Sales Glossary

What are Customer Relationship Management (CRM) Systems?

A CRM system is a software application that helps businesses manage their customer relationships. It provides a central repository for customer data and enables businesses to track and manage interactions with their customers. CRM systems typically include features such as contact management, sales force automation, marketing automation, and customer service management. The term "customer relationship management" was first coined in the early 1990s by two marketing professors at Stanford University. Today, CRM is a popular business buzzword and an essential tool for many companies. Though there are many different types of CRM systems available, they all share the common goal of helping businesses better manage their customer relationships.

Sales Development
What are some tips for using Customer Relationship Management (CRM) Systems?

1. Define your goals and objectives. What do you want to achieve with your CRM system? Make sure everyone in your organization is on the same page and knows what the goals are.

2. Choose the right CRM system. Not all CRM systems are created equal. Do your research and find one that will fit your specific needs.

3. Train your employees. Your CRM system is only as good as the people using it. Make sure everyone knows how to use it properly and take advantage of all its features.

4. Input data regularly. A CRM system is only useful if it contains accurate and up-to-date information. Make sure to input data on a regular basis and keep it updated.

5. Use it to your advantage. A CRM system can do a lot for your business, but you have to use it properly to reap the benefits. Make sure you are using all its features to your advantage.

What are the benefits of using Customer Relationship Management (CRM) Systems?

CRM systems can offer a number of benefits to businesses, including:

- improved sales and customer service efficiency

- ability to better target marketing campaigns

- greater visibility of sales data and trends

- improved customer retention rates.

When sales teams have access to CRM data, they can more easily identify potential sales opportunities and track their progress through the sales pipeline. This means that sales representatives can spend less time on administrative tasks and more time selling.

Customer service representatives can also use CRM data to resolve customer issues more quickly. Having all of the relevant customer information stored in one place makes it easy for customer service reps to access the information they need to resolve an issue.

Additionally, CRM data can be used to create more targeted marketing campaigns. By understanding which customers are most likely to be interested in a particular product or service, businesses can focus their marketing efforts on those individuals, resulting in a higher return on investment.

What are the different types of Customer Relationship Management (CRM) Systems?

There are four main types of CRM systems: operational, analytical, collaborative, and sales-oriented.

Operational CRM systems are focused on automating and streamlining business processes. These systems help organizations keep track of their customers and manage customer data. Operational CRM systems include features such as contact management, sales force automation, and customer service management.

Analytical CRM systems are focused on analyzing customer data to help organizations make better decisions about their sales and marketing efforts. Analytical CRM systems include features such as data warehousing, data mining, and business intelligence tools.

Collaborative CRM systems are focused on helping organizations improve communication and collaboration between sales, marketing, and customer service teams. Collaborative CRM systems include features such as social media monitoring, sales force automation, and customer service management.

Sales-oriented CRM systems are focused on helping organizations increase sales and improve their sales processes. Sales-oriented CRM systems include features such as sales force automation, lead management, and quota management.

SalesHive's Mission Is To Make Scaling B2B Lead Generation Easy & Affordable

Founded in 2016, SalesHive has grown from a team of two to now employing hundreds of US-Based sales development reps, while simultaneously building one of the most innovative approaches to modern sales development, all without raising any funding. By combining our highly experienced team and groundbreaking proprietary technology, we’ve booked tens of thousands of meetings for over 200 B2B clients across every major industry.

We built SalesHive on the premise that modern sales development was flawed, and the companies building outsourced programs were only contributing to that. Our unique approach empowers clients to build industry leading Sales Development programs that deliver real results with the assurance of total transparency, flexible month-to-month contracts, and flat-rate pricing.

