Onboarding: signed to launched

From signed to launched in two to three weeks.

Moving your outbound onto one platform is not a leap of faith. A dedicated team runs onboarding with you: Playmaker strategy intake, targeting, copy, sending foundations, campaign build, launch. Your current motion keeps running until the new one is ready.

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Guided by a dedicated team · Strategy captured in a 14+ section Playbook · No rip and replace

2-3
Weeks from signed to launched
0+
Playbook sections built for you
0
Companies onboarded
100%
US-based onboarding team
The path

What happens between signed and sending

Onboarding is a guided launch plan, not a shared doc and good luck. Six steps, run with your strategist, from the first strategy interview to campaigns live.

Playmaker + Playbook

Your strategy becomes a living Playbook.

The week-one intake does not produce a deck nobody opens again. It builds a Playbook of 14 or more sections, from Launch Plan and ICP to Call Scripts, that your reps and the AI both work from every day after launch.

  • Every section generated with AI from your intake, refined by you
  • One-click regeneration, threaded comments, and full edit history
  • Per-section visibility toggles and one-click Google Doc export
  • Playmaker data personalizes AI emails and call scripts across campaigns
With a team, not a to-do list

You bring the strategy. A dedicated team does the heavy lifting.

Self-serve onboarding is where platform migrations go to die. Yours is run by people whose job is getting you live: you review and approve, they build.

A dedicated strategist

Runs your Playmaker intake, owns the launch plan, and stays with you after launch on a weekly cadence. One person accountable for getting you live.

Copy, written for you

Sequences and scripts are drafted from your Playbook by people who write outbound all day. You approve the messaging; you do not start from a blank page.

Targeting + list build

Your first lists are built against your ICP inside the platform’s own data layer, validated before launch so campaigns start on clean records.

Sending foundations

Dedicated domains and mailboxes are configured and ramped during onboarding, not after it, so deliverability is handled before your first send.

Most programs go from signed to sending inside three weeks. The slowest step is usually the first call.

The migration, handled

Switching platforms without the scary part.

Consolidating your CRM, data, sending, and dialing into one platform sounds like open-heart surgery. Onboarding is built so it is not: the new program is assembled in parallel, and you cut over when it is ready.

  • Nothing rips out on day one, your current motion keeps running
  • Contacts, lists, and messaging move in as part of onboarding
  • Mailboxes and domains are established in the background before you switch
  • By launch, outbound runs from one login instead of five tools
Contacts + listsImported and validated on the way in
Your messagingBecomes a living 14+ section Playbook
Mailboxes + domainsSet up and established before launch
Your CRM, if you keep oneTwo-way sync, no double entry
After launch

Week four looks like week forty

The team that onboards you is the rhythm you keep: weekly strategist calls, live dashboards, and a Playbook that keeps improving. Update a section and the new messaging flows into future sends.

Weekly strategy callPacing reviewed, next tests agreed
Recurring
Playbook updatedSharper objection rebuttal saved
Synced
Personalization refreshedNew messaging flows into future sends
Google Doc exportA shareable Playbook copy, one click
Questions, answered

What teams ask about onboarding

The short version is on the surface. Open any question to go deeper.

Your first send is closer than you think.

Book a 30-minute strategy call and we will map your two to three weeks, from the Playmaker intake to campaigns live, on your calendar.

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