Meetings Set All-Time: 20,917

B2B Sales Stats

Here at SalesHive, we like to make Lead Generation easy and transparent to understand. Check out some of these statistics that will offer you a better understanding of SalesHive and our industry.

80%

80% of sales require 5 follow-up calls after the meeting. 44% of sales reps give up after 1 follow-up.

source: https://blog.thebrevetgroup.com/21-mind-blowing-sales-stats

31%

31% of SDR teams use direct mail marketing in their outreach.

source: Revenue Collective - The State of Sales Development

91%

91% of SDR teams perform cold calling.

source: Revenue Collective - The State of Sales Development

100%

100% of SDR teams use email as a cold outreach channel.

source: Revenue Collective - The State of Sales Development

42%

42% of SDR teams consider email to be their most effective outreach channel.

source: Revenue Collective - The State of Sales Development

32%

32% of SDR teams consider cold calling as their most effective outreach channel.

source: Revenue Collective - The State of Sales Development

18%

18% of SDR teams consider LinkedIn to be their most effective outreach channel.

source: Revenue Collective - The State of Sales Development

35%

35% of SDR teams consider cold calling as their least effective outreach channel.

source: Revenue Collective - The State of Sales Development

35%

35% of SDR teams percieve their overall cold outreach effectiveness has decreased in the past two years.

source: Revenue Collective - The State of Sales Development

2%

2% of SDR teams consider video to be their most effective channel.

source: Revenue Collective - The State of Sales Development

27%

27% of SDR teams are most excited about the potential for video as a channel.

source: Revenue Collective - The State of Sales Development

96%

96% of SDRs recieve a base salary plus a commission.

source: Revenue Collective - The State of Sales Development

$49K

$49K is the average base salary of an SDR.

source: Revenue Collective - The State of Sales Development

$70K

$70K is the the average on target earnings for an SDR year 1.

source: Revenue Collective - The State of Sales Development

$551

$551 is the average target cost per meeting for an SDR team.

source: Revenue Collective - The State of Sales Development

$897

$897 is the actual average cost per meeting for an SDR team.

source: Revenue Collective - The State of Sales Development

97%

97% of SDR teams that hit quota in 2019 used 3+ outreach channels.

source: Revenue Collective - The State of Sales Development

91%

91% of SDR teams require some sort of sales related experience.

source: Revenue Collective - The State of Sales Development

8

It takes an average of 8 cold call attempts to reach a prospect.

source: https://blog.thebrevetgroup.com/21-mind-blowing-sales-stats

4-5PM

The best time to cold call is between 4:00 and 5:00 PM.

source: https://blog.thebrevetgroup.com/21-mind-blowing-sales-stats

30-50%

30-50% of sales go to the vendor that responds first.

source: https://blog.thebrevetgroup.com/21-mind-blowing-sales-stats

43%

43% of employers require their SDRs to have a college degree.

source: Revenue Collective - The State of Sales Development

22%

22% of SDR teams reporting to marketing instread of sales.

source: Revenue Collective - The State of Sales Development

63%

63% of SDRs are allowed to work remote.

source: Revenue Collective - The State of Sales Development

44%

44% of SDR teams do outreach globally.

source: Revenue Collective - The State of Sales Development

40%

40% of SDR teams define their territories by region.

source: Revenue Collective - The State of Sales Development

35%

35% of sales organizations have seperate teams for inbound and outbound.

source: Revenue Collective - The State of Sales Development

41%

41% of SDRs use BANT for their opportunity qualification.

source: Revenue Collective - The State of Sales Development

80%

80% of SDRs primarily source opportunity from cold outreach.

source: Revenue Collective - The State of Sales Development

49%

49% of B2B companies would consider using a outsourced sales development service.

source: Revenue Collective - The State of Sales Development

59%

59% of B2B companies have never used an outsourced sales development service.

source: Revenue Collective - The State of Sales Development

26%

26% of B2B companies heavily rely on Salesforce for sales.

source: Revenue Collective - The State of Sales Development

23%

23% of B2B companies use Outreach as their cold outreach platform.

source: Revenue Collective - The State of Sales Development

21%

21% of B2B companies use SalesLoft as their cold outreach platform.

source: Revenue Collective - The State of Sales Development

83%

83% of SDR teams missed their quota in 2019.

source: Revenue Collective - The State of Sales Development

41%

41% of SDR teams use meeting booked as their main KPI.

source: Revenue Collective - The State of Sales Development

77%

77% of SDR teams measure their KPIs monthly. 18% measure quarterly.

source: Revenue Collective - The State of Sales Development

34%

34% of SDRs have less than 6 mo of sales experience.

source: Revenue Collective - The State of Sales Development

74%

74% of SDRs have less and 1 years of sales experience.

source: Revenue Collective - The State of Sales Development

5%

5% of SDRs have more than 2 years of sales experience.

source: Revenue Collective - The State of Sales Development

90%

90% of SDR teams use 3 or more outreach channels.

source: Revenue Collective - The State of Sales Development