Sales Methodology refers to the systems and processes that a company uses to sell its products or services. It includes everything from how salespeople are trained to how customer leads are generated and managed. A good sales methodology will help a company close more deals, increase customer satisfaction, and improve employee morale. It should be regularly reviewed and updated as needed to keep up with changes in the marketplace and in the company's own business operations. There are many different types of sales methodology, but some of the most popular include consultative selling, account-based selling, solution selling, and inbound selling. Each has its own strengths and weaknesses, so it's important to choose the one that best aligns with your company's goals and products.