Since October 2023, SalesHive has booked 564 meetings for a fleet maintenance software company with fewer than 20 employees, 84% of them with the fleet leaders who buy its product. Every number here is counted from our client records as of October 6, 2026.
- Company size
- Under 20 employees
- Company type
- SaaS
- Timeframe
- October 2023 to today (about 3 years)
- Channels
- Phone, Email
Where they started
A small software team with a big market: any US company with 10 or more employees that runs a fleet. Trucking and transportation came first, then retail, food and beverage and distribution companies with vehicles and equipment, with aviation, rail, leasing and rideshare left out. The team needed a steady flow of conversations with fleet decision makers without hiring its own SDRs.
The playbook, step by step
A managed program run on the SalesHive platform, tuned every week by a dedicated strategist.
Built lists of companies that run fleets, starting with trucking and transportation and widening to retail, food and beverage and distribution.
Aimed at the people who choose fleet software: fleet managers, maintenance directors, VPs of fleet and COOs.
Ran a phone-led program. 515 of the 564 meetings were booked on calls, 40 by email and 9 through the client's website.
Tracked every booked meeting in our records, with a strategist reviewing results and tuning the targeting as the program ran.
From kickoff to compounding pipeline
First meetings
18 meetings booked in the first quarter of outreach.
Best year
259 meetings, including 116 in April through June.
Steady flow
218 meetings for the year.
Today
69 meetings so far, and the program is still running.
What it added up to
- 564 meetings booked with 560 different companies.
- 472 of those meetings (84%) were with fleet leaders. Fleet Manager was the most common title, followed by maintenance and fleet operations leaders.
- A team of under 20 people got a sales development program without hiring or managing SDRs of its own.
- Nearly three years in, the client is still with us and meetings were still being booked in October 2026.
The playbook above is repeatable. The version for your team starts with a 30-minute conversation about your ICP and your offer.
More results worth a look
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