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What is Response Categorization?

Response categorization is a tool used in email marketing to help analyze and categorize the responses received from email campaigns. This allows marketers to better understand their audience and tailor future campaigns for maximum effectiveness. Using response categorization, marketers can track metrics such as click-through rates, open rates, and unsubscribe rates, as well as categorize responses based on interests or actions taken.

Email Marketing
What are the different types of Response Categorization?

The typical types of response categorization include Interested, Not Interested, Follow-up Later, Wrong Person, and Referral

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Founded in 2016, SalesHive has grown from a team of two to now employing hundreds of US-Based sales development reps, while simultaneously building one of the most innovative approaches to modern sales development, all without raising any funding. By combining our highly experienced team and groundbreaking proprietary technology, we’ve booked tens of thousands of meetings for over 200 B2B clients across every major industry.

We built SalesHive on the premise that modern sales development was flawed, and the companies building outsourced programs were only contributing to that. Our unique approach empowers clients to build industry leading Sales Development programs that deliver real results with the assurance of total transparency, flexible month-to-month contracts, and flat-rate pricing.

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