A sales script is a pre-written set of questions and responses that are designed to help a salesperson guide a conversation with a prospective customer. Sales scripts can be helpful in a number of ways. First, they can ensure that all of the key points that you want to cover in a sales call are actually covered. This is especially important if you have multiple people making calls on behalf of your business, as it can help to keep everyone on the same page. Additionally, scripts can help to keep conversations focused and on track, which can be difficult when you're trying to sell something over the phone. Finally, using a script can help you to sound more professional and polished, which can increase your chances of making a sale.

Sales scripts can be incredibly beneficial for salespeople, as they can help to keep track of important information about potential customers, as well as help to ensure that sales pitches are consistent and effective. Additionally, sales scripts can help salespeople to overcome objections and close more sales. Overall, using a sales script can help salespeople to be more successful in their jobs.

Some common types of sales scripts include:

1. Product-specific scripts: These scripts contain information about a specific product or service, and are used to sell that particular item.

2. Objection handling scripts: These scripts are designed to help salespeople handle objections from customers.

3. Closing scripts: These scripts are used to help salespeople close the sale and get the customer to commit to buying the product or service.

4. Follow-up scripts: These scripts are used to follow up with customers after the sale has been made, and can be used to upsell additional products or services.