What is Address Validation?

Address validation is the process of verifying and standardizing mailing addresses, ensuring that they are accurately entered into a list or database. This helps to improve list building efforts, as well as delivery success for mail and packages. Address validation can be done manually or through software, often with access to up-to-date postal records. By verifying and correcting addresses, businesses can reduce the amount of returned mail and undeliverable packages, saving both time and money.

List Building
What are some tips for Address Validation?

1. Check the accuracy of your address data. Make sure you have the correct street number, city, state, and ZIP code.

2. Use a reliable address validation service. This will help you ensure that your addresses are valid and up-to-date.

3. Keep your address data clean and updated. Regularly cleanse your database to remove invalid and outdated addresses.

4. Use address verification software. This can help you automate the process of verifying and cleaning your address data.

5. Implement an Address Validation API. This will allow you to validate addresses in real-time, directly within your own application.

What are the benefits of Address Validation?

Some benefits of address validation include improved customer satisfaction, reduced return rates and shipping costs, and better data accuracy for mailing and marketing campaigns. Additionally, using a validated address can help ensure timely delivery of important documents and packages.

What are the different types of Address Validation?

Address validation comes in many different forms. The most common type is called CASS Certification. This is a process that verifies the accuracy of an address against the United States Postal Service's (USPS) database. Other types of address validation include international address validation and Canadian address validation.

CASS Certification is the most common type of address validation because it is required by the USPS for all bulk mailings. This certification verifies that an address exists and is deliverable by the USPS. In order to obtain CASS Certification, businesses must submit their mailing list to the USPS for processing. The USPS will then return a certified list of addresses that can be used for bulk mailings.

International address validation is another type of address validation that is often used by businesses that ship products to international destinations. This type of validation verifies that an address is valid and deliverable in the country of destination. In order to obtain international address validation, businesses must submit their mailing list to a company that specializes in this service.

Canadian address validation is the third type of address validation that is available. This type of validation is similar to CASS Certification in that it verifies the accuracy of an address against the Canada Post's database. In order to obtain Canadian address validation, businesses must submit their mailing list to a company that specializes in this service.

SalesHive's Mission Is To Make Scaling B2B Lead Generation Easy & Affordable

Founded in 2016, SalesHive has grown from a team of two to now employing hundreds of US-Based sales development reps, while simultaneously building one of the most innovative approaches to modern sales development, all without raising any funding. By combining our highly experienced team and groundbreaking proprietary technology, we’ve booked tens of thousands of meetings for over 200 B2B clients across every major industry.

We built SalesHive on the premise that modern sales development was flawed, and the companies building outsourced programs were only contributing to that. Our unique approach empowers clients to build industry leading Sales Development programs that deliver real results with the assurance of total transparency, flexible month-to-month contracts, and flat-rate pricing.

Explore More List Building Terms

List Building Blog Posts

15 Email List Building Strategies to Build Your Email Lists

What’s the first step to converting leads through an email outreach campaign? It’s building a good email list, and this is very much an art. Here are fifteen email list building strategies you should look to implement. 1. Offer an IncentiveLook at it as a transaction. Your subscriber is giving you their personal details, so what are […]

The Value of B2B List Building Services

Building your own email or call list is a crucial component of a modern business. After all, if you can't reach those that would be interested in your products or services, how do you expect to grow your business? The good news is that you don't have to build that list on your own because […]

Everything to Know About Email List Building Services

Starting a business where you have to build a following around people with the same interests and passions as you and your company can be challenging, especially if you don't have any ideas for ways to meet these people. Establishing connections between people with similar interests and social circles can be a challenge if you […]

Defining the TAM: Know How to Identify Your Total Addressable Market

Every business that has ever encountered any genuine level of success, from the neighborhood plumber who operates out of his sticker plastered van to the delivery behemoth Amazon, has done at least this one thing right: identified a problem which potential buyers have and offered them a solution.Why? Money, of course.Most companies can’t just rely […]

Simple Guide To Identify Your Ideal Customer Profile (ICP Sales)

Before a single call is made or email is sent, you need to know who to target on an account level, but more importantly you need to know why you should reach out to this account. This may seem like business 101, but you’d be shocked how many companies don’t know who their true Ideal […]

How To Write A Sales Development Playbook

Aspiring to develop a top-performing sales program for your startup can be a daunting task. Arguably the most important piece of a stellar sales program lies in having clear and defined foundations, AKA a killer Sales Development Playbook. According to a study by Aberdeen, best in class companies follow a sales playbook 3x as often […]


Learn more about our List Building Services.

Scaling Lead Generation For 250+ B2B Companies

We are the fastest growing lead generation services company, now that's saying something.
Trusted By
Companies Like You...
b2b lead generation agency and services bee sales rep

We’ve Set 45,000+ B2B Sales Meetings.

Speak With Our Team To Learn How!

We’ve Set 45,000+ B2B Sales Meetings.