is harder, not dead. Average success rates sit near 2–3%, connect rates sit in the single...
Using Ahrefs: Outsourcing SEO Research
Organic search now drives about 53% of website traffic, and 81% of B2B buyers start their journey with a Google...
Landing Page Builders: Top Picks for Sales Teams in 2025
Landing page builders have quietly become one of the highest-leverage tools in a B2B sales tech stack. With median landing...
Backlinking to Boost Cold Calling Landing Pages: A Strategic Guide
This guide breaks down how to use backlinking to turn your cold calling landing pages into reliable, compounding lead engines....
Using Humor in SEO Content for B2B Blogs
Most B2B blogs read like technical manuals, yet research shows buyers actually crave humor and emotional engagement. LinkedIn and Magna...
B2B SEO: AI Tools for Higher Rankings
B2B SEO is getting tougher as AI Overviews, zero-click searches, and LLM research eat into organic traffic, yet SEO still...
Sales Development Reps: Outsourcing Roles in 2025
In 2025, outsourcing sales development reps (SDRs) has moved from experiment to mainstream, with 78.5% of surveyed tech and high‑growth...
Power Dialers for B2B: Which One Should You Choose?
Power dialers can turn cold calling from a grind into a predictable pipeline engine—if you pick the right one and...
Cold Calling Strategies: Winning More Deals
Cold calling is still one of the fastest ways to get in front of B2B decision-makers—if you treat it as...