What is a Subject Line?

The email subject line is the brief heading that appears in the email's inbox, telling the recipient what the email is about. A good subject line should be clear and concise, so that the recipient knows what to expect from the email. It can be difficult to write a good email subject line, but it's worth taking the time to get it right. Here are some tips:

- Keep it short and sweet: The subject line should be no more than 50 characters long.

- Be specific: Tell the recipient exactly what the email is about. Avoid vague or generic subject lines.

- Make it actionable: Use active language to encourage the recipient to take action on the email. For example,

Email Marketing
What are some tips for a Subject Line?

1. Keep it short and to the point (under 50 characters)

2. Use action verbs

3. Personalize with the recipient’s name or company

4. Offer a clear benefit or reason for opening

5. Avoid using gimmicky language or excessive punctuation/symbols

6. Test different variations to see which performs best before sending to your full list.

What are the benefits of tracking Subject Lines?

By tracking subject lines, you can see which ones are most effective in getting your emails opened and read. This helps you to fine-tune your subject line strategy so that you can get the most out of your email marketing campaigns.

In addition to helping you improve your email open rates, tracking subject lines can also give you insights into what your subscribers are interested in. This information can be used to shape future campaigns and ensure that your emails are always relevant and engaging.

What are the different types of Subject Lines to get your emails noticed?

There are a few different types of Subject Lines that you can use to get your emails noticed. Here are some examples:

1. Asking a question: This type of Subject Line gets the reader's attention by asking them something that they may be curious about. For example, "Do you know the secret to getting more likes on your Facebook posts?"

2. Making a statement: This type of Subject Line makes a bold statement that will make the reader want to know more. For example, "You'll never believe what this cat did!"

3. Using keywords: This type of Subject Line uses keywords that are relevant to the content of your email. For example, if you're promoting a new product, you could use the Subject Line "Introducing the newest addition to our product line!"

4. Creating a sense of urgency: This type of Subject Line creates a sense of urgency that will make the reader want to open your email right away. For example, "Last chance to get 20% off your purchase!"

5. Personalizing the Subject Line: This type of Subject Line includes the reader's name or other personal information to make them feel like the email is meant just for them. For example, "Hey John, we noticed you haven't been active on our site lately..."

What should you not put in the subject line of an email?

The email subject line is not the place for jokes, puns, or off-topic comments. The subject line should be clear and to the point, so that the recipient knows what the email is about. Also, avoid using all caps in the subject line, as this can come across as shouting.

What is the best subject line for email?

The best email subject line is one that is clear, concise, and to the point. It should also be relevant to the recipient and the content of the email. Additionally, it is important to avoid using spammy keywords or phrases that could trigger spam filters.

Should I put my name in the subject line?

Email etiquette generally recommends against putting your name in the subject line because it can be interpreted as spam. Additionally, most email programs will automatically add your name to the email when it is sent, so including it in the subject line is unnecessary.

SalesHive's Mission Is To Make Scaling B2B Lead Generation Easy & Affordable

Founded in 2016, SalesHive has grown from a team of two to now employing hundreds of US-Based sales development reps, while simultaneously building one of the most innovative approaches to modern sales development, all without raising any funding. By combining our highly experienced team and groundbreaking proprietary technology, we’ve booked tens of thousands of meetings for over 200 B2B clients across every major industry.

We built SalesHive on the premise that modern sales development was flawed, and the companies building outsourced programs were only contributing to that. Our unique approach empowers clients to build industry leading Sales Development programs that deliver real results with the assurance of total transparency, flexible month-to-month contracts, and flat-rate pricing.

Explore More Cold Email Marketing Terms

Cold Email Marketing Blog Posts

Which Sales Prospecting Tools Are Best?

The duty of a salesperson is to cut through the clutter and discover potential buyers in order to generate sales. Many sales teams rely on business-to-business sales prospecting tools to identify potential buyers, contact the right prospects, gather information, and close more deals.There are hundreds of top sales prospecting tools to select from, but busy […]

How to Calculate Email Marketing ROI

Today, marketers may connect with their customers through a multitude of platforms, such as social media marketing, influencer marketing, and video marketing. However, marketers shouldn't overlook one of the most tried-and-true and effective ways to reach potential customers – email marketing.Email marketing is essential for marketing communication and, when done correctly, can yield amazing results. […]

10 Best Tactics for Email Outreach Campaigns

Email marketing is key to a successful email outreach campaign. It is crucial to consider every detail from identifying the appropriate target audience to contact to creating engaging emails and effective CTAs. Whether you want to increase your conversion rates, increase your ROI, or close a sales deal, having an effective email outreach tactic is a […]

Tips For Email Marketing Campaigns That Get Read

Cold email marketing campaigns can be intimidating. Essentially, you’re spending time on a meaningful message, only with hopes that the reader is intrigued and wants to learn more about your product or service.However, the hard work can really pay off—cold email marketing campaigns are one of the most effective ways to reach new customers. A […]

10 Benefits of Using B2B Email Marketing Services

Marketing is one of the most important sales tactics in any business. From the consumer's end, it allows them to get familiar with your products and services and understand the value it can bring to their lives. In terms of your business bottom line, marketing strategies allow you to create an experience for your target […]

How to Start the Email Marketing Process

Choosing the appropriate marketing communication channel to deliver your message to your customers is crucial for a successful marketing campaign. With the combination of a strong message and the proper media channel, you can persuade customers to do business with you. One of the most widely used marketing channels to this day is email marketing. A […]


Learn more about our Cold Email Services.

Scaling Lead Generation For 250+ B2B Companies

We are the fastest growing lead generation services company, now that's saying something.
Trusted By
Companies Like You...
sales development outsourcing and lead generation

We’ve Set 45,000+ B2B Sales Meetings.

Speak With Our Team To Learn How!

We’ve Set 45,000+ B2B Sales Meetings.