Sales mark-up is the difference between the selling price of a good or service and its cost. The selling price includes the markup, which is the amount that the seller adds to the cost to cover his or her expenses and profit. To calculate sales markup, simply take the selling price and subtract the cost. Sales markups are often used in retail settings, where businesses need to cover their overhead costs and make a profit. Many times, businesses will have different markups for different products, depending on how much they cost to produce or acquire.

Sales Development
What are the different types of Mark-Up?

There are four main types of mark-up which are as follows: sales, cost, retail and trade. Sales mark-up is when the selling price of a product is increased in order to make a profit. Cost mark-up is when the cost of the product is used to calculate the selling price. Retail mark-up is when the selling price is marked up so that it is above the wholesale price. Trade mark-up is when products are sold to retailers at a reduced price so that they can make a profit when they sell the product on.

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Founded in 2016, SalesHive has grown from a team of two to now employing hundreds of US-Based sales development reps, while simultaneously building one of the most innovative approaches to modern sales development, all without raising any funding. By combining our highly experienced team and groundbreaking proprietary technology, we’ve booked tens of thousands of meetings for over 200 B2B clients across every major industry.

We built SalesHive on the premise that modern sales development was flawed, and the companies building outsourced programs were only contributing to that. Our unique approach empowers clients to build industry leading Sales Development programs that deliver real results with the assurance of total transparency, flexible month-to-month contracts, and flat-rate pricing.

Explore More Sales Development Terms

Account Development Rep (ADR)
Ad-Hoc Reporting
Adoption Process
Annual Contract Value (ACV)
Annual Recurring Revenue (ARR)
Automated Follow Ups
Average Revenue Per User (ARPU)
B2B Marketing
Business Development Rep (BDR)
Business Intelligence
Buying Cycle
Buying Process
Chief Revenue Officer
Churn Rate
Client Case Study
Closed Won Ratio
Closed-Lost
Closed-Won
Closer
Closing Ratio
Cloud-Based CRM
Commission
Commission Plan
Contract Management
CPQ Software
CRM Analytics
Customer Feedback
Customer Pain Point
Customer Relationship Management (CRM) Systems
Customer Success Manager (CSM)
Enterprise Resource Planning (ERP)
Field Sales Rep
Gross Margin
Hard Sell
Hat Trick
Inside Sales Rep
Key Performance Indicators (KPIs)
Knowledge Base
Lead Management
Lead Qualification
Loss Leader
Margin
Mark-Up
Marketing Executive
Middle Of The Funnel (MOFU)
Monthly Recurring Revenue (MRR)
Multi-Channel Prospecting (MCP)
Net Promoter Score (NPS)
Objection
On-Premise CRM
Onboarding
Onboarding Experience
Opportunity
Opportunity Management
Product Features
Profit Margin
Sales Commission
Sales Dashboard
Sales Deck
Sales Development Playbook
Sales Development Representative (SDR)
Sales Development Strategist
Sales Funnel
Sales Methodology
Sales Performance Management
Sales Pipeline Coverage
Sales Process
Sales Quota
Sales Script
Sales Stage
Sales Trigger Event
Service Level Agreement (SLA)
Soft Selling
Top Of The Funnel (TOFU)
VP of Marketing
VP of Product Marketing
VP of Sales
Weighted Sales Pipeline

Sales Development Blog Posts

What Is B2B Sales Outsourcing and How to Do It Right

There are many paths a business can take to reach its goals, but when it comes to the most efficient way to scale a company nothing has a greater impact than increasing sales success by sales outsourcing.But how do you balance your longing for growth with the lack of bandwidth to handle the volume of […]

10 Reasons to Consider B2B Outsourced Inside Sales

Owning a business comes with a lot of responsibility. Finding opportunities for outsourcing can give you more time to focus on your business bottom line and handle other business development tasks that can set you apart from your competition. If you’re interested in outsourcing B2B sales, you’re not alone. Research shows that 25% of small and […]

Why Should Companies Use BDR Outsourcing In Their Sales Development?

Outsourced business development reps (BDR) are becoming a popular trend these days. While this new approach has its own advantages and disadvantages, we will first talk about the definition of sales development, sales outsourcing, and everything you need to know about it.But first, let's discuss some terms before diving into the world of outsourcing sales […]

When is it Time to Hire an Outsource Sales Team?

A sales leader or organization can choose many tools to gain more leads, drive revenue, push cost savings, or increase sales team structures. One fool-proof and effective recourse is getting some help: letting outsourced sales professionals handle some of your tasks. While it's a fact that outsourcing your sales to a third-party provider has many advantages, […]

The 4 Pillars of the Sales Development Process

Every company must stand upon something. A foundation. A base. A place from which it can operate. The very pillars that hold it upright. To make an analogy, your company is your temple, the place where you and your employees might go to make offerings to that fickle god named “Business”.

17 Key Hurdles for B2B Sales Development (Part Two)

As discussed in Part One of 17 Key Hurdles for B2B Sales Development, Sales Development is the field, process, or team that focuses on the early stages of the sales cycle. Sales Development focuses on generating meetings or opportunities, then passing them to sales reps.

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