Spam Keyword

A spam keyword is a term that email marketing platforms flag as potentially leading to spam complaints or email deliverability issues. It is important for marketers to avoid using these terms in their email campaigns in order to ensure successful delivery to recipients’ inboxes. Some examples of common spam keywords include “free,” “guarantee,” and “removal instructions.” By avoiding the use of these words, marketers can increase the effectiveness of their email campaigns and maintain a positive sender reputation.