Explore More Sales Development Terms

Account Development Rep (ADR)
Ad-Hoc Reporting
Adoption Process
Annual Contract Value (ACV)
Annual Recurring Revenue (ARR)
Automated Follow Ups
Average Revenue Per User (ARPU)
B2B Marketing
Business Development Rep (BDR)
Business Intelligence
Buying Cycle
Buying Process
Chief Revenue Officer
Churn Rate
Client Case Study
Closed Won Ratio
Closed-Lost
Closed-Won
Closer
Closing Ratio
Cloud-Based CRM
Commission
Commission Plan
Contract Management
CPQ Software
CRM Analytics
Customer Feedback
Customer Pain Point
Customer Relationship Management (CRM) Systems
Customer Success Manager (CSM)
Enterprise Resource Planning (ERP)
Field Sales Rep
Gross Margin
Hard Sell
Hat Trick
Inside Sales Rep
Key Performance Indicators (KPIs)
Knowledge Base
Lead Management
Lead Qualification
Loss Leader
Margin
Mark-Up
Marketing Executive
Middle Of The Funnel (MOFU)
Monthly Recurring Revenue (MRR)
Multi-Channel Prospecting (MCP)
Net Promoter Score (NPS)
Objection
On-Premise CRM
Onboarding
Onboarding Experience
Opportunity
Opportunity Management
Product Features
Profit Margin
Sales Commission
Sales Dashboard
Sales Deck
Sales Development Playbook
Sales Development Representative (SDR)
Sales Development Strategist
Sales Funnel
Sales Methodology
Sales Performance Management
Sales Pipeline Coverage
Sales Process
Sales Quota
Sales Script
Sales Stage
Sales Trigger Event
Service Level Agreement (SLA)
Soft Selling
Top Of The Funnel (TOFU)
VP of Marketing
VP of Product Marketing
VP of Sales
Weighted Sales Pipeline

Sales Development Blog Posts

Improving Outreach With A Lead Generation Specialist

There are a number of ways to improve the quality of your B2B lead generation outreach.First, you need to make sure that you are targeting the right audience. This means that you need to know who your target market is and what they are interested in. Once you have this information, you can then create […]

How Much Does Outsource Lead Generation Cost?

When considering the best way to build a sales pipeline, a vital question every company eventually asks themselves is, “How much will it cost me and my company to acquire lead generation services?”There's no set-in-stone answer to this question since B2B lead generation companies can vary greatly in terms of their services, the methods used […]

What Is B2B Sales Outsourcing and How to Do It Right

There are many paths a business can take to reach its goals, but when it comes to the most efficient way to scale a company nothing has a greater impact than increasing sales success by sales outsourcing.But how do you balance your longing for growth with the lack of bandwidth to handle the volume of […]

10 Reasons to Consider B2B Outsourced Inside Sales

Owning a business comes with a lot of responsibility. Finding opportunities for outsourcing can give you more time to focus on your business bottom line and handle other business development tasks that can set you apart from your competition. If you’re interested in outsourcing B2B sales, you’re not alone. Research shows that 25% of small and […]

Why Should Companies Use BDR Outsourcing In Their Sales Development?

Outsourced business development reps (BDR) are becoming a popular trend these days. While this new approach has its own advantages and disadvantages, we will first talk about the definition of sales development, sales outsourcing, and everything you need to know about it.But first, let's discuss some terms before diving into the world of outsourcing sales […]

When is it Time to Hire an Outsource Sales Team?

A sales leader or organization can choose many tools to gain more leads, drive revenue, push cost savings, or increase sales team structures. One fool-proof and effective recourse is getting some help: letting outsourced sales professionals handle some of your tasks. While it's a fact that outsourcing your sales to a third-party provider has many advantages, […]

Loading...

Learn more about our Sales Development Services.

Scaling Lead Generation For 250+ B2B Companies

We are the fastest growing lead generation services company, now that's saying something.
Trusted By
Companies Like You...
b2b lead generation agency and services bee sales rep

We’ve Set 45,000+ B2B Sales Meetings.

Speak With Our Team To Learn How!

We’ve Set 45,000+ B2B Sales Meetings.

SCHEDULE A CALL
chevron-down