What is a Decision Maker?

A decision maker is the person responsible for making important decisions within a company or organization. Effective list building can help ensure that key decision makers are included in your target audience and contacted with relevant information

List Building
What are some tips for researching a Decision Maker?

1. Start with a broad search: Once you have identified potential decision makers at a company, begin your research with a broad search of the internet. A simple Google search can reveal a wealth of information about an individual, including their LinkedIn profile, personal website, and any articles or blog posts they have written.

2. Try specific searches: If you're having trouble finding information on a particular decision maker, try searching for specific terms related to their role or company. For example, if you're trying to research the marketing director of a company, try searching for "marketing director + company name."

3. Use social media: Social media can be a great way to learn more about a decision maker. Try searching for the individual on LinkedIn, Twitter, and Facebook.

4. Check out company websites: Company websites can be a goldmine of information on decision makers. Many companies have bios or profiles of their executives which can provide valuable insights into their background and experience.

5. Ask around: If you know someone who knows the decision maker, don't be afraid to ask for information or an introduction. Sometimes the best way to learn about someone is to speak with people who know them well.

What are the benefits of knowing your Decision Maker?

Knowing your Decision Maker allows you to tailor your pitch or proposal specifically to their needs and interests. It also helps you anticipate potential objections and prepare counterarguments. Additionally, understanding the Decision Maker's past decisions and preferences can give you insight into their decision-making process, allowing you to better predict and influence their choices.

What are the different types of Decision Makers?

There are four different types of Decision Makers, each with their own unique set of characteristics:

The Doer: The doer is a type of decision maker who is highly active and loves to take on new challenges. They are usually very confident and have a strong sense of self-motivation. When it comes to making decisions, they are usually quick and decisive.

The Thinker: The thinker is a type of decision maker who likes to take their time to consider all the options before making a decision. They are often very analytical and logical in their thinking. While they may not be as quick to make a decision as the doer, they often times come to the best conclusion.

The Feeler: The feeler is a type of decision maker who relies heavily on their emotions and intuition when making decisions. They are usually very compassionate and caring. When it comes to making decisions, they often times go with their gut feeling.

The Organizer: The organizer is a type of decision maker who likes to have everything in order before making a decision. They are often very detail oriented and like to plan everything out ahead of time. When it comes to making decisions, they usually take a more methodical approach.

SalesHive's Mission Is To Make Scaling B2B Lead Generation Easy & Affordable

Founded in 2016, SalesHive has grown from a team of two to now employing hundreds of US-Based sales development reps, while simultaneously building one of the most innovative approaches to modern sales development, all without raising any funding. By combining our highly experienced team and groundbreaking proprietary technology, we’ve booked tens of thousands of meetings for over 200 B2B clients across every major industry.

We built SalesHive on the premise that modern sales development was flawed, and the companies building outsourced programs were only contributing to that. Our unique approach empowers clients to build industry leading Sales Development programs that deliver real results with the assurance of total transparency, flexible month-to-month contracts, and flat-rate pricing.

Explore More List Building Terms

List Building Blog Posts

15 Email List Building Strategies to Build Your Email Lists

What’s the first step to converting leads through an email outreach campaign? It’s building a good email list, and this is very much an art. Here are fifteen email list building strategies you should look to implement. 1. Offer an IncentiveLook at it as a transaction. Your subscriber is giving you their personal details, so what are […]

The Value of B2B List Building Services

Building your own email or call list is a crucial component of a modern business. After all, if you can't reach those that would be interested in your products or services, how do you expect to grow your business? The good news is that you don't have to build that list on your own because […]

Everything to Know About Email List Building Services

Starting a business where you have to build a following around people with the same interests and passions as you and your company can be challenging, especially if you don't have any ideas for ways to meet these people. Establishing connections between people with similar interests and social circles can be a challenge if you […]

Defining the TAM: Know How to Identify Your Total Addressable Market

Every business that has ever encountered any genuine level of success, from the neighborhood plumber who operates out of his sticker plastered van to the delivery behemoth Amazon, has done at least this one thing right: identified a problem which potential buyers have and offered them a solution.Why? Money, of course.Most companies can’t just rely […]

Simple Guide To Identify Your Ideal Customer Profile (ICP Sales)

Before a single call is made or email is sent, you need to know who to target on an account level, but more importantly you need to know why you should reach out to this account. This may seem like business 101, but you’d be shocked how many companies don’t know who their true Ideal […]

How To Write A Sales Development Playbook

Aspiring to develop a top-performing sales program for your startup can be a daunting task. Arguably the most important piece of a stellar sales program lies in having clear and defined foundations, AKA a killer Sales Development Playbook. According to a study by Aberdeen, best in class companies follow a sales playbook 3x as often […]


Learn more about our List Building Services.

Scaling Lead Generation For 250+ B2B Companies

We are the fastest growing lead generation services company, now that's saying something.
Trusted By
Companies Like You...
sales development outsourcing and lead generation

We’ve Set 45,000+ B2B Sales Meetings.

Speak With Our Team To Learn How!

We’ve Set 45,000+ B2B Sales Meetings.